TiVo: Average Consumer Spending Up to $26 Per Month on Transactional VOD

In a crowded over-the-top video space, where the average consumer is spending $142.20 monthly on Internet and video, transactional VOD spending is holding its own.

The average consumer is spending up to $26 each month buying or renting movies across myriad digital platforms such as Redbox and Vudu, according to new data from TiVo.

Accordingly, 55% of respondents cited as top subscription streaming “pain points” their belief that there are too many video services and “things keep disappearing from the services I subscribe to.”

Citing responses from 4,500 adult survey participants in North America in the second quarter (ended June 30), TiVo found that respondents spent $112.10 monthly on pay-TV and high-speed Internet, and another $32.70 on streaming services. Broadband-only subs spent $28.10.

Separately, Netflix, YouTube and Amazon Prime Video remain the most-used services. TiVo found that 45% of pay-TV subscribers also stream YouTube, Netflix and Prime Video, while just 7% of broadband-only subs do. The numbers would suggest that as new SVOD platforms Disney+, HBO Max, Peacock, Discovery+ and Apple TV+ expand distribution, consumer action follows.

But does it?

TiVo found that among pay-TV and broadband respondents with at least four streaming services, the additional player was the venerable SVOD platform Hulu, followed by upstart Disney+.

Just under 25% of pay-TV (and 18% of broadband) respondents indicated they’d cut or stopped subscribing to a paid streaming or live TV streaming service within the last six months; 19% noted canceling at least one video subscription due to their COVID-19 situation.

“While respondents cited a variety of reasons for canceling their streaming service, three of the top four reasons involved cost,” read the report. Indeed, nearly 70% admitted they’re not sure if they’re actually saving money on entertainment.

TiVo found that 55% of respondents are at their monthly spending limit, with 30% citing no fiscal room for an additional service, while 25% said they could only pay less than $10 per month for additional streaming services. More than 30% of respondents said that they could afford to pay more than $10 per month for additional streaming services.

TiVo Renews Product and Patent License Agreements With Panasonic

TiVo has renewed product and patent license agreements with Panasonic Corporation. Panasonic signed a new multiyear extension of the company’s products for the Japan market, including G-Guide, G-Guide HTML and G-Guide xD, enabling Panasonic to continue providing advanced entertainment discovery experiences across its TV, DVR and set-top box products.

The agreement also commits Panasonic to deploying the newly released OTT-Link functionality that enables consumers to deep link directly into content from within TiVo’s G-Guide, a content recommendation software platform.

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TiVo has spent decades investing in research and development to create technologies licensed to the media and entertainment industry. TiVo’s innovations make it easier for viewers to find, watch and record all their content across a multitude of platforms.

“Our continued collaboration with Panasonic to build and deploy innovative content discovery solutions is strengthened with this new agreement,” Matt Milne, chief revenue officer with TiVo parent Xperi, said in a statement.

TiVo Extends IP License With Fox

TiVo and Fox Corporation July 14 announced a long-term renewal of their patent license. The renewal provides Fox with continued and expanded coverage under TiVo’s patent portfolios.

“We are very pleased to conclude this agreement with Fox, a producer and distributor of content through world-leading Fox brands,” Samir Armaly, president of IP licensing at Xperi, said in a statement. “Fox has always worked to bring compelling content to its customers and continues to expand its direct-to-consumer audiences and capabilities.”

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TiVo has spent decades investing in research and development to create market-leading technologies broadly licensing them to the media and entertainment industry. TiVo’s innovations make it easier for viewers to find, watch, and enjoy all their content across a multitude of platforms.

TiVo Wins MobiTV Bankruptcy Asset Auction, Beating Roku, Others

TiVo has edged out a competing bid from Roku and others for the intellectual assets of bankrupt MobiTV, a distributor of software for on-demand programming, live TV, catch-up TV, network DVR and content recommendations without the need of a set-top box.

TiVo’s winning bid of $18.5 million, which includes $17.4 million in cash, beat a collective $18 million offer from Roku, patent licensor RPX and Amino Technologies. TiVo’s initial bid during the two-day process had been $13 million.

MobiTV, based in Emeryville, Calif., filed for Chapter 11 bankruptcy protection on March 1, citing $10 million to $50 million in assets and $50 million to $100 million in liabilities.

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“The acquisition of the MobiTV assets immediately expands our capabilities and the addressable market for our IPTV solutions, helping to secure TiVo’s position as a leading provider of pay-TV solutions,” Jon Kirchner, CEO of Xperi, said in a statement. “As a result, the acquisition of MobiTV’s managed service assets will help accelerate our growth in the IPTV market through an increased subscriber footprint.”

MobiTV delivers a full TV platform, including live and on-demand content, network recording functionality and transport rights. The platform could provide an attractive extension of TiVo’s IPTV pay-TV service offerings by adding managed services with the ability to reduce deployment time and onboarding costs. MobiTV will help increase TiVo’s IPTV penetration with pay-TV operators enabling them to rapidly launch a branded, fully featured, app-based TV service. The acquisition includes MobiTV’s patent portfolio, which is highly complementary to Xperi’s existing media patent portfolio.

The closing of the transaction is subject to various conditions, including approval by the bankruptcy court. Subject to bankruptcy court approval and pending closing, Xperi expects MobiTV’s operations to continue in the ordinary course. The acquisition is expected to close by early June 2021 and to be accretive beginning in 2022.

DEG Expo on Feb. 25 to Focus on ‘Maturing D2C Landscape’

Josh Reader, president of Distribution and Development at AMC Networks, will be a featured speaker for DEG: The Digital Entertainment Group’s next DEG Expo, set for Feb. 25 at 10:30 a.m. PT. Reader will chat with Looper Insights CEO Lucas Bertrand about marketplace dynamics for targeted direct-to-consumer services in 2021 and beyond.

The topic of the Feb. 25 DEG Expo is “The Maturing D2C Landscape,” with a particular focus on the targeted services landscape and the role connected devices play in the consumer experience. The program was developed with DEG’s D2C Alliance Council working group, which represents the global direct-to-consumer entertainment industry and supports its members to help create a robust marketplace to lead the new era of content consumption.

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In addition to the Reader-Bertrand chat, the Feb. 25 DEG Expo also will present a panel discussion on the connected device experience, with Susan Agliata, director of Business Development, OTT Partnerships at Samsung; Ben Maughan, VP of New Ventures and Strategic Business Development for TiVo (Xperi); and John Buffone, executive director and industry analyst, Connected Intelligence, with The NPD Group. Other speakers include Kevin Westcott, vice chairman and National TMT Leader, Deloitte, who will present research on subscription churn; Andrea Downing, co-president, PBS Distribution; and DEG president and CEO Amy Jo Smith.

DEG launched the DEG Expo series last year to provide its members and the industry with education and community building opportunities through curated virtual events offering diverse perspectives on topics relevant to the digital media industry.

To learn more about joining the D2C Alliance or how to participate in this week’s D2C Expo, please contact Shannon Gregory at Shannon@degonline.orgRegister for the DEG Expo: The Maturing D2C Landscape here. See the full agenda here.

TiVo Extends License Deals With Vodafone, Sharp Corp.

TiVo continues to expand its digital content distribution, search functionality and other home entertainment technology with separate license software renewals with South Korea’s Sharp Corp. and U.K.’s Vodafone. Sharp will utilize TiVo’s G-Guide products, including G-Guide HTML, G-Guide xD and remote schedule recording service across compatible television and Ultra HD Blu-ray Disc recorder products in the Japanese market, including the latest AQUOS 8K UHD series televisions.

Vodafone, with more than 300 million mobile customers, 27 million fixed broadband subs and more than 22 million TV customers, will have greater access to a range of TiVo products, including content discovery, voice-activated functionality and data analytics. The new agreement also provides access to TiVo’s myriad patented innovations.

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TiVo’s software touch practically every aspect of consumers’ day-to-day interaction with their home entertainment, enabling consumer electronics clients to build customized, next-generation digital entertainment solutions for users around the globe.

“This expanded agreement with Vodafone reinforces the value that TiVo’s innovative technology portfolio brings to the telecommunications industry,” Matt Milne, chief revenue officer at TiVo parent Xperi, said in a statement. “With this extension of TiVo’s services, Vodafone is maintaining its service offerings and keeping audiences engaged in the hugely competitive entertainment landscape.”

Milne said “Today’s renewal with Sharp Corporation underlines TiVo’s commitment to the Japanese market, where G-Guide continues to be the leading entertainment discovery solution.

“Our continuous dedication to innovation allows companies like Sharp to stay ahead, and viewers to find, watch and enjoy the entertainment they love.”

TiVo Extends IP Licensing Agreement With Sony

TiVo Feb. 2 announced a multiyear extension of agreements for its patent portfolios with Sony Corp. Since creating the digital video recorder decades ago, TiVo has created myriad software and technology patents enabling media companies to record, store, find, sell and rent video entertainment.

TiVo’s innovations make it easier for viewers to find and watch content across a multitude of platforms, including television (i.e. Sony Bravia), laptops, desktop PCs and portable devices.

“We are proud to extend our licensing agreements with Sony,” Samir Armaly, president of intellectual property at Xperi Corp., corporate parent of TiVo, said in a statement. “Sony is a creative entertainment company with a solid foundation of technology, and we are excited to build on our long-standing relationship with them.”

TiVo, TCL Expand Intellectual Property Relationship

TiVo Jan. 21 announced a multiyear extension and expansion of its IP agreement with TCL, a consumer electronics brand and technology company.

TiVo, which helped invent the digital video recorder (DVR), has over the years invested in research and development to create software licensed to the media and entertainment industry. TiVo’s innovations make it easier for viewers to find, watch and store content across a multitude of platforms.

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“We believe this agreement further demonstrates the continued relevance of our IP portfolio in the consumer electronics space,” Samir Armaly, president of IP licensing of TiVo corporate parent Xperi, said in a statement. “The licenses provided under our expanded agreement will enable TCL to continue delivering the very best experience for its customers, even as the television industry undergoes rapid transformation and change.”

TiVo over the years has been embroiled in litigation with Comcast, Microsoft and Verizon, among others, as the market for digital entertainment distribution rapidly evolves and changes.

Jonathan King, VP of corporate and legal affairs with TCL, said the agreement with TiVo underscores the company’s commitment to recognizing patents.

“This expanded agreement further demonstrates TCL’s commitment and respect for intellectual property as we continue introducing industry-leading features and capabilities for our loyal users,” King said.

TiVo Launches New Movie, TV Show Recommendation Software

TiVo Nov. 4 announced the launch of Deep Discovery, a new API based software that helps users find movies and TV shows targeting their interests.

Elisa, a Finnish-based telecommunications and digital services company, has signed a multiyear extension of its agreement with TiVo, which will include deploying Deep Discovery to help subscribers of its video service, Elisa Viihde, find more programming and movies.

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“In a content landscape with more options than ever, advanced personalization and relevance are fundamental for products and services as consumers increasingly want to interact with brands that know what they want, before they even search for it,” Chris Ambrozic, VP of product at Discovery for Xperi, said in a statement.

TiVo’s Deep Discovery package allows TV and video service providers, consumer electronics manufacturers and new media companies to better maximize the value of their catalogs and drive conversion, engagement and loyalty. With Deep Discovery, content is enriched to a new level of detail with metadata like “moods,” “tones,” “themes,” “weighted keywords,” “age descriptors” and “popularity scores,” among others.

“We’re deepening our relationship with TiVo to make it easier for our customers to discover great content,” said Magnus Pettersson, development director at Elisa. “This new long-term agreement will benefit our customers immediately as we roll out TiVo’s API based solution. TiVo’s ambition and commitment to providing new and innovative metadata products that embrace machine learning and AI bring the opportunity to make the user experience of our IPTV&OTT services even better than before.”

 

Pluto TV, TiVo Upgrade Partnership to Include 72 Channels

Ad-supported VOD distribution continues to make friends. TiVo Oct. 15 announced new channel launches from Pluto TV, bringing an additional 72 featured channels to the TiVo+ content network. TiVo Plus (“TiVo+”), was launched in 2019, offering free access to ad-supported VOD content. The service requires access through TiVo hardware devices such as the TiVo Edge, Bolt or other DVR products.

The launch of these new Pluto TV channels means TiVo+ users have seamless access to even more linear and on-demand content, including movies, news, sports, kids, entertainment and lifestyle programming. Also launching are 13 new Spanish language channels.

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TiVo+ users on TiVo Stream 4K will have access to Pluto TV, with its branded online channel guide, recommendation software to make it easier to navigate all 144 TiVo+ channels, in addition to the thousands of on-demand movies and television shows.

“TiVo really knows how to drive discovery of our linear and on-demand content,” Jeff Shultz, EVP and chief business officer of Pluto TV, said in a statement. “We’re very excited to be advancing our partnership with TiVo in a way that puts Pluto TV content front and center.”

Pluto TV is also available for TiVo Stream 4K users and rolling out now to customers on select TiVo DVR and related devices.

“Pluto TV has been an integral partner helping us make more incredible content available to our customers as part of our fully integrated TiVo+ experience,” said Matt Milne, chief revenue officer of Xperi, parent of TiVo.

Milne said the Pluto TV deal helps TiVo expand the AVOD market, which aims to compete against SVOD services such as Netflix, Amazon Prime Video, Disney+ and Hulu with ad-supported content that doesn’t require a subscription.

“This [deal] really demonstrates our commitment to offer a range of free, high quality programming for our customers,” he said.

Since launching the TiVo+ content network, 144 channels have been added to the service from a range media partners that offer a wide range of content, including movies, music, sports and kids and family content. Alongside the ongoing partnership with Sling TV, TiVo+ on TiVo Stream 4K offers an alternative for those that have cut the pay-TV cord. In the six-month period between March and September 2020, TiVo+ has seen unique viewership increase 90% and viewer engagement increase 165%.