February 21, 2020
Comcast’s NBCUniversal is reportedly in talks to acquire Walmart’s Vudu service while Fox Corp. is looking at buying ad-supported video-on-demand service Tubi, according to The Wall Street Journal.
Vudu offers transactional digital rentals and purchases, and the move would bring Vudu into the same company fold as the FandangoNow TVOD service.
Vudu also offers an ad-supported free service launched in 2016.
NBCUniversal plans to launch its own video service, Peacock, April 15 with AVOD and SVOD options.
Last fall reports surfaced that Walmart was looking to shed Vudu as it wasn’t part of the retailer’s core business.
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AVOD service Tubi, also reportedly an acquisition target, this time by Fox, saw its monthly active users reach 25 million in December with a total view time (TVT) of more than 163 million hours watched — a year-over-year TVT increase of 160%. The deal to buy Tubi could be valued at more than $500 million, according to the Journal.
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