March 15, 2021
“WandaVision,” the first Disney+ series set in the Marvel Cinematic Universe, remained No. 1 for a third consecutive week on Parrot Analytics’ digital originals U.S. chart the week ended March 13. It had 50.7 times the demand of an average series, and was No. 3 on Parrot’s list of all TV shows.
The Disney+ live-action “Star Wars” series “The Mandalorian” stayed No. 2 for a third week on the digital originals chart, with the show garnering 40.9 times the demand of the average show. It was No. 10 on the overall list.
Netflix’s perennially popular “Stranger Things” stayed No. 3 on the digital originals chart with 35.3 times average demand.
Netflix’s “Cobra Kai” held onto the No. 4 spot on the digital originals chart with 30.9 times average demand.
Netflix’s “The Crown” rose a spot to No. 5 after Oprah’s widely seen interview with Meghan and Harry. It had 27.6 times average demand.
The Apple TV+ comedy “Ted Lasso” rose to No. 8 on the digital originals demand chart. When it premiered last year, the show was slow out of the gate in terms of Parrot’s tracking, but has attracted a strong following and garnered a lot of attention the past few weeks thanks to awards recognition, most notably star Jason Sudekis winning the Golden Globe for best actor in a comedy series. Sudekis plays a U.S. college football coach recruited to coach an underperforming British Premier League soccer club.
A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.
The No. 1 overall TV series in terms of online demand was “SpongeBob SquarePants,” with 70 times average demand.
Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.