August 23, 2021
HBO Max’s “Titans” jumped to No. 1 on Parrot Analytics’ digital originals U.S. chart the week ended Aug. 20. The series had 50.8 times the demand of an average series after a 39.7% rise in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity. “Titans” was No. 3 on Parrot’s list of all TV shows.
The previous week’s top title, Netflix’s perennially popular “Stranger Things,” dropped to No. 2 on the digital originals chart with 44.3 times the demand of an average series after a 10.2% drop in demand expressions”Stranger Things” was No. 7 on Parrot’s list of all TV shows.
The Apple TV+ comedy “Ted Lasso” slipped a spot to No. 3 on the digital originals chart, pulling in 37 times demand for an average series after a 1.6% rise in demand expressions.
“Loki,” the Marvel Cinematic Universe series from Disney+, stayed No. 4. The series had 35.5 times the demand of an average series after a 0.7% dip in demand expressions.
The Disney+ “Star Wars” series “The Mandalorian” rose a spot to No. 5 with 33.1 times average demand after a 4.1% rise in demand expressions.
A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.
The No. 1 overall TV series in terms of online demand was “SpongeBob SquarePants,” with 82.5 times average demand.
Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.