‘The Act’ Jumps to No. 1 on Parrot Analytics Digital Originals Chart

A pivotal episode of the Hulu’s “The Act” propelled the true crime drama to the top spot on Parrot Analytics’ digital originals chart for the week ended April 20.

“The Act,” which bowed its sixth of eight episodes during the week, registered 43.4 million average daily Demand Expressions, the proprietary metric used by Parrot Analytics to measure global demand for TV content. That was up 25% from the previous week, when it was No. 3 on the chart.

Netflix’s “Chilling Adventures of Sabrina,” which bowed the entirety of its latest batch of episodes April 5, slipped to No. 2 for the week with a 20.6% decline in expressions to 42.5 million.

The April 18 season finale of “Star Trek: Discovery” helped to bump the CBS All Access series to No. 3 with 33.2 million expressions, up 10%. The sci-fi series, which has been renewed for a third season after some major changes to its premise, was No. 9 a week before.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

The Demand Expressions metric draws from a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.

A “digital original” is a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video or Hulu.

DC Universe’s “Titans” rose two spots to No. 4 with 31.6 million expressions, essentially flat with the previous week.

Netflix’s “Stranger Things” dropped a spot to No. 5 after an 8.5% dip in expressions to 30.4 million.

YouTube Premium’s “Cobra Kai” jumped from No. 10 the previous week to No. 6, though its expressions dipped 2% to 29.4 million. The second season of the “Karate Kid” spinoff debuts April 24.

“The Twilight Zone,” another venerable franchise being restarted on CBS All Access, rose to No. 8 for the week, from N0. 11 a week earlier. Its expressions dropped 7.6% to 27.1 million.

The biggest jump on the chart came from a show with an eclectic distribution history, “Star Wars: The Clone Wars.” The animated series originally aired for five seasons on Cartoon Network from 2008 to 2013, but was canceled after Disney bought Lucasfilm. A sixth season of episodes that were complete at the time of its cancellation debuted on Netflix in 2014, making it eligible for digital originals tracking. A seventh season will debut on the new Disney+ streaming service this fall, and was previewed during a Disney investor presentation April 11 and at Star Wars Celebration in Chicago April 11-15. The publicity helped push the show from No. 28 to No. 10 on the originals chart, with an 86% bump in expressions to 23.3 million.

Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s  proprietary metric called Demand Expressions, which measures global demand for TV content through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.

Leave a Reply

Your email address will not be published. Required fields are marked *

twelve − two =

This site uses Akismet to reduce spam. Learn how your comment data is processed.