Electric Entertainment Officially Launches OTT Service ElectricNow With Availability on Vizio Smart TVs

Electric Entertainment, a Los Angeles-based production, distribution and post-production company, has announced the hard launch of its OTT app and channel ElectricNow, concurrently with the app’s availability on all Vizio SmartCast televisions.

SmartCast  users have around-the-clock access to Electric Entertainment’s produced content such as TV series “Leverage,” “The Librarians” and “The Outpost,” as well as acquired programming such as the feature films Blood on the Crown, starring Harvey Keitel and Malcolm McDowell, and Heavy, starring Sophie Turner and Daniel Zovatto.

“We soft-launched ElectricNow in spring of 2020,” said Dean Devlin, CEO of Electric Entertainment, in a statement. “The consumer feedback and corresponding viewership has been well beyond our expectations.  We originally set out to create a hub where we could aggregate all of our various fan bases from ‘Leverage,’ ‘The Librarians,’ ‘The Outpost,’ ‘Almost Paradise’ and all of our podcast subscribers into a single space. Now with the app being available to this incredibly large consumer base via Vizio SmartCast, we are reaching a much broader more mainstream audience, picking up new fans along the way.”

Subscribe HERE to the FREE Media Play News Daily Newsletter!

“With the addition of ElectricNow to SmartCast, we are continuing Vizio’s mission to provide our audiences with endless entertainment,” Chris Tanquary, director of business development and partnerships for Vizio, said in a statement. “ElectricNow’s hard launch is a great step in that effort, and gives SmartCast users access to their exciting original and acquired content.”

Electric Entertainment recently announced marathons on ElectricNow for its original programs “Leverage” and “The Outpost,” timed to coincide with the streaming and/or broadcasting of these program’s new episodes and seasons.

Devlin has seen ElectricNow as not only a one-stop-shop destination for fans of Electric’s programming, but also as a marketing tool to lead viewers to their streaming and broadcast partners, according to a company press release.

“Our fans and broadcast/streaming partners have been equally important to us,” he said in a statement. “Bringing them together has been a major initiative for us.”

Interpret: Half of Consumers Who Plan Smart-TV, Streaming Media Play Purchase are First-Timers

Half of consumers who plan to purchase a smart-TV or a streaming media player within the next three months will be first-time buyers, according to new data released June 29 by Interpret.

The remainder are existing owners who are replacing their streaming device, upgrading to a newer version, or switching to a new brand.

According to Interpret’s “Streaming Devices: Platforms, Brands, and Consumers 2021” report, 10% of consumers plan to buy a smart TV and a similar number plan a streaming media player purchase within the next quarter. Samsung and Vizio owners are the least likely to replace their smart TV, and Roku owners are the least likely to want to replace their streaming media player.

The study also found:

  • 18% of Roku owners plan to replace their device within the next three months;
  • 17% of Samsung owners and 18% of Vizio owners plan to replace their devices within the next three months.

 

“With half of buyers being new to smart TVs and streaming media players, this sector of consumer electronics is primed for continued growth,” said Brett Sappington, Interpret’s VP of research. “However, not all streaming device brands will enjoy the full benefit of that growth. Our research shows that each brand attracts a unique consumer audience, with differing characteristics, habits, and preferences that are often related to key features. Those brands that best meet consumers’ needs stand the best chance of gaining market share.”

Samba TV: Box Office Champ ‘Conjuring 3’ Attracted 1.6M Streaming Households Over the Weekend

While topping the box office over the weekend, Warner Bros. Pictures’ The Conjuring: The Devil Made Me Do It also managed to attract 1.6 million streaming households June 4-7, according to data from smart-TV viewer tracking service Samba TV.

The horror flick is concurrently in theaters and streaming at no additional charge to HBO Max subscribers for 31 days.

Despite its streaming availability, the threequel earned $24 million at the domestic box office June 4-6 to topple the previous top earner, Paramount Pictures’ A Quiet Place Part II.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

The streaming audience skewed lower income ($75,000 and less), younger (44 and below), black (+19%) and Hispanic (+41%). Of the 25 largest DMAs, Phoenix over-indexed the most (+47%), according to Samba TV data.

Samsung TV Plus Adds Impact Wrestling

Professional wrestling organization Impact Wrestling, a subsidiary of Anthem Sports & Entertainment, has inked an agreement with Samsung TV Plus, giving viewers access to its library of wrestling content through both a dedicated Impact Wrestling Channel and on VOD.

Samsung TV Plus is a free ad-supported streaming (FAST) service, offering viewers instant access to more than 160 channels. Samsung TV Plus comes pre-installed on 2016-21 Samsung Smart TVs and is available on select Samsung Galaxy devices. Impact’s dedicated channel is on channel 1,164 on Samsung TV Plus.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

“This new partnership presents an invaluable opportunity for us to bring Impact Wrestling’s exclusive premium content to even more viewers across the country,” Jaime Pollack, Anthem’s chief revenue officer for its sports media group, said in a statement. “We are excited to share our deep, generation-spanning library with Samsung TV Plus’ audience — giving wrestling fans both old and new a chance to enjoy all of the larger-than-life personas, legendary matches, and gripping story-telling that Impact Wrestling is known for.”

Impact Wrestling includes almost two decades of new and classic original content, with classic stars, including Ric Flair, Sting, Kurt Angle, Kevin Nash and AJ Styles, as well as a current roster of athletes, including Rich Swann, The Good Brothers, former NFL player Moose, Deonna Purrazzo, Sami Callihan, Eddie Edwards, Jordynne Grace, Eric Young and Chris Bey.

Impact programming is televised globally in 120 countries including AXS TV in the United States.

PBS Kids Channel Available on Samsung TV Plus

The PBS Kids channel has been added to Samsung TV Plus and is available for free on tens of millions of Samsung smart TVs across the country.

It joins eight other free kids’ channels on Samsung TV Plus.

PBS Kids includes such shows as “Daniel Tiger’s Neighborhood,” “Wild Kratts” and “Odd Squad.”

Other family friendly channels on Samsung TV Plus include The Lego Channel, Moonbug Kids and KiDoodle.TV. The Samsung TV Plus platform includes more than 160 free channels of movies, news, sports and more.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Movies Anywhere Launches on Samsung Smart TVs, Bows ‘Deal of the Day’ Feature

The Movies Anywhere personal digital library service app is now available on Samsung smart TVs, and the service has also launched a “Deal of the Day” feature.

By expanding to Samsung for its 2017-21 smart TVs, the Movies Anywhere app can now be found on a majority of big-screen devices in the United States, according to the service.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Consumers can download the free Movies Anywhere app from the Samsung smart TV app store.

Movies Anywhere brings together more than 8,000 movies from Sony Pictures Entertainment, Universal Pictures (including DreamWorks and Illumination Entertainment), The Walt Disney Studios (including Disney, Pixar, Twentieth Century Studios, Marvel Studios and Lucasfilm) and Warner Bros. Entertainment.

The service syncs purchased movie libraries from multiple digital retailers across devices and platforms.

With the addition of the Samsung platform, the Movies Anywhere app is now available on the largest network of smart TVs in the United States, according to the service.

Movies Anywhere has also launched a “Deal of the Day” widget. After automatically crawling all current eligible deals, the widget curates and displays personalized deal recommendations based on users’ watch history and movies in their digital locker. “Deal of the Day” is available now for iOS 14 users who have installed Movies Anywhere’s 1.42.0 build. After installing this update and opening the Movies Anywhere app, the “Deal of the Day” widget will appear in the widget gallery and can be added directly to the Movies Anywhere app’s home screen.

 

LG Takes Stake in TV Data and Measurement Firm

LG Electronics, through U.S. subsidiary Zenith Electronics, has taken a controlling stake of more than 50% in TV data and measurement firm Alphonso Inc.

The move is designed “to bring together the two TV industry leaders’ technologies and innovations in LG’s smart TV lineup,” the companies announced. 

“LG has made understanding customer tastes and consumer trends one of its highest priorities as part of its digital transformation strategy to deliver better customized services,” according to a press release.

LG plans to utilize Alphonso software and services — including Alphonso’s data analytics, media planning and activation, and Video AI capabilities — with its home entertainment products.

Alphonso’s combined offerings will enrich consumer services including content recommendations and LG’s own streaming service, LG Channels, to create a robust owned and operated first-screen, cross-device advertising platform with integrated analytics for the smart TV marketplace generally and for LG smart TVs specifically, according to the companies. 

Alphonso will continue to operate as an independent business under its current brand and leadership based in Silicon Valley.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

“Our investment in Alphonso is a key component of our digital transformation strategy focusing on AI, big data and cloud to fundamentally change how consumers interact with their devices,” said Park Hyoung-sei, president of the LG Home Entertainment Company, in a statement. “With Alphonso’s TV data analysis capabilities, LG will be able to better fulfill consumers’ needs by providing them even more customized services and content. We are proud to welcome Alphonso to the LG family.” 

Follow us on Instagram

“LG and Alphonso have a shared vision for advancing the smart TV ecosystem through innovative software and services oriented toward modern new consumer experiences on one end, and highly flexible, lucrative advertising, planning, and measurement offerings for brands, agencies, and broadcasters on the other,” Ashish Chordia, founder and CEO of Alphonso, said in a statement.

“Becoming part of LG Electronics gives Alphonso the backing of one of the world’s leaders in home entertainment products, with access to a massive global inventory of connected TV screens,” he added. “We can now maximize our mutual impact on the TV marketplace as we bring our products together and deliver immense value for the ecosystem.”

Apple TV App on Vizio Smartcast TVs in U.S. and Canada

Vizio customers in the United States and Canada now have access to the Apple TV app on SmartCast TVs.

For a limited time, eligible Vizio SmartCast customers in the United States can sign up for Apple TV+ and receive three months free.

“With the Apple TV app coming to Vizio SmartCast TVs, customers can enjoy an even broader range of exciting entertainment, including the popular and award-winning Apple TV+ service,” Mike O’Donnell, chief revenue officer of Vizio, said in a statement. “Knowing the important role the TV has in the home, Vizio continues to expand the entertainment available for consumers to discover.”

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Vizio SmartCast TV users can select the Apple TV app icon from the SmartCast Home screen and sign in with their Apple ID to subscribe to Apple TV+.

Customers can also subscribe to Apple TV channels, such as Showtime, CBS All Access and Starz, and watch online and offline, ad-free and on demand, directly on the Apple TV app. Through Family Sharing, up to six family members can share subscriptions to Apple TV channels using their personal Apple ID and password.

Additionally, Vizio SmartCast TV users can browse the Apple TV app to buy or rent more than 100,000 movies and TV shows, including titles available in 4K HDR and with Dolby Atmos, as well as access their library of movie and TV show purchases from Apple.

Vizio customers can also enjoy Apple AirPlay 2 and HomeKit capabilities on SmartCast TVs. With AirPlay 2, Vizio customers can stream, control, and share their favorite content directly from their iPhone, iPad, or Mac to their Vizio SmartCast TV. HomeKit allows customers to easily and securely control their SmartCast TV using the Home app or by asking Siri on their Apple devices.

Vizio SmartCast Adds a Dozen Free Kids and Family Channels

Vizio announced the launch of a dozen free kids and family linear TV channels for SmartCast users.

SmartCast users can find 24/7 content options from:

  • Ameba, a children’s video streaming service with kids TV shows, family movies and kids music videos designed to spark children’s curiosity and empower them to explore;
  • Brat TV, which features teen stars such as Dixie D’Amelio and Annie LeBlanc in live-action original series;
  • Giggle Mug, with collections of videos that kids and the entire family can enjoy featuring TV shows such as “Tara Duncan,” “Robot Trains,”’ YooHoo & Friends,” “Besty’s Kindergarten Adventures,” “Miniforce” and more;
  • HappyKids Junior, a destination dedicated to educating and entertaining preschoolers with shows such as “Cat in the Hat,” “Thomas & Friends,” “Care Bears,” “Super Simple Songs,” “Blippi” and “Mofy”;
  • HappyKids.tv, with programming that educates and entertains kids 6-plus with popular and safe shows, music and movies including “Sonic,” “Hot Wheels,” “Barbie,” “Bakugan,” “Winx Club” and more;
  • Kid Gamer TV, in which popular gamers create experiences in the universes of Minecraft and Roblox;
  • Kidoodle.TV, a Safe Streaming platform with content hand-picked by parents, including shows such as “PAW Patrol,” “LEGO City,” “Abdallah Smash,” “Talking Tom,” “True and the Rainbow Kingdom,” “Little Baby Bum,” “Pocoyo,” “Oddbods” and more;
  • The Official LEGO Channel, a channel dedicated to inspiring and developing the builders of tomorrow where kids can watch their favorite Minifigure characters;
  • SQAD, with eSports, sports and gaming content targeting teens, tweens and video game lovers of all ages;
  • Tankee Gaming, a safe channel where kids and families can enjoy gaming content featuring Minecraft, Roblox, Nintendo hits and more by their favorite gamers;
  • Toon Goggles, with kids shows such as “Angry Birds,” “Talking Tom,” “Om Nom,” “Gummy Bears,” “Sonic,” “Yu-Gi-Oh!” and more; and
  • WowNow Kids, the home of original animated adventures, educational series, and sing-alongs with Dove-approved movies and TV for families and children of all ages.

Upcoming free updates to SmartCast will add personalized viewing recommendations based on frequently used streaming channels, and family-friendly content reviews from Common Sense Media, according to the company.

“Today Vizio is making thousands of hours of free children’s programming available to our SmartCast users, as people increasingly make streaming part of their daily routines,” said Katherine Pond, VP of business development for Vizio, in a statement. “With the uncertainty of the upcoming school year, parents will be looking for alternate ways to entertain and educate their children from inside the home. Vizio is pleased to make these programs available to ensure high quality content for children and peace of mind for parents.”

Vizio has seen a spike in engagement for kids and family content as families continue to stay home, according to the company. Apps with content for kids and family have historically seen around 35% more engagement than the average app on SmartCast.

The new channels can be found under the “Free Channels” section from the SmartCast Home screen and will complement Vizio’s WatchFree  service. In total, SmartCast viewers have access to more than 200 free linear TV channels of news, TV shows, movies and sports.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

“We’re excited to officially launch our Giggle Mug kids channel on Vizio SmartCast. The growing platform has a wonderful lineup of kids channels available, and we’re proud to be included,” said Jesse Janson, EVP of acquisitions and business development for Janson Media, in a statement.

“We are excited for the HappyKids launch as part of Vizio SmartCast’s kid programming, which is so timely. We will be bringing our expansive library of premium shows, movies and educational content to millions of Vizio SmartCast families all delivered in a kids-safe environment,” said Vikrant Mathur, co-founder of Future Today, in a statement.

Follow us on Instagram

“Kidoodle.TV’s inclusion on Vizio SmartCast is a great way to support millions of families with our Safe Streaming service and we couldn’t be happier to work with a world-class platform,” said Neil Gruniniger, president and chief product officer, in a statement.

“We are honored to have the Tankee Gaming channel available to Vizio SmartCast, giving millions of kids a wealth of safe and entertaining gaming content while providing parents with peace of mind,” saidGerald Youngblood, Tankee CEO, in a statement.

“We are incredibly excited for the launch of the WowNow Kids channel on Vizio Smartcast. Children and their parents can now enjoy the hundreds of movies and television shows from our extensive library of animated content for free. Vizio is delivering an unbelievable value to Smartcast users.” Ryan Swenar, director of sales and business development for Wow Now Entertainment, in a statement.

Vizio Adds Disney+ to SmartCast Smart TV Platform

Vizio has launched Disney+ on its SmartCast smart TV platform.

While Vizio users have been able to stream Disney+ on SmartCast through Apple AirPlay 2 and Chromecast built-in, the update allows viewers to launch the app and search for Disney+ content directly from the SmartCast home screen.

Disney+, which offers movies and TV shows from Disney, Pixar, Marvel, Star Wars, National Geographic, in addition to exclusive Disney+ originals, costs $6.99 a month or $69.99 a year.

The Disney+ app is available on the SmartCast platform in the United States, Canada and Puerto Rico. Users in these locations can find and subscribe through the apps row on SmartCast Home or through the SmartCast Mobile app.

“At Vizio, we are always working to provide the best home entertainment experience for our users,” said Vizio chief technology officer Bill Baxter in a statement. “We are excited to bring Disney+ onto the SmartCast platform to give viewers access to even more content to enjoy.”

Subscribe HERE to the FREE Media Play News Daily Newsletter!

SmartCast allows users search for content using their voice via compatibility with Siri, the Google Assistant and Alexa-enabled devices. It also includes Apple AirPlay 2 and HomeKit, along with Chromecast built-in, so users can stream, control and share shows, movies and content.

Follow us on Instagram

SmartCast also includes WatchFree, a free-to-use streaming service, with no login or subscriptions required. New to WatchFree is the ability to designate specific channels as “Favorites” and navigate by genre. WatchFree, powered by Pluto, offers access to more than 150 channels with news, sports, movies, TV shows, and music that the whole family can enjoy.

New SmartCast apps are available on Vizio SmartCast TVs dating back to 2016.