Netflix Hires Ex-Warner Studio Communications Executive Michelle Slavich

Netflix has hired Michelle Slavich as VP of publicity for the SVOD pioneer’s series, film and documentaries in the U.S. and Canada. Slavich most recently held a similar position at the Warner Bros. studio since 2018. She reports to Rachel Whetstone, Netflix’s communication boss. The two previously worked together at Google-owned YouTube for the launch of YouTube Premium.

At Warner, Slavich worked on PR campaigns for Oscar-winning movies A Star Is Born and Joker.

“Michelle is a respected PR leader who brings us a powerful blend of creative flair, strategic thinking, and an understanding of how to execute great campaigns at scale,” CCO Ted Sarandos said in a statement.

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“I’m so excited to be joining Netflix and working with the incredible Rachel Whetstone again,” Slavich said in a Facebook post. “Warner Bros. is such an amazing company, and I am so grateful for the experiences and friendships I’ve made in the last two years. So many great memories. … I will miss my team so much.”

The move was first reported by Variety.