Virgin TV Partners with U.S. Streaming Service for PPV Boxing, Wrestling

Online TV service Virgin TV March 15 announced a partnership with Fite, a New York-based $4.99 monthly streaming video service delivering sports-themed pay-per-view events via Virgin TiVo, V6 and Virgin TV 360 devices in the UK.

Live SVOD shows include All Elite WrestlingTop Rank Boxing and PBC in addition to the National Wrestling Alliance: Back for the Attack on March 21, featuring champion Nick Aldis.

“As part of our continued expansion in the U.K., we’re delighted to be working with Virgin Media, offering their customers access to our premium live events,” Ben Halabi, SVP of international business development at Fite, said in a statement.

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David Bouchier, chief TV and entertainment officer at Virgin Media, said the deal gives subscribers access to popular pay-per-view events.

“This new deal with Fite will expand our offering with an increased range of events to purchase,” Bouchier said.

Fite streams more than 1,000 events a year from Top Rank, PBC, AEW, NWA, and was the exclusive digital home of Mike Tyson vs. Roy Jones (U.S.), the biggest PPV event of 2020. The next event includes the April 17 PPV “Triller Fight Club”: Jake Paul vs. Ben Askren.