Shudder, AMC Networks’ subscription streaming video service for horror, thriller and supernatural content, has topped 1 million subscribers since launching in North America in 2016. Together with Acorn TV, which surpassed 1 million subs last September, Sundance Now and Urban Movie Channel (UMC), AMC Networks’ SVOD services are expected to reach between 3.5 million to 4 million subscribers by the end of the year.
Shudder saw a surge in usage and new memberships last September with the debut of original series “Creepshow” and continued throughout 2020 with its second original series, “Cursed Films,” featuring original films such as The Room, Z, The Beach House and Host, among others.
“Our focus on quality programming, innovative content and finding the best up-and-coming creators has enabled ‘Shudder’ to break out in the crowded world of subscription services,” Miguel Penella, president of AMC Networks SVOD, said in a statement.
According to Rotten Tomatoes, three of the top four horror films released in 2020 are Shudder films, including the No. 1 movie of the year, the Zoom-based quarantine horror film Host, which was written and shot in just 12 weeks during quarantine.
“Creepshow” broke all of the streamer’s viewership records when it debuted in 2019, and finished as the top-reviewed new horror series across all networks and streamers that year. The series is currently in production on season 2. Meanwhile, Shudder’s hosted movie show, “The Last Drive-In with Joe Bob Briggs,” continues to be a social media phenomenon, with new episodes typically trending No. 1 on Twitter on the night they debut, according to Shudder.
In August, the platform debuted in Australia and New Zealand, further expanding its international reach that includes the U.S., Canada, Germany, the U.K. and Ireland. In the U.S., Shudder has recently launched on Roku Channels, Charter/Spectrum, Dish and Sling TV. Shudder is also available through its own apps on Web, mobile, Amazon Fire TV, Apple TV and Xbox, as well as through Apple TV Channels in the U.S. and Amazon Prime Video in the U.S., Canada and U.K.