Disney+’s ‘Ms. Marvel’ Top New Show, Netflix’s ‘The Umbrella Academy’ Top Returning Show Anticipated in June

Disney+’s “Ms. Marvel” was the top anticipated new show, Netflix’s “The Umbrella Academy” was the most-anticipated returning show, and Universal Pictures’ Jurassic World: Dominion was the top anticipated movie on the Whip Media charts for June.

“Ms. Marvel” starts streaming on Disney+ June 8. The Marvel Studios’ series introduces Kamala Khan, a Muslim American teenager growing up in Jersey City. An avid gamer and a voracious fan-fiction scribe, Kamala is a superhero mega fan with an oversized imagination — particularly when it comes to Captain Marvel. Yet Kamala feels like she doesn’t fit in at school and sometimes even at home — that is, until she gets superpowers like the heroes she’s always looked up to.

The third season of “The Umbrella Academy” starts streaming on Netflix June 22. The series, based on the comic books of the same name, follows a group of superheroes adopted at birth by a mysterious billionaire who face the end of the world.

Jurassic World: Dominion debuts in theaters June 10. It’s the third in the “Jurassic World” series and the sixth in the series that started with Jurassic Park. It takes place four years after Isla Nublar has been destroyed as dinosaurs live — and hunt — alongside humans all over the world.

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TV Time, a Whip Media company, is a free TV and movie viewership tracking app with 21 million global users, according to the company. TV Time’s “Anticipation Report” is based on data from those users.

Most Anticipated New Shows for June:

  1. “Ms. Marvel” (Disney+) — June 8
  2. “The Old Man” (FX) — June 16
  3. “Dark Winds” (AMC) — June 12
  4. “First Kill” (Netflix) — June 10
  5. “Baymax!” (Disney+) — June 29

 

Most Anticipated Returning Shows for June:

  1. “The Umbrella Academy” (Netflix) — June 22
  2. “The Boys” (Prime Video) — June 3
  3. “Only Murders in the Building” (Hulu) — June 28
  4. “Westworld” (HBO) — June 26
  5. “The Orville” (Hulu) — June 2

 

Most Anticipated Movies for June:

  1. Jurassic World: Dominion — June 10
  2. Lightyear — June 17
  3. The Black Phone — June 24
  4. Elvis — June 24
  5. Spiderhead — June 17
  6. Hustle — June 8
  7. Father of the Bride — June 16
  8. Fire Island — June 3
  9. Cha Cha Real Smooth — June 17
  10. My Fake Boyfriend — June 17

‘Chip ’n Dale,’ ‘The Circle’ Top Weekly Whip Media Streaming Charts

The Disney+ original movie Chip ’n Dale: Rescue Rangers led the Whip Media chart of top streaming movies, while Netflix’s “The Circle” topped the chart of streaming originals among U.S. consumers the week ended May 22.

Chip ’n Dale: Rescue Rangers, which started streaming on Disney+ May 20, is a live-action and animated comedy featuring the voices of John Mulaney and Andy Samberg as the famous chipmunks.

Rising from No. 2 to the top spot on the streaming originals chart, Netflix’s reality competition series “The Circle” features contestants who compete in challenges to earn a cash prize as top influencer. Season four started streaming May 4 in weekly episodes.

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TV Time, a Whip Media company, is a free TV and movie viewership tracking app with 21 million global users. The streaming originals chart rankings are determined by streaming original TV series with the greatest share of views in the given week, among a balanced panel of U.S. users of the TV Time app. The movie rankings are determined streaming movies with the greatest share of views in the given week, among a balanced panel of U.S. users of the TV Time app.

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Remaining at No. 2 on the streaming movies chart was Netflix’s Senior Year, which debuted May 13. The comedy stars Rebel Wilson as a cheerleader who lands in a 20-year coma after a stunt gone wrong. Awakened at 37, she’s ready to live out her high school dream of becoming prom queen.

Landing at No. 3 on the streaming movies chart was The Lost City, an action-adventure starring Channing Tatum and Sandra Bullock that hit Paramount+ May 10. It follows a reclusive romance novelist on a book tour with her cover model who gets swept up in a kidnapping attempt that lands them both in a cutthroat jungle adventure.

Coming in at No. 2 on the streaming originals chart was Netflix’s “Love, Death & Robots,” an adult animated anthology series. A third set of episodes started streaming May 20.

Dropping from the top spot to No. 3 on the streaming originals chart was Netflix’s “Ozark,” a crime drama that follows the exploits of a money laundering couple. Part two of season four started streaming April 29.

 

Top Streaming Originals Among U.S. Consumers for the Week Ended May 22:

  1. “The Circle” (U.S.) — Netflix
  2. “Love, Death & Robots” — Netflix (Season Premiere)
  3. “Ozark” — Netflix
  4. “The Flight Attendant” — HBO Max
  5. “Halo” — Paramount+
  6. “The Lincoln Lawyer” — Netflix
  7. “Grace and Frankie” — Netflix
  8. “Star Trek: Strange New Worlds” — Paramount+
  9. “Made for Love” — HBO Max
  10. “Candy” — Hulu

 

Top Streaming Movies Among U.S. Consumers May 20 – 22:

  1. Chip ’n Dale: Rescue Rangers — Disney+
  2. Senior Year — Netflix
  3. The Lost City — Paramount+
  4. A Perfect Pairing — Netflix
  5. The Batman — HBO Max
  6. Our Father — Netflix
  7. Firestarter — Peacock
  8. Ghostbusters: Afterlife — Starz
  9. Top Gun — Netflix/Paramount+
  10. The Valet — Hulu

Research: U.S. OTT Access Revenue Grew 37% to $39.4B in 2021

Convergence Research estimates U.S. OTT access revenue grew 37% to $39.4 billion in 2021 and forecasts $51 billion for 2022 and $69 billion for 2024.

That’s based on more than 75 OTT services (more than 50 providers) — led by Netflix, Disney/Hulu, Amazon and Warner Bros. Discovery — analyzed in its 2022 Couch Potato Reports.

The firm forecasts 2022-24 annual U.S. OTT household penetration, subscriptions per household, and net OTT subscriptions added will each progressively see more moderate growth. Convergence forecasts 80 million additional U.S. subscriptions in 2022 and 50 million in 2024.

Convergence estimates 2021 U.S. cable, satellite, telco TV access revenue declined 4% to $91 billion and forecasts a decline of 6% to $85.5 billion in 2022 (hence ARPU should grow 3.5%), with higher revenue declines in 2023 and 2024. The firm estimates 2021 saw a decline of 6.5 million U.S. TV subscribers, 2020 a decline of 6.5 million, and forecasts a decline of 7 million TV subs in 2022 and 7.2 million in 2024. In its U.S. Cord Cutter/Never Household Model, as of year-end 2021, Convergence estimates 47% of U.S. households did not have a TV subscription with a cable, satellite, or telco TV access provider, up from 42% at the end of 2020. The firm projects that figure will rise to 53% by the end of 2022 and 64% by the end of 2024. 

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Convergence estimates 3.715 million U.S. residential broadband subscribers were added in 2021 (down from 5.1 million in 2020) and revenue grew 10% to $79.6 billion, and forecasts 4.3 million residential broadband subscriber additions in 2022 and 7% revenue growth to $85.5 billion. While cable dominates residential broadband and continues to add the largest share of residential broadband subs, telco and fixed-wireless sub additions continue to improve, according to the firm.

Parrot Analytics Names Two New Partnership Execs

Entertainment research firm Parrot Analytics has added Laurine Garaude as partnerships director for EMEA and Grant Cover as partnerships director for North America.

Garaude is the former head of the MIP Markets for what is now RX France (previously Reed MIDEM). In her new position, she will help entertainment companies inform their strategic content decisions through demand-driven solutions. She will work with executive teams across strategy, finance, research, programming, distribution and marketing functions to add value and drive industry growth.

Cover spent 15 years at Gracenote and Nielsen, where he most recently served as SVP of client solutions, leading the client business relationships with CBS and Paramount+. In his new position, he will help entertainment companies solve their most critical business questions, from content investments and valuation to programming, distribution and D2C growth, by leveraging Parrot Analytics’ unique data products and strategic insights.

“Parrot Analytics’ attention economy metrics quantify how content resonates with billions of audiences globally,” Wared Seger, CEO of Parrot Analytics, said in a statement. “Our client base around the world continues to expand and we are seeing growing demand for our data and insights from the industry. This is an exciting growth period for our company and we are thrilled to have Laurine and Grant join our team. Their wealth of experience and knowledge will be invaluable as we continue to scale our business. With Laurine and Grant on board, we will continue to innovate and provide the most comprehensive and complete view on the global business of entertainment to our client partners.”

Before joining Parrot Analytics, Garaude had been a longstanding executive leader at Reed MIDEM (now RX France), part of the RELX Group, since first joining in 1993. As Director of its television division since 2009, Garaude led the growth and development of the flagship international MIPCOM and MIPTV entertainment markets held in Cannes. Under her tenure, MIPFormats was launched in 2011, followed by regional markets MIP Cancun in 2015 and MIP China in 2017. She also introduced new events, including the World Premiere TV Screenings, which have become signature highlights of MIPCOM and MIPTV, the Women in Global Entertainment Lunch and the Diversify TV Excellence Awards. In 2020, spurred on by the pandemic, Mrs. Garaude led the digital transformation, introducing successful virtual markets across the MIP portfolio.

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“I am so thrilled to join Wared Seger and the team at Parrot Analytics,” Garaude said in a statement. “I have always been passionate about the international content industry and I am continuously inspired and motivated by the positive impact of technology on content and the business of entertainment. In the last few years especially we have all seen the exponential growth and influence of content from around the world, with some local series becoming worldwide hits. Global content investments have continued to ramp up also and there is now more competition than ever. This is why it is so important today to find the right balance of intuition, great talent, smart insights and value-adding datasets to help de-risk decisions and investments. Parrot Analytics is an innovation leader and the time has come for our industry to embrace data at the decision making table. I am looking forward to helping executive teams to optimize their content decisions and help them succeed with their international growth strategies at this very exciting yet critical time.”

During his tenure at Gracenote and Nielsen, Cover worked closely with studios, networks, talent agencies, production companies and performance marketing agencies, bringing to market client-focused solutions and services.

“It’s a perfect time to be joining Parrot Analytics,” Cover said in a statement. “The content industry must adapt to the attention economy. The increasing number of platforms and competition for audience attention is already stretched thin. Parrot Analytics has a distinct and complete toolkit to measure and capture attention metrics that is unbiased, nuanced and holistic. The positive momentum of the company and the differentiated solutions prove that the timing is right for Parrot Analytics to become the global leader in unlocking the power of the attention economy. I couldn’t be more excited to join Parrot Analytics and I am confident my background and expertise will help Parrot Analytics continue to scale and grow.”

Interpret: 18% of U.S. Subscribers to Cable or Streaming Services Share Passwords

Nearly one-fifth (18%) of all U.S. subscribers to cable or streaming services report using another household’s password and 18% report sharing a password with another household, according to data from Interpret’s VideoWatch.

Another 9% of consumers indicate that they split the cost of a single subscription service and then share that service’s password with other households.

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Password sharing has taken center stage after Netflix in a recent financial report blamed it for poor results. Netflix executives are looking at an ad-based tier to give consumers a lower-priced option. Given that 48% of Netflix subscribers watch ad-supported content from other streaming providers, an ad-based version of Netflix could be a winner, according to Interpret.

Action Film ‘Uncharted’ Again Tops Weekly Vudu Chart

Sony Pictures’ Uncharted again topped the chart of the 10 most-popular titles on Fandango’s transactional digital service Vudu the week ended May 8.

Available for digital purchase, the action adventure stars Tom Holland and Mark Wahlberg. Holland plays street-smart thief Nathan Drake, who is recruited by seasoned treasure hunger Victor “Sully” Sullivan (Wahlberg) to recover a fortune lost by Ferdinand Magellan 500 years ago.

Remaining at No. 2 was Universal Pictures’ Michael Bay action thriller Ambulance, starring Jake Gyllenhaal. Available for premium digital rental and purchase, the film follows a veteran desperate for money who turns to his adoptive brother, a career criminal, who plans a heist.

Rising from No. 5 to No. 3 on the chart was Lionsgate’s Roland Emmerich disaster film Moonfall, starring Halle Berry. Available for digital purchase rental, the film follows a space crew attempting to save the Earth when a mysterious force knocks the moon out of its orbit.

Spider-Man: No Way Home rose to No. 4 from No. 6 on the chart, perhaps because another Marvel film, Doctor Strange in the Multiverse of Madness, is hitting theaters. No Way Home is available for digital purchase and rental. As the film begins, Spider-Man’s identity is revealed, bringing his superhero responsibilities into conflict with his normal life and putting those he cares about at risk, including M.J. (Zendaya). When he enlists Doctor Strange’s (Benedict Cumberbatch) help to restore his secret, the spell tears a hole in the world, releasing Spider-Man villains from other universes.

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Warner Bros.’ The Batman dropped from the No. 3 to No. 5 on the chart. The DC Comics-based superhero actioner, which debuted for premium digital rental and purchase April 18, stars Robert Pattinson as the caped crusader, who after more than a year of stalking the streets and striking fear into the hearts of criminals, dives deep into the shadows of Gotham City. 

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Vudu’s top 10 titles for the week ended May 8, in terms of revenue, were:

  1. Uncharted
  2. Ambulance
  3. Moonfall
  4. Spider-Man: No Way Home
  5. The Batman
  6. Dog
  7. Blacklight
  8. X
  9. Sing 2
  10. The Contractor

Survey: 22% of U.S. Adults Share TV/Movie Streaming Service Expenses With Parents

New data shows a little over one-fifth (22%) of U.S. adults over 18 still share TV/movie streaming service expenses with their parents.

A third (34%) share their parents’ cell phone plan, with more than half (53%) of younger adults ages 18-44 doing so, according to a WhistleOut survey of more than 1,000 adults over 18.

These adults aren’t all free-loaders. In fact, data shows the majority of them (72%) are helping to pay at least in part for the monthly phone bill, and are financially independent of their parents for a majority of their expenses (73%).

Overall, around 54% of adults over 18 in the survey still share common tech expenses with their parents, including phone plans (30%), home internet/WiFi (28%), cable TV (18%), streaming devices (17%), smart home devices (11%) and gaming subscriptions (10%).

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About a third (30%) of Americans think it’s reasonable for adults to stay on their parents’ phone plan as long as their parents will let them, while 22% say it’s only reasonable as long as adults still live with their parents. Still, 21% say adults should get their own cell phone plans as soon as they become adults.

Streaming Facing Headwinds, Say Speakers at DEG’s EnTech Fest

The boom in streaming is hitting some headwinds, according to speakers at a May 4 research presentation during DEG: The Digital Entertainment Group’s EnTech Fest 2022 at the Skirball Center in Los Angeles.

“SVOD was really the winner of the pandemic period,” said the NPD’s Elizabeth Lafontaine. In-home entertainment “drove the entertainment industry over the past few years,” she noted.

“As we’ve gotten into 2022 many of these industries have started to soften, as experiences come back online,” she said.

Consumers are getting out and going to theme parks, traveling, seeing live shows, etc. — spending more on experiential entertainment. Experiential spending has returned to about 95% of what it was during the pre-pandemic period, she said.

“Experiential offerings are typically much more expensive, so it is going to eat into some of the other entertainment demand,” she noted.

As they get out, consumers are not engaging as much with SVOD, but “we’re still seeing engagement levels higher than the pre-pandemic period,” she said.

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Consumers reported spending on about four SVOD services (3.9 on average) in October 2021, which is down about one service from that time in 2020 (5.2). “But we’re still above that pre-pandemic period,” she said.

For streaming companies, the question is how to be one of those four services consumers choose.

In the past year, services increasingly turned to original programming, especially with licensed content being clawed back by studios’ direct-to-consumer services. In 2021, Netflix, Amazon and Hulu saw lower inventory throughout the year as this licensed content was pulled. But in response Netflix, for instance, by the end of 2021 grew original movie offerings by 22% and original series by 24%.

“Netflix has committed to spending about $17 billion annually on original content,” she said.

Also, with increased competition in the space for consumers’ time and money, “bundling and ad-supported is giving subscribers who may not have subscribed before a new point of entry to these services,” she said.

Another way consumers are economizing on subscriptions is through churn, noted Deloitte’s Kevin Downs. A recent Deloitte survey found the U.S. paid streaming service churn rate averaged 37%. “It’s high,” he said.

The churn rate was even higher among Gen Z and Millennials, with more than half of those respondents either canceling or canceling and adding paid services in the past six months. While access to original content (39%) and a broad range of content (38%) were the top two reasons U.S. consumers said they were subscribing to paid SVOD services, U.S. subscribers said they’re canceling paid SVOD services due to cost (41%), price increases (30%) and lack of new content (30%).

A majority (60%) of consumers would prefer to have reduced cost, ad-supported options, Downs noted.

Significant majorities of consumers also said they were frustrated with finding content and having to subscribe to so many services to find it.

In addition to cost and content concerns, services also have to compete with time spent on video games — a pursuit younger generations in particular may find more appealing than watching TV or movie content, he said.

Whip Media’s Vince Muscarella and Kortney Kesses noted that, aware of the appeal of games, streaming services are targeting gaming fans by creating content from game franchise IP.

They pointed out that “The Last of Us,” a series based on the game scheduled for HBO Max sometime in 2023, is already gaining some traction among fans, reaching 16,000 interested followers on their tracking service well ahead of other big titles this far ahead of release.

“It’s probably going to be HBO Max’s biggest release to date,” said Muscarella, who admitted he is one of those eager fans.

“Other companies are going to start paying attention to video game IP for content,” he said.

‘The Batman,’ ‘Moon Knight’ Again Top Weekly Whip Media Streaming Charts

HBO Max’s The Batman again led the Whip Media chart of top streaming movies while Disney+’s “Moon Knight” again led the chart of top streaming originals among U.S. consumers the week ended May 1.

The Batman, in its second week atop the streaming movies chart, is a DC Comics-based superhero film starring Robert Pattinson as the caped crusader. In the film, more than a year of stalking the streets, striking fear into the hearts of criminals, Batman travels deep into the shadows of Gotham City. 

“Moon Knight,” which started streaming in weekly episodes March 30, is based on the Marvel Comics. The series stars Oscar Isaac as a mild-mannered gift shop employee who finds he’s been given the powers of an Egyptian moon god.

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TV Time, a Whip Media company, is a free TV and movie viewership tracking app with 21 million global users. The streaming originals chart rankings are determined by streaming original TV series with the greatest share of views in the given week, among a balanced panel of U.S. users of the TV Time app. The movie rankings are determined streaming movies with the greatest share of views in the given week, among a balanced panel of U.S. users of the TV Time app.

Landing at No. 2 on the streaming originals chart was “Ozark.” Part two of season four started streaming on Netflix April 29. The crime drama follows the exploits of a money laundering couple.

Remaining at No. 3 on the streaming originals chart was “The Flight Attendant,” season two of which started streaming in weekly segments on HBO Max April 21. The series follows an alcoholic flight attendant (Kaley Cuoco) who gets involved in international espionage.

Landing at No. 2 on the streaming movies chart was 365 Days: This Day, which started streaming on Netflix April 27. The erotic thriller sequel to 365 Days (which landed at No. 10 on the chart) follows the continuing story of a mafia lord who kidnaps a woman to make her fall in love with him.

Coming in at No. 3 on the streaming movies chart was Crush, which debuted on Hulu April 29. It’s a coming-of-age story about a teen girl who joins the high school track team to get closer to her crush.

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Top Streaming Originals Among U.S. Consumers for the Week Ended May 1:

  1. “Moon Knight” — Disney+
  2. “Ozark” — Netflix
  3. “The Flight Attendant” — HBO Max
  4. “Russian Doll” — Netflix
  5. “Grace and Frankie” — Netflix
  6. “Selling Sunset” — Netflix
  7. “Halo” — Paramount+
  8. “Heartstopper” — Netflix
  9. “Star Trek: Picard” — Paramount+
  10. “Outer Range” — Prime Video

 

Top Streaming Movies Among U.S. Consumers April 29-May 1:

  1. The Batman — HBO Max
  2. 365 Days: This Day — Netflix
  3. Crush — Hulu
  4. The Adam Project — Netflix
  5. Turning Red — Disney+
  6. Death on the Nile — HBO Max/Hulu
  7. Bubble — Netflix
  8. X-Men: Days of Future Past — Disney+
  9. Encanto — Disney+
  10. 365 Days — Netflix

Sony Actioner ‘Uncharted’ Tops Weekly Vudu Chart

Sony Pictures’ Uncharted topped the chart of the 10 most-popular titles on Fandango’s transactional digital service Vudu the week ended May 1.

Newly available for digital purchase, the action adventure stars Tom Holland and Mark Wahlberg. In the film, Holland plays street-smart thief Nathan Drake, who is recruited by seasoned treasure hunger Victor “Sully” Sullivan (Wahlberg) to recover a fortune lost by Ferdinand Magellan 500 years ago.

Debuting at No. 2 was Universal Pictures’ Michael Bay action thriller Ambulance, starring Jake Gyllenhaal. Available for premium digital rental and purchase, the film follows a veteran desperate for money who turns to his adoptive brother, a career criminal, who plans a heist.

Warner Bros.’ The Batman dropped from the top spot the previous week to No. 3 on the chart. The DC Comics-based superhero actioner, which debuted for premium digital rental and purchase April 18, stars Robert Pattinson as the caped crusader, who after more than a year of stalking the streets and striking fear into the hearts of criminals, dives deep into the shadows of Gotham City. 

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Falling from No. 2 to No. 4 on the chart was the canine buddy comedy Dog. Available for digital purchase, the MGM film follows an Army ranger (Channing Tatum, who also co-directs) who races down the Pacific Coast with an Army dog named Lulu to make it to a fellow soldier’s funeral on time. Along the way, they drive each other crazy.

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Remaining at No. 5 on the chart was Lionsgate’s Roland Emmerich disaster film Moonfall, starring Halle Berry. Available for digital purchase beginning April 1 and newly available to rent, the film follows a space crew attempting to save the Earth when a mysterious force knocks the moon out of its orbit.

Vudu’s top 10 titles for the week ended May 1, in terms of revenue, were:

  1. Uncharted
  2. Ambulance
  3. The Batman
  4. Dog
  5. Moonfall
  6. Spider-Man: No Way Home
  7. Sing 2
  8. Turning Red
  9. Jackass Forever
  10. Blacklight