‘Uncle Drew’ Outrents ‘Solo: A Star Wars Story’ at Redbox

Uncle Drew, a sports comedy from Lionsgate that earned $42.5 million in North American movie theaters, saw higher rental demand at Redbox kiosks the week ended Oct. 1 than Walt Disney’s Solo: A Star Wars Story, which even with a domestic gross of $214 million was the poorest performer of the 11 “Star Wars” movies.

Both films were released on DVD and Blu-ray Disc on Sept. 25.

Uncle Drew debuted at No. 2 on the Redbox kiosk chart, which tracks DVD and Blu-ray Disc rentals, while Solo bowed at No. 3.

Jurassic World: Fallen Kingdom, the latest installment in the blockbuster dinosaur franchise from Universal Pictures, remained at No. 1 for the second consecutive week on both the Redbox kiosk chart and the Redbox On Demand chart, which tracks digital purchases (EST) and rentals (TVOD).

The film, the fifth in the “Jurassic Park” series, grossed $416.6 million in the United States and Canada and another $887.1 million in other territories for a total worldwide gross of $1.304 billion.

One other new release debuted in the top 10 on the Redbox rental chart: the much-maligned Gotti, starring John Travolta as the notorious New York gangster. The crime drama, bowing at No. 7, had been slated for release in December 2017, but two weeks before the scheduled release date Lionsgate sold the film back to its producers – hence, the delay. Gotti was ultimately released for the home market on Sept. 25 by Vertical Entertainment, with Lionsgate still handling distribution.

Rounding out the top five on the Redbox kiosk charts were the Sandra Bullock-starrer Ocean’s 8 at No. 4 and Tag at No. 5, both released by Warner Bros.

On the Redbox On Demand chart, Ocean’s 8 remained at No. 2 for the second consecutive week while Uncle Drew debuted at No. 3, even though it was released digitally two weeks prior to its disc issuance.

Rounding out the top five on the Redbox digital chart were Tag at No. 4 and Gotti at No. 5, the latter up from No. 8 the prior week.

 

Top DVD and Blu-ray Disc Rentals, Redbox Kiosks, Week Ending October 1

  1. Jurassic World: Fallen Kingdom
  2. Uncle Drew (new)
  3. Solo: A Star Wars Story (new)
  4. Ocean’s 8
  5. Tag
  6. Deadpool 2
  7. Gotti (new)
  8. Siberia
  9. Hereditary
  10. Adrift

 

Top Digital, Redbox On Demand, Week Ending October 1

  1. Jurassic World: Fallen Kingdom
  2. Ocean’s 8
  3. Uncle Drew
  4. Tag
  5. Gotti
  6. Deadpool 2
  7. Adrift
  8. Book Club
  9. Life of the Party
  10. Destination Wedding

 

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Buy or rent Redbox On Demand movies.

Wheaties Bowing Cereal Box for New Lionsgate Movie

Wheaties May 3 announced that NBA superstar Kyrie Irving will appear on a limited-edition cereal box, appearing both as an athlete and title character of the upcoming Lionsgate/Summit Entertainment movie Uncle Drew.

Uncle Drew, which will be released theatrically June 29, is based on the digital series, originally conceived by Pepsi, starring Irving as a 75 year-old streetball legend known for his amazing handles and ability to go to the rim.

“It’s truly incredible to have Uncle Drew featured on the legendary Wheaties Box,” Paula Kupfer, SVP of global partnerships and promotions at Lionsgate, said in a statement.

The film follows Dax (Lil Rel Howery), who, after draining his life savings to enter the Rucker Classic street ball tournament in Harlem, is dealt a series of unfortunate setbacks, including losing his team to his longtime rival (Nick Kroll).

Desperate to win the tournament and the cash prize, Dax stumbles upon Uncle Drew and convinces him to return to the court one more time. The two men embark on a road trip to round up Drew’s old basketball squad (Shaquille O’Neal, Chris Webber, Reggie Miller, Nate Robinson, and Lisa Leslie) and prove that a group of seniors can still win.

“Kyrie is a proven winner based on all of his accomplishments on and off the court, and the story of Uncle Drew reminds us that no matter your age, you can still have fun and be successful at the things you love to do,” said Kathy Dixon, marketing communications manager for Wheaties.

The cross-promotion between Hollywood and pro basketball follows in the footsteps of retired star Kobe Bryant winning an Oscar for his short film Dear Basketball, which was distributed by Verizon’s Go90 over-the-top video service.

The Irving/Uncle Drew limited-edition Wheaties box will be available nationwide later this month.