Ad-supported streaming video service Tubi Feb. 28 announced a content deal with NBC Universal, adding nearly 400 television episodes and movies. The deal is part of a strategy to invest over nine figures into content acquisitions in 2019.
Tubi users will have free access to catalog series, “Xena: Warrior Princess,” “Hercules: The Legendary Journeys,” “The A-Team,” “Punky Brewster,” “The Incredible Hulk,” “Quantum Leap” and the original versions of “Magnum, P.I.,” “Battlestar Galactica,” “Bionic Woman” and “She-Ra: Princess of Power,” among others.
“We’re excited to be a home to this robust library of content … that appeals across generations,” chief content officer Adam Lewinson said in a statement. “We are aggressively working to expand our library, and this is one of many deals to come for Tubi.”
Tubi’s content library contains more than 12,000 movies and TV series – claiming to double Netflix’s at 40,000 hours. The service’s app ranks as one of the most watched on Amazon Fire TV, Roku iOS, Android, and Xfinity X1, among others.
San Francisco-based Tubi ended 2018 with more than four-times the content on the service over the previous year. Viewers last December streamed nearly as much content as was consumed in all of 2017.