‘Mandalorian’ Returns to Top of Parrot’s Digital Originals Chart on Eve of Season 2

The Disney+ live-action “Star Wars” series “The Mandalorian” returned to the top spot on Parrot Analytics’ digital originals rankings the week ended Oct. 24. It had been No. 2 the week before. With the show’s second season premiere looming Oct. 30, it had a 12.2% increase in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity. The show had 63.7 times the demand of the average series.

Netflix’s perennially popular “Stranger Things” rose a spot to No. 2. Demand expressions were up 7.5% to give the show 58 times average demand.

The top title the past few weeks, Amazon Prime Video’s “The Boys” slid to  No. 3. “The Boys” had 43.6 times the demand of the average show, with demand expressions down 39.8% a few weeks after its second-season finale.

“Cobra Kai,” the “Karate Kid” spinoff that was formerly a YouTube Premium original series before moving to Netflix, remained No. 4. The show had 43.5 times the demand of the average series, with expressions down 8.5% for the week.

Rounding out the top five was CBS All Access’ “Star Trek: Discovery,” which had 37.4 times average demand after expressions rose 5.8%. The sci-fi series is in the midst of its third season and rose a spot from the previous week.

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A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

The No. 1 overall TV series was “SpongeBob SquarePants,” with 94.2 times average demand. “The Mandalorian” was No. 4 on the overall TV list.

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Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.

‘The Boys’ Remains No. 1 on Parrot’s Digital Originals Chart

Amazon Prime Video’s “The Boys” remained No. 1 on Parrot Analytics’ digital originals rankings the week ended Oct. 17. Still benefiting from its Oct. 9 season finale, “The Boys” had 71.8 times the demand of the average show, with demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity, up 16.6%.

The Disney+ live-action “Star Wars” series “The Mandalorian” moved up two spots to No. 2. It had 56.3 times the demand of the average show, with demand expressions up 25.7%. The week saw new promotional posters for the upcoming second season, which debuts Oct. 30.

Netflix’s perennially popular “Stranger Things” slipped a spot to No. 3. Demand expressions were down 12.4% to give the show 53.5 times average demand.

“Cobra Kai,” the “Karate Kid” spinoff that was formerly a YouTube Premium original series before moving to Netflix, dropped to No. 4. The show had 47.1 times the demand of the average series, with expressions down 16.5% for the week.

Rounding out the top five was Netflix’s “The Umbrella Academy,” which had 35.4 times average demand after expressions rose 4.9%.

Climbing seven spots to get back into the top 10, at No. 6, was CBS All Access’ “Star Trek: Discovery,” which premiered the first episode of its third season Oct. 15. Demand rose 48.2% to give it 35 times average demand.

Jumping up to No. 8, from No. 21 the week before, was Netflix’s “The Haunting of Hill House,” which saw a 55.1% spike in demand expressions to give it 31.6 times average demand. The boost is likely due to the Oct. 9 release of a follow-up anthology from the same production team, The Haunting of Bly Manor, as well as a general uptick for spooky content during the Halloween season.

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A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

The No. 1 overall TV series was “SpongeBob SquarePants,” with 94.3 times average demand. “The Boys” was No. 4 on the overall TV list.

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Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.

Sonos Offering Six Months Free Disney+ Access With Sound Bar Purchase

Sonos, manufacturer of high-end sound bars, is joining forces with Disney+ for a multifaceted strategic marketing campaign this fall. The two brands are working together for the widely-anticipated premiere of the second season of “The Mandalorian” on Oct. 30.

Specifically, Sonos will offer consumers of its Arc, Beam, or qualifying speaker sets, free six-month access to Disney+. The offer is only for new Disney+ subscribers in the United States, Canada, United Kingdom, Netherlands and Sweden.

As part of the co-promotion, Sonos and Disney have launched a YouTube video featuring a TIE Fighter zooming through the air, the Mandalorian blasting through the galaxy backed by the series’ score from music composer Ludwig Göransson. The video campaign launches today on Disney’s properties including Disney+, Hulu and ESPN.

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Göransson has paid homage to the nostalgia and soul of the Star Wars universe through his work on “The Mandalorian,” in addition to Warner Bros.’ Tenet and Disney/Marvel’s Black Panther.

“As we spend more time at home, our living rooms have become the hub of entertainment for album releases, season premieres, and straight-to-streaming blockbuster debuts,” Pete Pedersen, VP of marketing at Sonos, said in a statement. “We are working with Disney to give fans an even more immersive experience for one of the best sounding shows streaming today.”

Alongside the season two premiere, Göransson will debut a personally curated station, Things That Stuck, on Sonos Radio, the streaming radio service in the Sonos app.

‘Mandalorian’ Back at No. 1 on Parrot’s Digital Originals Chart

The Disney+ live-action “Star Wars” series “The Mandalorian” returned to the No. 1 spot on Parrot Analytics’ digital originals rankings the week ended Sept. 26. It was No. 2 the week before. The show’s recent bump comes after the Sept. 15 trailer for the second season, which premieres Oct. 30, as well as seven Emmy wins for the first season. “The Mandalorian” had 60.2 times the demand of the average show, with demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity, up 1.4%.

“Cobra Kai,” the “Karate Kid” spinoff that was formerly a YouTube Premium original series before moving to Netflix, dropped a spot to No. 2 as the bounce the show received after moving to Netflix begins to wane, as the third season doesn’t bow until next year. The show had 58 times the demand of the average series, with expressions down 5.5% for the week.

Netflix’s perennially popular “Stranger Things” climbed to No. 3, with expressions climbing 1% to give the show 53 times average demand.

Amazon Prime Video’s “The Boys” slid a spot to No. 4. Demand expressions were down 9% to give the show 51.3 times average demand.

Netflix’s “Lucifer” was No. 5, with expressions down 6.7% to give the show 40.4 times average demand.

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A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

The No. 1 overall TV series was “SpongeBob SquarePants,” with 87.9 times average demand. “Mandalorian” was No. 3 on the overall TV list.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.

Disney, Lucasfilm to Bow ‘Mando Mondays’ Consumer Products Showcase for ‘The Mandalorian’

Disney and Lucasfilm Sept. 21 announced the pending launch of “Mando Mondays,” a global consumer products, games and publishing program launching Oct. 26 that will introduce merchandise inspired by the “The Mandalorian” series on the Disney+ subscription streaming video platform.

The “Star Wars” spinoff series — which took home seven awards during the 2020 Emmy Awards — will return for its second season Oct. 30, streaming only on Disney+. The Mandalorian and the Child (dubbed Baby Yoda by fans) continue their journey, facing enemies and rallying allies as they make their way through the dangerous galaxy in the tumultuous era after the collapse of the Galactic Empire.

Following release of new episodes every Friday on Disney+, subs can visit MandoMondays.com each Monday to see what new toys, collectibles, apparel, books, comics and related digital content will be unveiled. Mando Mondays will run for nine weeks, culminating on Dec. 21.

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“When ‘The Mandalorian’ debuted last year on Disney+, the show became an instant phenomenon, with fans of all ages expressing excitement for products related to its iconic characters — particularly the Child,” Kareem Daniel, president of Disney Consumer Products, Games and Publishing, said in a statement. “This fall, as the world continues to watch the narrative unfold, we will further bring this unique Star Wars story to life through a must-have selection of toys, books, comics, digital content and more.”

Select pre-orders for the first wave of Mando Mondays products will kick off Sept. 21 at 1 p.m. PT/4 p.m. ET across top retailers globally, including shopDisney.com. Products available for pre-order Sept. 21 include the Hasbro Black Series Credit Collection, new Funko Pop! bobbleheads, the “Lego Star Wars” The Child construction set and much more, all viewable now at MandoMondays.com.

‘Cobra Kai’ Remains No. 1 on Parrot’s Digital Originals Chart

“Cobra Kai,” the “Karate Kid” spinoff that was formerly a YouTube Premium original series before moving to Netflix, remained No. 1 for a second week on Parrot Analytics’ digital originals rankings the week ended Sept. 19. The show had 62 times the demand of the average series, with demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity, dropping 4.9% for the week.

The Disney+ live-action “Star Wars” series “The Mandalorian” rose two spots to No. 2 after the Sept. 15 trailer for the second season, which premieres Oct. 30. The show also generated considerable social media buzz for a couple other reasons, as rumors circulated that star Pedro Pascal may have left the show halfway through production of season two, while actress Gina Carano fended off “social justice” advocates who attacked her for refusing to make her Twitter account overtly political. The Mandalorian had 59.9 times the demand of the average show, with expressions up 15.9%.

Amazon Prime Video’s “The Boys” moved up two spots to No. 3. The fifth episode of the second season of the show dropped Sept. 18. Demand expressions were up 14.1% to give the show 56.8 times average demand.

Netflix’s “Stranger Things” dropped to No. 4, with expressions dropping 5.6% to give the show 53 times average demand.

Netflix’s “The Umbrella Academy” slipped three spots to No. 5. The series had a 24.2% drop in demand expressions, generating 45.3 times the demand of the average series.

Netflix’s “Lucifer” was No. 6, with expressions growing 0.3% to give the show 43.7 times average demand.

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A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

The No. 1 overall TV series was “SpongeBob SquarePants,” with 85.8 times average demand. “Cobra Kai” was No. 3 on the overall TV list.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.

Disney+ Wins Its First-Ever Emmys With ‘The Mandalorian’

Disney’s upstart subscription streaming video service, Disney+, Sept. 16 scored its first Emmy award for original series, “The Mandalorian,” winning Outstanding Special Visual Effects at the Creative Emmy Awards.

The trophy was followed by series (30-minutes in length) wins for for Outstanding Cinematography For A Single-Camera Series, Outstanding Sound Mixing For a Comedy or Drama Series and Animation, Outstanding Sound Editing for a Comedy or Drama Series and Animation, and Outstanding Production Design for a Narrative Program.

The “Star Wars” spinoff series was nominated for 15 Emmys and is a huge hit for Disney+. The series, from director Jon Favreau, stars Pedro Pascal as the title character and features fan favorite The Child (dubbed Baby Yoda by fans) as ultimate scene stealer.

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The second season of the show is slated to debut on Oct. 30 with Rosario Dawson, Michael Biehn and Bill Burr joining the cast. Returning cast includes Gina Carano, Giancarlo Esposito, Carl Weathers, Omid Abtahi and Ming-Na Wen.

(Update 9/18/20: “The Mandalorian” also won Outstanding Music Composition for composer Ludwig Göransson, bringing the show’s Emmy total to seven.)

Disney+ Expands to Eight Additional European Markets; Releases ‘Mandalorian’ Season 2 Trailer

The Walt Disney Co. Sept. 15 announced that its branded SVOD platform, Disney+, is now available streaming in Portugal, Norway, Denmark, Sweden, Finland, Iceland, Belgium and Luxembourg. Featuring content from Disney, Pixar, Marvel, Star Wars and National Geographic, Disney+ launched Holland, United States and Canada on Nov. 12, 2019.

The platform launched in Austria, the United Kingdom, Spain, Italy, Germany, Ireland, and Switzerland on March 24, replacing DisneyLife in the U.K. and Ireland. Disney+ is expected to launch in Eastern Europe starting in October.

The news coincided with release the first trailer for the second season of the popular “Star Wars” spinoff series, “The Mandalorian.”

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“We have surpassed 60.5 million paid subscribers globally, and today we continue our international expansion with the launch of Disney+ in eight countries,” Rebecca Campbell, chairman of Walt Disney Direct-to-Consumer and International, said in a statement. “As a major force in the global direct-to-consumer space we’re bringing high-quality, optimistic storytelling that you expect from our brands to even more people.”

‘Stranger Things’ Tops Parrot’s Digital Originals Demand Chart for Week Ended May 30

Netflix’s “Stranger Things” remained No. 1 on Parrot Analytics’ digital originals rankings the week ended May 30.

“Stranger Things” had 59.4 times more demand in the United States than the average TV show in the market based on average daily Demand Expressions, the proprietary metric used by Parrot Analytics to measure demand for TV content. Demand for the show was down 4.4% from the previous week.

The Disney+ animated series “Star Wars: The Clone Wars” stayed at No. 2 for a second week. It was 51 times more in-demand over the average, with demand for the show down 17.6%.

Another Disney+ “Star Wars” spinoff series, the live-action “The Mandalorian,” remained No. 3 with 47.4 times average demand. The show dropped 10.5% in demand.

A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

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The superhero series “Titans,” a chart mainstay from the DC Universe streaming service, rose to No. 4, drawing 40.3 times the average demand, while demand for the show was up 0.8%.

The DC Universe animated series “Harley Quinn” dropped a spot to No. 5 with 38.3 times the demand, down 6.2% in demand from the previous week.

The AppleTV+ series “Defending Jacob,” the streaming upstart’s most successful original series in terms of demand according to Parrot, rose three spots to No. 6, with 33 times demand for the average show. Demand was up 9.9% after the season finale debuted May 29.

The top overall TV series was Adult Swim’s “Rick and Morty” with 86.6 times average demand. “Stranger Things” was No. 6 on the overall TV list.

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Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.

‘Star Wars’ Digital Originals Remain Most In Demand on Parrot Analytics Chart

The Disney+ animated series “Star Wars: The Clone Wars” remained No. 1 on Parrot Analytics’ digital originals rankings the week ended May 16, its fourth-consecutive week in the top spot.

A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

“The Clone Wars,” which concluded its seventh and final season on Disney+ May 4, registered 84.9 million average daily Demand Expressions, the proprietary metric used by Parrot Analytics to measure global demand for TV content, down 39.3% from the previous week.

Another Disney+ “Star Wars” spinoff series, the live-action “The Mandalorian,” held onto the No. 2 spot on the digital originals list with 64 million expressions, a 2.8% increase from the previous week when news broke that Temuera Morrison would be returning to play Boba Fett. The latest reports have Katee Sackhoff playing the live-action version of her Bo-Katan character, a Mandalorian leader she previously voiced on “The Clone Wars” and “Star Wars: Rebels.”

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Netflix’s “Stranger Things” stayed at No. 3 on the digital originals chart, up 6.2% from the previous week to 61.5 million expressions.

The superhero series “Titans,” a chart mainstay from the DC Universe streaming service, ticked up a spot to take No. 4 for the week with 43 million expressions, up 4.9% from the previous week.

Netflix’s “Outer Banks” climbed to No. 5, with demand up 6.2% from the previous week to 41.5 million expressions. Demand for the teen drama has been steadily rising since the show’s April 15 premiere, though Parrot Analytics announced that quality control issues involving the show’s demand data prevented it from being reported on the charts previously.

Netflix’s “Lucifer” had the biggest jump into the top 10, placing 10th from No. 18 the previous week as the fourth season arrived on DVD and Blu-ray May 12. Expressions were up 18.9% to 30.6 million.

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The Demand Expressions metric draws from a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.

Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s  proprietary metric called Demand Expressions, which measures global demand for TV content through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.