‘The Invisible Man’ Tops ‘Watched at Home’ Chart as ‘Yellowstone’ S3 Linear Premier Boosts Sales of Earlier Seasons

Continued interest in Universal Pictures’ acclaimed The Invisible Man remake sent the thriller to the top of the weekly “Watched at Home” chart for the week ended June 20, ending a four-week run at No. 1 by Paramount’s Sonic the Hedgehog.

The Invisible Man debuted at No. 2 three weeks ago after its May 26 release on Blu-ray Disc, 4K Ultra HD and DVD. The film became available through digital retailers on May 12, after appearing as a premium video-on-demand (PVOD) rental at $19.99 on March 16, after movie theaters were shuttered.

Sonic finished the week at No. 2.

Sony Pictures’ Jumanji: The Next Level, available for home viewing since March, jumped up three spots to No. 3 on the weekly chart, which tracks transactional video activity compiled from studio and retailer data through DEG: The Digital Entertainment Group.

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The home entertainment pipeline is now feeling the impact of COVID-19 production halts and movie theater closures, three months after the country was effectively shuttered. Traditional 90-day windows gave home entertainment a grace period, but studio marketers are now turning to catalog, TV product and other programming to fill the void.

To that end, the linear premier of the third season of “Yellowstone” stoked consumer interest in the two previous seasons, both available on disc and digitally from Paramount Home Entertainment. Yellowstone Season 1, initially released on disc in December 2018, shot up the “Watched at Home” chart to No. 4 from No. 17 the prior week, while Yellowstone: Season 2, released on DVD in November 2019, debuted at No. 10.

According to Deadline, the Season 3 debut of “Yellowstone” on June 21 across four networks – three Paramount Network telecasts and three simulcasts on CMT, TV Land and Pop –  attracted 6.6 million total viewers, making it the top cable premiere so far this year.

Featuring a cast headed by Kevin Costner, “Yellowstone” is centered around the conflicts between a cattle ranch, an Indian reservation and land developers, all of whom share common borders.

Rounding out the top five on the “Watched at Home” chart for the week ended June 20 was Warner Bros.’ Birds of Prey and the Fantabulous Emancipation of One Harley Quinn, down from No. 4 the prior week.

  1. The Invisible Man (Universal)
  2. Sonic the Hedgehog (Parmount)
  3. Jumanji: The Next Level (Sony)
  4. Yellowstone: Season 1 (Paramount)
  5. Birds of Prey (Warner)
  6. The Hunt (Universal)
  7. Bad Boys for Life (Sony)
  8. 1917 (Universal)
  9. Bloodshot (Sony, 2020)
  10. Yellowstone: Season 2 (Paramount)
  11. The Call of the Wild (Disney, 2020)
  12. The Gentlemen (STX/Universal, 2019)
  13. Star Wars: The Rise of Skywalker (Disney)
  14. Spies in Disguise (Fox)
  15. Fantasy Island (Sony)
  16. Onward (Disney)
  17. Dolittle (Universal)
  18. Harry Potter: The Complete 8-Film Collection (Warner)
  19. Ford v Ferrari (Fox)
  20. I Still Believe (Lionsgate)

 

Source: DEG: The Digital Entertainment Group
Includes U.S. digital sales, digital rentals, and DVD, Blu-ray Disc and 4K Ultra HD sales for the week ended June 20

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