Why Have Netflix, Apple, Google, Facebook and Others Nixed Events? Local Government Asked Them To

With a growing list of media tech companies canceling appearances at the upcoming South by Southwest (SXSW) Music Festival in Austin, Texas, and other public events due to concerns about the spread of the coronavirus (COVID-19), the decision by Netflix, Apple, Google, Intel and Facebook, among others, was apparently inspired by local government.

The County of Santa Clara’s Public Health Department this week updated its recommendations to “protect residents of the county” from the virus, saying local employers should refrain from exposing staff to “close contact with large numbers of people.”

Santa Clara County includes the cities of Cupertino, Mountain View, Palo Alto, and San Jose — corporate homes to many of the aforementioned companies. Amazon, Facebook and Microsoft have offices in the county.

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With six new coronavirus cases confirmed in Santa Clara County, bringing to 20 the number of people who have tested positive for the virus in the area, the Public Health Department said it was taking proactive steps to slow the spread of the virus and reduce the number of people infected.

“We understand these recommendations will have a tremendous impact on the lives of people in our community,” the county said in a March 5 statement. “Public Health is making these recommendations in consultation with Centers for Disease Control and Prevention (CDC), based on the best information we have at this time, to protect the public’s health. This is a critical moment in the growing outbreak of COVID-19 … when such measures can potentially slow the spread of the disease.”

Specifically, the county said companies should suspend nonessential employee travel; minimize the number of employees working within arm’s length of one another, including minimizing or canceling large in-person meetings and conferences.

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It urged employees to stay home when they are sick and maximize flexibility in sick leave benefits, and not require a doctor’s note for employees that are sick as healthcare offices may be busy and unable to provide that documentation right away.

Companies should also consider the use of telecommuting options for appropriate employees, and stagger the start and end times for workers to reduce large numbers of people coming together at the same time.

Earlier this week, Adobe canceled the live portion of the Adobe Summit 2020 confab — originally slated for March 29 to April 2 in Las Vegas — due to the virus. The 2019 event attracted 16,000 attendees and featured presentations by Reese Witherspoon and New Orleans Saints quarterback Drew Brees, among others. The summit will continue this year as an online only event.

“Over the past few weeks, we have been closely monitoring and evaluating the situation around COVID-19 to ensure we are taking the necessary measures to protect the health and wellbeing of Adobe Summit attendees,” Adobe said in a statement. “As a result, we have made the difficult but important decision to make Adobe Summit 2020 an online event this year and to cancel the live event in Las Vegas.”

Google canceled its Cloud Next event in San Francisco, while Facebook nixed its F8 developers confab in San Jose.

Meanwhile, tickets for the Netflix Is a Joke Festival live stand-up comedy event across 20 venues, April 27 – May 3 in Los Angeles, went on sale March 4.

 

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