Sony Announces 20 Games Pre-Loaded on PlayStation Classic Due Dec. 3

Sony has revealed the lineup of the 20 games that come pre-loaded on the PlayStation Classic  console when it launches in the United States and Canada Dec. 3.

In addition to the previously announced Final Fantasy VII, Jumping Flash, Ridge Racer Type 4, Tekken 3 and Wild Arms, the rest of the games are:

  • Battle Arena Toshinden
  • Cool Boarders 2
  • Destruction Derby
  • Grand Theft Auto
  • Intelligent Qube
  • Metal Gear Solid
  • Mr Driller
  • Oddworld: Abe’s Oddysee
  • Rayman
  • Resident Evil Director’s Cut
  • Revelations: Persona
  • Super Puzzle Fighter II Turbo
  • Syphon Filter
  • Tom Clancy’s Rainbow Six
  • Twisted Metal

Apple, Amazon, Netflix, Google Among Top Brands in Survey

Apple, Amazon, Netflix, Google and Samsung placed among the top brands in a new survey from global consultancy firm Prophet.

The firm released its fourth annual Brand Relevance Index, in which it surveyed 12,694 consumers in the United States across 299 brands in 37 categories.

The top 10 in order were Apple, Amazon, Pinterest, Netflix, Android, Google, Samsung, Kitchen Aid, Spotify and Nike.

Among the top 25, media and entertainment companies included YouTube (No. 12), PlayStation (No. 13), Disney (No. 14), Pixar (No. 15), Sony (No. 21) and Xbox (No. 25).

“It’s clear that to be successful, brands need more than size and ubiquity,” said Scott Davis, chief growth officer, Prophet, in a statement. “They must create a product that people love enough to integrate into their everyday lives. The brands that inspire this level of loyalty will ultimately grow the fastest because they are relevant in the moments that matter most to consumers.”

Netflix and Pixar were among top brands that were most “customer obsessed,” according to the survey, while PlayStation, Marvel and Google were most “pervasively innovative.” Netflix was the category leader in the “Media” segment, PlayStation led in “Electronics & Gaming,” Apple led in “Computing & Software,” Amazon led in “Retailers” and Verizon led in “Telecommunications.”

Apple, Netflix, Pinterest, Amazon and Android were the top brands, in order, among females. Amazon, Apple, PlayStation, Spotify and Samsung, in order, were the top brands among males.

Among millennials, the top brands, in order, were Netflix, Amazon, KitchenAid, Apple and Google. Among non-millennials, top brands, in order, were Apple, Amazon, Pinterest, Android and Netflix.

Facebook (No. 205) was the “biggest mover” in the negative direction.

Sony to Bring Back Original PlayStation Console

Sony Interactive Entertainment on Sept. 19 announced plans to bring back the original PlayStation video game console, launched nearly 25 years ago, “in a new miniaturized version,” according to a blog post by Eric Lempel, SVP of PlayStation worldwide marketing.

The console, due Dec. 3 at a suggested retail price of $99.99, will come pre-loaded with 20 classic titles, including Final Fantasy VIIJumping FlashRidge Racer Type 4Tekken 3, and Wild Arms.

The mini console, Lempel writes is approximately 45% smaller than the original PlayStation, “and it emulates the original’s look and feel by featuring similar controllers and packaging. Long-time fans will appreciate the nostalgia that comes with rediscovering the games they know and love, while gamers who might be new to the platform can enjoy the groundbreaking PlayStation console experience that started it all. All of the pre-loaded games will be playable in their original format.”

Unlike the original, each unit will come with an HDMI cable so players can connect the device to their TVs. The console also will come up with a USB cable and two controllers for local multiplayer within compatible titles.

The original PlayStation video gaming system was released on Dec. 3, 1994. It went on to become the first video game console to ship 100 million units.

Its successor, the PlayStation 2, was released in 2000, followed by the PlayStation 3 in 2006 and the PlayStation 4 in 2013.

Sony Promotion Includes Limited Edition Blue PS4

Sony Interactive Entertainment is bringing back its Days of Play PlayStation promotion, offering deals June 8-18 at participating retailers across the United States and Canada, while supplies last.

The promotion includes a blue-with-gold-symbol Days of Play Limited Edition PS4 system for $299.99 ($379.99 Canadian) starting June 8. The console features a 1TB hard drive and comes with a matching DualShock 4 wireless controller.

Hardware and peripheral discounts throughout the 11 days include:

  • Jet Black PS4 Pro – $349.99 ($449.99 Canadian)
  • PlayStation VR bundles – starting at $199.99 ($249.99 Canadian)
  • DualShock 4 wireless controller (all colors) – $39.99 ($49.99 Canadian)
  • PlayStation Move motion controller (2 pack) – $79.99 ($99.99 Canadian)
  • PlayStation VR Aim controller (U.S. only) – $49.99

 

PS4 and PS VR title promotions include:

  • God of War: $49.99 ($59.99 Canadian)
  • Gran Turismo Sport: $19.99 ($29.99 Canadian)
  • Horizon Zero Dawn: $19.99 ($29.99 Canadian)
  • MLB The Show 18: $39.99 ($49.99 Canadian)
  • Shadow of the Colossus: $19.99 ($29.99 Canadian)
  • Bravo Team (PS VR): $29.99 ($39.99 Canadian)
  • Farpoint (PS VR): $14.99 ($19.99 Canadian)
  • The Inpatient (PS VR): $14.99 ($19.99 Canadian)

 

The PlayStation Store will be offering promotions on games and network service memberships, including:

  • PlayStation Plus – $49.99 ($59.99 Canadian) for a 12-month PS Plus membership
  • PlayStation Vue (available in the U.S. only) – $10 per month off the Core plan standard price for the first two months ($44.99 per month thereafter)
  • PlayStation Store catalog titles

Best Buy’s Entertainment ‘Switch’

NEWS ANALYSIS – Best Buy has been a go-to retail source for consumer electronics and household appliances – but less so for home entertainment. That changed in 2017.

The Minneapolis, Minn.-based company, which operates about 1,500 stores nationwide, reported a 12.6% increase in same-store entertainment sales through Feb. 3, 2018.

“Comparable sales gain was driven primarily by gaming hardware,” Best Buy said in the fiscal 10Q report.

A notable turnaround from fiscal 2016 (ended Jan. 28, 2017), which saw nearly 14% drop in entertainment sales – driven by declines in sales of video games, music CDs and movie DVDs due to continued industry softness.

Packaged media’s decline at Best Buy has been ongoing for years. CEO Hubert Joly cut back shelf space on DVD and Blu-ray Disc movies shortly after joining the retail chain in 2012.

Billboard earlier this year reported Target would begin selling packaged media on consignment basis instead of buying wholesale from distributors. Best Buy, it said, would phase out packaged music from stores.

So, what prompted Best Buy’s entertainment redux? Long-lost video game manufacturer Nintendo, which jumpstarted its relevance March 3, 2017 with the launch of the Switch platform and related software.

Switch help Nintendo generate $9.2 billion in revenue in 2017 – up 172% from 2016, with Switch hardware accounting for 60% of sales, according to industry data. That compared to 34% of PlayStation hardware revenue for Sony and 26% for Microsoft’s Xbox platform.

“Most remarkable is that Nintendo generated these revenues with hardware and full-game sales only,” video game research firm Newzoo said in a statement.

Indeed, Best Buy saw entertainment revenue top 8% ($3 billion) of domestic revenue, up from 7% ($2.5 billion) in 2016.

“It’s all related to Switch,” said Michael Pachter, media analyst at Wedbush Securities in Los Angeles.

 

Apple, Disney and YouTube Top Millennial Brands in New Report

Apple, Disney and YouTube, respectively, ranked as the top three most “intimate” brands among millennials, according to MBLM’s Brand Intimacy 2018 Report, which is the largest study of brands based on emotions. Brand intimacy leverages and strengthens the emotional bonds between a person and a brand.

“We were surprised and pleased to see YouTube as an addition to the top three most intimate brands for millennials this year,” stated Mario Natarelli, managing partner, MBLM. “We believe its rise is due to our culture’s continued need for escape and the brand’s immediate, diverse content, personalities and growing offerings in movies and live TV. YouTube is clearly an established ritual in the lives of many millennials today.”

By comparison, in MBLM’s 2017 report, Disney placed first, followed by Amazon and Netflix.

The other brands that rounded out the top 10 were Target, Amazon, Nintendo, Google, Xbox, Netflix and Whole Foods.

The age group of 18-24-year-olds had a slightly different mix of top companies. The top 10 for that group were Apple, Amazon, YouTube, PlayStation, Starbucks, Nintendo, Google, Netflix, Coca Cola and Walmart.

The report analyzed the responses of 6,000 consumers and 54,000 brand evaluations across 15 industries in the United States, Mexico and the United Arab Emirates. The full report will be released on March 13, 2018.