Netflix’s ‘Cursed’ Top Rising Show, ‘Modern Family’ Top Binge on TV Time Charts

Netflix’s “Cursed” led the shows on the rise while the ABC sitcom “Modern Family” was the top binge on the TV Time charts for the week ended July 19.

Based on the upcoming book of the same name, “Cursed,” which debuted on Netflix July 17,  is a re-imagining of the Arthurian legend, told through the eyes of Nimue, a teenage heroine with a mysterious gift who is destined to become the powerful (and tragic) Lady of the Lake. After her mother’s death, she finds an unexpected partner in Arthur, a young mercenary, in a quest to find Merlin and deliver an ancient sword.

Taking the silver on the rising show chart was “Brave New World,” an original series from new streaming service Peacock, which officially launched July 15. The series is based on Aldous Huxley’s dystopian science-fiction novel.

Sandwiched between network sitcoms “Modern Family” (No. 1) and “Friends” (No. 3) at No. 2 on the binge chart was Netflix’s “Dark,” the third and final season of which hit screens June 27. The series reaches its mind-bending conclusion, moving beyond the concept of space and time.

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TV Time is a free TV viewership tracking app that tracks consumers’ viewing habits worldwide and is visited by more than 1 million consumers every day, according to the service. The weekly “Binge Report” ranks shows with the most binge sessions. A binge session is when four or more episodes of a show are watched and tracked in the app in a given day. The “Shows on the Rise” chart is calculated by determining the week-over-week growth in episodes watched for a given program. The network displayed is the network where the show first aired (e.g. “Friends” on NBC).

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 Top Binge Shows Week Ended July 19 by Share of Binges:

  1. “Modern Family” (ABC) — 2.55%
  2. “Dark” (Netflix) — 2.47%
  3. “Friends” (NBC) — 1.65%
  4. “The Office” (NBC) — 1.58%
  5. “Brooklyn Nine-Nine” (NBC) — 1.30%
  6. “Cable Girls” (Netflix) — 1.27%
  7. “The 100” (The CW) — 1.26%
  8. “Grey’s Anatomy” (ABC) — 1.26%
  9. “Warrier Nun” (Netflix) — 1.19%
  10. “One Piece” (Fuji TV) — 1.13%

 

Top “Shows on the Rise” Week Ended July 19 by Rise Ratio:

  1. “Cursed” (Netflix) — 99.9%
  2. “Brave New World” (Peacock) — 99.8%
  3. “Gibiate” (AT-X) — 98.8%
  4. “The Tonight Show Starring Jimmy Fallon” (NBC) — 88.2%
  5. “The Collapse” (Canal+) — 85%
  6. “The Daily Show” (Comedy Central) — 83.3%
  7. “Masterchef Brasil” (Rede Bandeirantes) — 75.5%
  8. “Absentia” (AXN) — 72.3%
  9. “The Late Show With Stephen Colbert” (CBS) — 66.2%
  10. “Nazare” (SIC) — 56.8%

Peacock at Launch Tops App Annie’s Download List — But So Did Quibi

NEWS ANALYSIS — A day after the much-ballyhooed launch of Peacock, NBCUniversal’s new streaming service, corporate parent Comcast Corp. was strangely silent about the initial reaction from consumers.

The company’s press site had no updated news, just a link to an appearance by Matthew Strauss, chairman of Peacock and NBCUniversal Digital Enterprises, on CNBC’s “Squawk Alley” the day before the launch.

But third-party reports suggest strong demand for Peacock, which offers subscribers access to more than 20,000 hours of content from networks and studios.

The Peacock app topped the “free apps” list for July 15 from tracking service App Annie, ahead of Zoom Cloud Meetings, YouTube and TikTok.

And while app downloads only tell a partial story — they only include mobile use — beating Zoom, whose popularity mushroomed with remote working brought on by the COVID-19 pandemic, is no small feat. And yet it’s a little early for Peacock champagne corks to pop.

Quibi, the short-form streaming service launched by ex-Walt Disney and DreamWorks chief Jeffrey Katzenberg and former HP CEO Meg Whitman, also topped App Annie’s list of the most-downloaded free apps on launch day in early April.

Within two months, the app was no longer among the top 1,000 free apps, according to another tracking service, Sensor Tower. And in July Sensor Tower said that only 8% of trial subscribers had converted into pay subscribers. It must be noted that Quibi debates that data.

“The number of paid subscribers is incorrect by an order of magnitude,” according to a Quibi statement. “To date, over 5.6 million people have downloaded the Quibi app.  Our conversion from download to trial is above mobile app benchmarks, and we are seeing excellent conversion to paid subscribers — both among our 90-day free trial sign-ups from April, as well as our 14-day free trial sign-ups from May and June.”

Comcast, which reports second fiscal results July 30, will likely defer any quantitative consumer data for Peacock until then. The service — like WarnerMedia’s HBO Max — has met significant distribution challenges from the outset with both Roku and Amazon Prime Channels not listing the app reportedly due to contractual differences over who controls user data, among other issues. The two platforms account for 70% of the combined market share as of July 2019, according to Parks Associates.

Roku reportedly demands 20% of subscription fees, with Amazon commanding upwards of 45% from users who subscribe through their channel features. But the platforms are also asking for ad inventory, free content for the Roku Channel and Amazon’s IMDb TV, according to Variety.

NBCUniversal’s Peacock Streaming Service Launches Nationally

The hype is over. Now comes the heavy lifting. NBCUniversal July 15 formally launched the Peacock app, affording users and subscribers access to more than 20,000 hours of content from networks and studios.

Peacock, unlike other SVOD platforms, offers an ad-supported free tier and an ad-supported premium tier for $4.99/month, serving no more than five minutes of advertising per hour. An ad-free version of the premium tier is also available for $9.99/month.

“This is a historic moment for our company as we proudly introduce Peacock to consumers nationwide — a groundbreaking vision that was brought to life by an incredible team of people from across Comcast, NBCUniversal and Sky,” Matt Strauss, chairman of Peacock, said in a July 14 statement.

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Like WarnerMedia’s HBO Max, Peacock is not available on Roku or Amazon Fire TV. It is available on Apple devices, including iPhone, iPad, iPod touch, Apple TV 4K and Apple TV HD; Android, Android TV devices, Chromecast and Chromecast built-in devices; Xbox One S and Xbox One X; and Vizio SmartCast TVs and LG Smart TVs. Starting the week of July 20, Peacock will be available Sony PlayStation 4 and PlayStation 4 Pro.

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Content sources include NBC, Bravo, USA Network, Syfy, Oxygen, E!, CNBC, MSNBC, NBCSN, Golf Channel, Universal Kids, A&E, ABC, CBS, The CW, Fox, History, Nickelodeon, Showtime, Universal Pictures, DreamWorks, Focus Features, Illumination, ViacomCBS, Paramount, Lionsgate, Warner Bros. and Blumhouse. In addition, the service will feature Peacock Original movies and shows; more than 30 curated channels; current season series and specials from NBC and Telemundo; live news and sports; as well as daily trending highlights from “Today,” “NBC Nightly News,” “Meet the Press,” “Noticias Telemundo,” MSNBC, CNBC, NBC Sports, “E! News” and “Access Hollywood.”

Peacock Reveals Free and Premium Tier Content Offerings

Peacock, Comcast’s highly marketed streaming service, officially launched July 15 with more than 20,000 hours of premium content from networks and studios, including NBC, Bravo, USA Network, Syfy, Oxygen, E!, CNBC, MSNBC, NBCSN, Golf Channel, Universal Kids, A&E, ABC, CBS, The CW, Fox, History, Nickelodeon, Showtime, Universal Pictures, DreamWorks, Focus Features, Illumination, ViacomCBS, Paramount, Lionsgate, Warner Bros. and Blumhouse.

In addition, the service features Peacock Original movies and shows; more than 30 curated channels; current season series and specials from NBC and Telemundo; live news and sports; as well as daily trending highlights from TODAY, NBC Nightly News, Meet the Press, Noticias Telemundo, MSNBC, CNBC, NBC Sports, E! Newsand Access Hollywood.

“This is a historic moment for our company as we proudly introduce Peacock to consumers nationwide — a groundbreaking vision that was brought to life by an incredible team of people from across Comcast, NBCUniversal and Sky,” Matt Strauss, chairman of Peacock, said in a statement.

Peacock offers an ad-supported free tier and an ad-supported premium tier for $4.99/month, serving no more than five minutes of advertising per hour. An ad-free version of the premium tier is also available for $9.99/month.

Peacock is currently available on Apple devices, including iPhone, iPad, iPod touch, Apple TV 4K and Apple TV HD; Google platforms and devices including Android, Android TV devices, Chromecast and Chromecast built-in devices; Microsoft’s Xbox One family of devices, including Xbox One S and Xbox One X; and VIZIO SmartCast TVs and LG Smart TVs. Comcast’s eligible Xfinity X1 and Flex customers, as well as eligible Cox Contour customers, enjoy Peacock Premium included with their service at no additional cost.

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As previously reported, starting the week of July 20, Peacock will be available on Sony PlayStation 4 and PlayStation 4 Pro

Both free and premium tiers will feature current seasons from NBC, news, sports and pop culture highlights, and dozens of genre channels, including live news from NBC News Now and Sky News, exclusive curated channels featuring the best moments from shows such as “The Office” (“Office Shorts”), “Saturday Night Live” (“SNL Vault”), “The Tonight Show Starring Jimmy Fallon” (“Fallon Tonight”), “Late Night With Seth Meyers” (“Seth Meyers Now”), and exclusive genre channels like CNBC Make It, Today All Day, CNBC Ka-Ching, American Greed, 80s Mixtape, True Crime, Kiss Me Deadly, Peacock Reality, Out of This World, Caso Cerrado and I Love Jenni, among others.

Peacock will deliver more than 13,000 hours of content — completely free — including a vast library of popular movies such as the The Bourne Identity, The Bourne Supremacy, The Bourne Ultimatum, Jurassic ParkJurassic Park III, Tully, Phantom Thread, The Interpreter, American Psycho, The Matrix, The Matrix Reloaded, The Matrix Revolutions, The Blair Witch Project, The Mummy, Joe, Fletch, Fletch Lives, The Chronicles of Riddick: Dark Fury, Fear, Psycho, Do the Right Thing, Howard the Duck, Billy Elliot, The Birds, Willie, Fear and Loathing In Las Vegas, The Last House on the Left, I Am Ali, In The Name of the Father, Lone Ranger, The Hitcher, Law Abiding Citizen, The Sting, What Dreams May Come, Fried Green Tomatoes, One True Thing, Gosford Park, Dracula and Dragnet.

 The free tier will offer new episodes of NBC current season series one week after they air, including “This Is Us” and “The Blacklist,” sample episodes of Peacock Originals, and hundreds of classic shows, including “30 Rock,” “Parks and Recreation,” “Saturday Night Live,” “Saved by the Bell,” “Punky Brewster,” “The Johnny Carson Show,” “The Carol Burnett Show,” “Real Husbands of Hollywood” and “Everybody Hates Chris”; dramas like “Friday Night Lights,” “Downton Abbey,” “Parenthood,” “Monk,” “Heroes,” “Psych,” “The Game,” “Suits,” “Sacred Lies,” “Royal Pains,” “Battlestar Galactica,” “Columbo,” “Hunter,” “The Rockford Files,” “Dateline,” “21 Jump Street,” “Highlander,” “Leave It To Beaver,” “Munsters” and “Murder She Wrote”; reality series “Below Deck,” “Southern Charm,” “Chrisley Knows Best,” “Botched,” “Flipping Out,” “Million Dollar Listing New York,” “Pawn Stars,” “Storage Wars,” “Real Housewives of Dallas,” “Jay Leno’s Garage,” “Shahs of Sunset” and “Undercover Boss”; competition series “Top Chef Masters,” “Hell’s Kitchen,” “King Kong The Animated Series,” “Pac-Man and the Ghostly Adventures,” “Fievel’s American Tails” and “Woody Woodpecker”; and Spanish-language titles “Betty en NY”, “I Love Jenni”, “Reina De Corazones,” “The Riveras,” “Preso No. 1,” “Caso Cerrado,” “El Baron,””El Chema,” “Larrymania,” “Perro Amor,” “Mi Familia Perfecta,” “Quien es Quien,” “Victoria” and “Donde Esta Elisa”.

Live sports in the free tier include four exclusive Premier League matches on July 15, coverage of the U.S. Open Championship and Women’s Open Championships, an NFL Wild Card Playoff Game, and select events from the upcoming Tokyo and Beijing Olympics. In addition, sports fans will enjoy on demand replays of events like Triple Crown horse races, daily highlights from NBC Sports, and hundreds of hours of sports series, documentaries and films such as Tiger Woods Chasing History1968I Am AliDream TeamBeing EvelFehertyWillieand Peacock Originals Lost Speedways and In Deep with Ryan Lochte.

Peacock Premium will feature access to all 20,000 hours of programming on the platform, including everything in the free tier plus the full catalog of Peacock Originals including Brave New World, The Capture, Intelligence, Psych 2: Lassie Come Home, DreamWorks Where’s Waldo?, DreamWorks Cleopatra In Space and Curious Georgeall library series including treasured favorites like “Two and a Half Men,” “Everybody Loves Raymond,” “George Lopez,” “Jeff Foxworthy Show,” “King of Queens,” “Superstore,” “Frasier,” “Cheers,” “House,” “The Affair,” “Yellowstone,” “Law & Order,” “Law & Order: SVU,” “Ray Donovan,” “Swedish Dicks” and “American Ninja Warrior”; kids series including DreamWorks’ “Dragons: Riders of Berk,” “Care Bears” and “Care Bears: Welcome to Care-a-Lot”; and the entire movie collection including titles such as ShrekLone Survivor, Ted, Identity Thief, Children of Men, Charlie Wilson’s War, Forgetting Sarah Marshall, Frankenstein, Kicking and Screaming, Larry Crowne, and You, Me & Dupree.

 The premium tier will also provide earlier access to programming, such as next-day access to new episodes of current season NBC shows, including America’s Got Talent, Blindspot, Zoey’s Extraordinary Playlist, A Little Late with Lilly Singh, Saturday Night Live, Superstore, Law & Order: SVU, Chicago P.D., Chicago Fire, Chicago Med, New Amsterdam, Manifest, The Titan Games, Hollywood Game Night, World of Dance, The Kelly Clarkson Show, Access Hollywood, Days of Our Lives, Dateline, NBC Nightly Newsand Meet the Press, and Telemundo series including 100 Días Para Enamorarnos, Celia, Cennet, Enemigo Intimo, La Doña, Minuto Para Ganar and Noticias Telemundo. Exclusive access to Late Night With Seth Meyers and The Tonight Show Starring Jimmy Fallon at 8:00 pm ET will only be available on Peacock Premium when the shows return to in-studio production.

 Peacock Premium will also feature access to a growing catalog of live and on demand sports programming, including more than 175 exclusive Premier League matches for the 2020-2021 season; coverage of elite cycling events like the Tour De France from August 29 – September 20, and La Vuelta from October 20 – November 8; and more than 100 hours of WWE content coming in August including series WWE Untold and Steve Austin’s Broken Skull Sessions, and compilations like John Cena’s Best WrestleMania Matches.

New original programming will continually debut on Peacock, including previously announced titles like Angelyne,  Rutherford Falls,  Battlestar Galactica, Punky Brewster,  Dr. Death, Housewives Mash-up, Saved By the Bell, Five Bedrooms, Lady Parts, Girls5Eva, Who Wrote That, Kids Tonight Show, The Amber Ruffin Show, Armas De Mujer and Caso Cerrado.

In addition, popular shows will soon live on Peacock, including “The Office,” “Chicago P.D.,” ”Chicago Fire,” ”Chicago Med,” “Roseanne,” “3rd Rock From the Sun,” “Bates Motel,” ”Brooklyn Nine-Nine,” ”Real Housewives of Atlanta,” “Real Housewives of New York,” “Real Housewives of New Jersey,” “Real Housewives of Orange County,” “Real Housewives of Beverly Hills,” “Vanderpump Rules,” “Millionaire Matchmaker,” “Top Chef,” “Married with Children,” “Curse of Oak Island,” ”First 48,” ”American Pickers,” ”Ancient Aliens,” “Cold Case Files” and “Charmed.”

Movie buffs will enjoy a steady influx of feature films, including movies in the Pay 1 window such as Trolls World TourYou Should Have Left, Croods 2Boss Baby 2, and Spirit, and upcoming library titles like Mama, Won’t You Be My Neighbor, The Purge, Riddick, Ride Along,  E.T., American Gangster, ANTZ, Fast & Furious, Fast 5, Fast & Furious 6, Field of Dreams, The Express, Knocked Up, Bridesmaids, National Lampoon’s Vacation, National Lampoon’s European Vacation, Wanted, Evan Almighty, The Conjuring, Dawn of the Dead, The Dark Knight, Beetlejuice, The Big Lebowski, Scent of a Woman, Meatballs, 3:10 to Yuma, Lost In Translation, Brokeback Mountain, Pitch Black, The Graduate, Police Academy, The Great Outdoors, Hostel, The Bone Collector, Robin Hood, The Hurt Locker, The Break Up, Open Water, It Follows, Carlito’s Way and Sinister.

Peacock will also streamNFL Wild Card Game, Ryder Cup and the Tokyo and Beijing Olympics coming in 2021 and 2022, respectively.

In addition to the nine Peacock Originals launching with the service on July 15, Peacock announced premiere dates for more original series to debut in the coming weeks, including:

“A.P. Bio” – Premiering Sept. 3

When disgraced Harvard philosophy scholar Jack Griffin (Glenn Howerton, It’s Always Sunny in Philadelphia) loses out on his dream job, he is forced to return to Toledo, Ohio, and work as a high school Advanced Placement biology teacher. As he comes crashing into Whitlock High School, Jack makes it absolutely clear that he will not be teaching any biology. Realizing he has a room full of honor roll students at his disposal, Jack decides instead to use the kids’ brainpower for his own benefit. But are his students instead helping him to realize his dream job might actually be the one he has right now? Eager to prove that he is still king of the castle, Principal Durbin (Patton Oswalt, Veep) struggles to control the force of nature that is Jack Griffin. The series also stars Mary Sohn (Work in Progress), Lyric Lewis (Baskets), Jean Villepique (Sharp Objects) and Paula Pell (Saturday Night Live). A.P. BIO  is produced by Broadway Video, Sethmaker Shoemeyers Productions and Universal Television.

“Departure” – Premiering Sept. 17

Passenger plane Flight 716 shockingly vanishes, and brilliant investigator Kendra Malley (Archie Panjabi, The Good Wife), alongside her mentor Howard Lawson (Christopher Plummer, Knives Out) are brought on to lead the investigation. When battling forces threaten to undermine their work, Kendra must find the truth and stop it from happening again. The series also stars Kris Holden-Reid (Umbrella Academy), Rebecca Liddiard (Run This Town), Tamara Duarte (Longmire), Mark Rendall (Versailles), Peter Mensah (Midnight, Texas) and Sasha Roiz (Suits). DEPARTURE is produced in association with Starlings Television and Corus Entertainment, produced by Shaftesbury (Canada) and Greenpoint Productions Ltd. (UK).

“Five Bedrooms” – Premiering Aug. 13

Five singles meet at, of all places, the singles’ table at a wedding. After several bottles of champagne, they decide to pitch in and buy a house together. Five singles buy a house together – what could go right?  It’s a grand social experiment with one glaring problem: they’ll have to actually live with each other.  All while journeying together through disasters, life-turning crises, and  moments of love, joy and heartbreak. The series stars Kat Stewart (Offspring), Stephen Peacocke (Whiskey Tango Foxtrot), Doris Younane (Frayed), Katie Robertson (Rosehaven), Roy Joseph (Halim), Kate Jenkinson (Wentworth) and Hugh Sheridan (Packed to the Rafters). FIVE BEDROOMS is produced by Hoodlum Entertainment with assistance from Film Victoria. It is co-funded by Sky StudiosNetwork Ten and Screen Australia.

“Hitmen” – Premiering Aug. 6

Best friends Jamie (Mel Giedroyc) and Fran (Sue Perkins) are trying to make their way in the world with only each other to rely on. They also just happen to kill people for a living. Fueled by their antics and frivolous bickering, each job inevitably gets derailed, leading them into bizarre misadventures, full of oddball characters and unexpected dilemmas. HITMEN is produced by Tiger Aspect in association with Sky Studios and is distributed by NBCUniversal Global Distribution.

 

Peacock Inks Distribution Agreement With Sony PlayStation

Peacock, NBCUniversal’s pending streaming service, July 14 announced it will be available on Sony Interactive Entertainment’s PlayStation 4 systems starting the week of July 20, shortly after Peacock’s national launch on July 15. Peacock will be available on PS4 and PS4 Pro, and Peacock will curate an always-on editorial row that features currently available content.

In April, Peacock’s early preview rolled out free to eligible Comcast’s Xfinity X1 and Flex subscribers.

At launch, the platform will offer an ad-supported free tier of movies, TV shows and live and on-demand programming across news, sports, reality and late night. Peacock Premium will be available for $4.99 per month (with ads). Users can upgrade to an ad-free tier for an additional $5 ($9.99 total) per month.

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“We’ve made Peacock free to our distribution partners like Sony Interactive Entertainment so anyone can stream Peacock anywhere they choose,” Maggie McLean Suniewick, president, business development and partnerships, Peacock, said in a statement.

Peacock recently announced original programming available at launch including Brave New World, The Capture, Intelligence and Lost Speedways; sports documentary In Deep with Ryan Lochte; and the entire full-length film Psych 2: Lassie Come Home. In addition, customers will enjoy current season programming from NBC and Telemundo, access to hundreds of blockbuster movies like Jurassic Park, Do the Right Thing, and Shrek; and iconic shows including comedies Parks and Recreation, 30 Rock, Saturday Night Live, King of Queens, Everybody Loves Raymond, Two and a Half Men, Frasier, George Lopez, Psych, Monk and Cheers; dramas Law & Order: SVU, Downton Abbey, Yellowstone, Friday Night Lights, House, Battlestar Galactica, Parenthood, Heroes, and kids programing including Curious George, DreamWorks Where’s Waldo? and DreamWorks Cleopatra in Space.

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Peacock users will also enjoy daily programming highlights from “Today,” “NBC Nightly News,” “Meet the Press,” “Noticias Telemundo,” MSNBC, CNBC, NBC Sports, E! News and Access Hollywood, and streaming channels including clip-based channels like the best Jimmy Fallon and Seth Meyers comedy sketches, the best sketches from the “SNL” Vault, plus news channels from NBC News Now and Sky News, and genre channels like True Crime, Reality Check-In and 80s Mix Tape.

SVOD Spotlight This Week: Netflix Posts Numbers; Peacock Bows Service

With the entertainment industry still largely on hold due to the coronavirus pandemic, two over-the-top video services this week look to confirm the market reality and potential of subscription video-on-demand in an age of uncertainty.

Netflix, which releases second-quarter (ended June 30) financial results at the close of the market on July 16, is coming off a first quarter that blew expectations out of the park. The service added more than 15.8 million new subscribers worldwide (obliterating all projections), driving revenue and profit skyward while much of the entertainment economy came to a screeching halt.

NBCUniversal on July 15 formally launches Peacock nationwide to a saturated direct-to-consumer market featuring both subscription and ad-supported distribution options.

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For Netflix, the week aims to justify renewed Wall Street salvos that saw the company’s stock balloon 8% at market close on July 10 to an all-time high of $548.73 per share. Netflix thinks it will quietly add 7.5 million new subs in Q2, while Goldman Sachs contends the streamer will add 12.5 million. Revenue is projected to skyrocket 123.5% to $6.o8 billion from $4.92 billion during the previous-year period.

“[Cautious sub growth] fails to capture the reality of Netflix’s earlier stage markets and a dramatically changing world that is pushing changes into every corner of consumer behavior,” Goldman Sachs wrote in a note, adding it thinks the SVOD pioneer will boast more than $100 million in free cash due to the dearth of new content production.

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The Peacock bow comes as consumers face a plethora of choices driven by Netflix, Amazon Prime Video and Hulu, with newcomer Disney+ quietly achieving podium status with more than 53 million subs through May.

The $9.99 monthly Peacock without ads ($4.99 with commercials) will showcase NBC programming, including new and catalog, in addition to Universal Pictures movies and some third-party content.

Similarly to rival newbie HBO Max from WarnerMedia Entertainment, both services lack key distribution through third-party streaming devices Roku and Amazon Fire TV.

Neither platform is carrying Max or Peacock apps — critical to consumer adoption. At issue reportedly is the hosts’ mandate keeping third-party user data, including viewing habits and content choices. Both Roku and Fire TV would offer Peacock and Max on The Roku Channel and Prime Channels distribution platforms rather than as separate standalone apps as is the case for Disney+ and Netflix. Both Disney and Netflix maintain control of their user data.

“This severely limited the [Max] launch, considering that [Roku, Amazon] combined have a dominant market share and are the primary way a large portion of the population connects to SVOD,” Michael Pachter, media analyst with Wedbush Securities in Los Angeles, wrote in a July 7 note. “Commentary from HBO post-launch suggests that it is playing hardball with Roku and Amazon, and in our view it did not suggest that a resolution was imminent.”

Peacock Strikes Content Licensing Agreement With ViacomCBS

Peacock, NBCUniversal’s pending streaming service, July 1 announced an agreement to license Paramount Pictures movies and TV shows from the ViacomCBS library.

TV shows include “Ray Donovan,” “The Affair,” “Charmed,” “Undercover Boss,” “The Game,” “Everybody Hates Chris” and “Real Husbands of Hollywood” will be available to stream on Peacock when it launches nationwide July 15. They will continue to be available on ViacomCBS platforms.

Paramount movies on Peacock in limited exclusivity windows throughout 2021, 2022, and 2023, include The Godfather trilogy, Catch Me If You Can, The Talented Mr. Ripley, American Beauty, Patriot Games, Last Holiday, Fatal Attraction, The Firm, and An Officer and a Gentleman, among others.

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“We continue to expand the Peacock catalog with premium programming from NBCUniversal and beyond; partnering with companies like ViacomCBS to ensure that all of our viewers can choose from the best entertainment options available in the market today,” Frances Manfredi, president, content acquisition and strategy, Peacock, said in a statement.

In two weeks, Peacock will launch across mobile, Web and connected TV platforms with a free tier featuring more than 7,500 hours of movies, shows, and live and on-demand programming across news, sports, reality and late night. Peacock Premium will also be available for $4.99 per month and feature more than 15,000 hours of content. Viewers may also upgrade Peacock Premium to ad-free for an additional $5 per month.

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“This agreement with Peacock demonstrates the incredible and enduring value of ViacomCBS content,” said Dan Cohen, president of ViacomCBS Global Distribution Group. “The partnership we are announcing today is consistent with our strategy to maximize the value of our content by selectively licensing our library product to third parties while prioritizing franchise IP for our own platforms.”

Peacock to Be Available on Vizio and LG Smart TVs at Launch in July

Peacock, NBCUniversal’s new streaming service, will be available on Vizio SmartCast TVs and LG smart TVs when it launches on July 15.

Consumers will be able to access Peacock through the LG smart TVs’ Home Launcher or the built-in application on the Vizio SmartCast home screen.

Peacock will offer a free tier featuring more than 7,500 hours of movies, shows, and live and on-demand programming across news, sports, reality and late night. Peacock Premium will also be available for $4.99 per month, featuring more than 15,000 hours of content. Viewers may also upgrade Peacock Premium to ad-free for an additional $5 per month.

“We want to provide fans of Peacock’s vast programming a choice of how and where they consume our content when we launch nationally next month, said Matt Bond, chairman, content distribution, NBCUniversal, in a statement. “Vizio and LG are great partners that will help provide these fans the viewing experience they’ve come to expect from us at NBCUniversal.”

“With increasing consumption on smart TVs, we are happy to make it easy for Peacock customers with Vizio and LG smart televisions to stream all our content,” Maggie McLean Suniewick, president of business development and partnerships for Peacock, said in a statement. “We offer Peacock as free to our distribution partners because we want people everyone to enjoy Peacock where and when they want it.”

Peacock original programming available at launch includes “Brave New World,” “The Capture,” “Intelligence” and “Lost Speedways”; sports documentary In Deep With Ryan Lochte; and the full-length film Psych 2: Lassie Come Home. Also available will be current season programming from NBC and Telemundo, access to hundreds of movies such as Jurassic Park, Do the Right Thing and Shrek; and shows including comedies “Parks and Recreation,” “30 Rock,” “Saturday Night Live,” “King of Queens,” “Everybody Loves Raymond,” “Two and a Half Men,” “Frasier,” “George Lopez,” “Psych,” “Monk” and “Cheers”dramas “Law & Order: SVU,” “Downton Abbey,” “Yellowstone,” “Friday Night Lights,” “House,” “Battlestar Galactica,” “Parenthood,” “Heroes,” and kids programing including “Curious George,” “DreamWorks Where’s Waldo?” and “Cleopatra in Space.”

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Peacock customers will also enjoy daily programming highlights from “Today,” “NBC Nightly News,” “Meet the Press,” “Noticias Telemundo,” MSNBC, CNBC, NBC Sports, “E! News” and “Access Hollywood,” and dozens of streaming channels including clip-based channels such as Jimmy Fallon and Seth Meyers comedy sketches, sketches from the “SNL” vault, plus news channels from NBC News Now and Sky News, and genre channels such as True Crime, Reality Check-In and 80s Mix Tape.

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In April, Peacock’s early preview rolled out to Comcast’s Xfinity X1 and Flex customers at no additional cost. Peacock will also be bundled and included at no additional cost for eligible Cox Contour customers for national launch in July.

Peacock to Launch Nationally on Google Platforms, Devices

NBCUniversal’s pending SVOD service Peacock June 23 announced it will be available on Google platforms and devices including Android, Android TV devices, Chromecast and Chromecast built-in devices when it launches nationwide July 15. At that time, Peacock will offer a free tier featuring more than 7,500 hours of movies, shows, and timely live and on-demand programming across news, sports, reality and late night. Peacock Premium offers 15,000 hours of content, and Android and Android TV users will receive complimentary access to Peacock Premium until Oct. 15, 2020. Once a user’s promotion concludes, Peacock Premium will be available for $4.99 per month on Android and Android TV via Google Play in-app purchase. Viewers may also upgrade to an ad-free tier for an additional $5.00 per month.

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“Given Google’s extensive customer reach, millions of people will be able to start streaming Peacock on their preferred platform or device this July,” Maggie McLean Suniewick, president, business development and partnerships, Peacock, said in a statement. “We’ve made Peacock free to our distribution partners, including Google, because we want people everywhere to stream Peacock, and the Peacock Premium promotion demonstrates our commitment to providing incredible value for our mutual customers.”

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Peacock recently announced original programming available at launch including “Brave New World,” “The Capture,” “Intelligence” and “Lost Speedways”; sports documentary “In Deep With Ryan Lochte”; and the entire full-length film Psych 2: Lassie Come Home. In addition, subs will have access to programming from NBC and Telemundo, access to Universal Pictures and DreamWorks Animation movies like Jurassic Park, Do the Right Thing and Shrek; and iconic shows including comedies “Parks and Recreation,” “30 Rock,” “Saturday Night Live,” “King of Queens,” “Everybody Loves Raymond,” “Two and a Half Men,” “Frasier,” “George Lopez,” “Psych,” “Monk” and “Cheers”; dramas “Law & Order: SVU,” “Downton Abbey,” “Yellowstone,” “Friday Night Lights,” “House,” “Battlestar Galactica,” “Parenthood,” “Heroes,” and kids programming including “Curious George,” DreamWorks’ “Where’s Waldo?” and “Cleopatra in Space.”

Peacock users also have daily programming highlights from “Today,” “NBC Nightly News,” “Meet the Press,” “Noticias Telemundo,” MSNBC, CNBC, NBC Sports, E! News and Access Hollywood, and 75 streaming channels including clip-based channels like the best Jimmy Fallon and Seth Meyers comedy sketches, the best sketches from the “SNL” Vault, plus news channels from NBC News Now and Sky News, and genre channels such as True Crime, Reality Check-In and 80s Mix Tape.

Peacock Announces First Originals for July 15 Launch

Peacock, NBCUniversal’s new streaming service, May 14 announced its first original content slate that will be available on July 15 when the service launches nationally.

Peacock Premium ($9.99) subscribers can stream all first season episodes of “Brave New World,” “The Capture,” “Intelligence” and “Lost Speedways”; sports documentary “In Deep With Ryan Lochte”; and the entire full-length film Psych 2: Lassie Come Home.

Additionally, Peacock Kids will stream new episodes of “Curious George” and two original series from DreamWorks Animation: “Cleopatra in Space” and “Where’s Waldo?” Premiere dates for future Peacock Originals and exclusive content will be announced later this year.

“Our variety of Peacock Originals at launch demonstrates how we deliver timely and timeless content — no matter the genre or format,” Bill McGoldrick, president of original content, said in a statement.

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Based on Aldous Huxley’s novel, “Brave New World” imagines a utopian society that has achieved peace and stability through the prohibition of monogamy, privacy, money, family, and history itself. The show stars Harry Lloyd (“Game of Thrones,” “The Theory of Everything”) and Jessica Brown Findlay, (Winter’s Tale, “Downton Abbey”), among others.

“The Capture” is a conspiracy thriller that looks at a troubling world of fake news and the extraordinary capabilities of the intelligence services. When soldier Shaun Emery’s (“Callum Turner,” “War & Peace,” Fantastic Beasts: The Crimes of Grindelwald) conviction for a murder in Afghanistan is overturned due to flawed video evidence, he returns to life as a free man with his young daughter. But when damning CCTV footage from a night out in London comes to light, Shaun’s life takes a shocking turn and he must soon fight for his freedom once again.

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The series stars Rachel Carey (“Holliday Grainger,” “Strike,” “Patrick Melrose”), Ron Perlman (Hellboy, “Hand of God”), Famke Janssen (X-Men, Taken), Ben Miles (“The Crown,” “Coupling”) and Laura Haddock (Transformers: The Last Knight, Guardians of the Galaxy), among others.

“Intelligence” is a workplace comedy set in the U.K.’s Government Communications Headquarters — a kind of weedier, geekier, more bureaucratic version of MI5 and MI6, where they tackle international and domestic Cyber Crime from a desktop. It stars David Schwimmer (“Friends”) and Nick Mohammed (The Martian, Christopher Robin) in a power grab that threatens to disrupt the team’s ability to combat cyber terrorism.

In Psych 2: Lassie  Come Home, Santa Barbara Police Chief Carlton Lassiter (Timothy Omundson (“This Is Us”) is ambushed on the job and left for dead. In a vintage “Psych”-style Hitchcockian nod, he begins to see impossible happenings around his recovery clinic. Co-stars include James Roday (Psych) and Dulé Hill (Psych).

In addition to current season programming from NBC and Telemundo, Peacock customers will have access to hundreds of Universal movies like the Jurassic Park franchise, E.T., Meet the Parents and Shrek, among others.

In July, viewers can watch at peacocktv.com or across mobile and connected TV platforms with the Peacock app.