Hulu, Peacock Split ‘Modern Family’ SVOD Rights

In a unique distribution play, Disney-owned Hulu and NBCUniversal’s Peacock have acquired joint streaming rights to all 11 seasons of Emmy Award-winning ABC sitcom “Modern Family.” The joint agreement marks the first time all 250 episodes will be available on SVOD, beginning Feb. 3. Hulu previously had next-day access following an episode’s broadcast premiere. Financial terms were not disclosed.

Co-created by Steven Levitan and Christopher Lloyd, “Modern Family” generated 85 Emmy Awards nominations and 22 wins, including best comedy series. Series stars included Ed O’Neill, Sofía Vergara, Rico Rodriguez, Julie Bowen, Ty Burrell, Sarah Hyland, Ariel Winter, Nolan Gould, Jesse Tyler Ferguson, Eric Stonestreet and Aubrey Anderson-Emmons.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Similarly to Peacock’s strategy with “The Office,” the SVOD/AVOD platform will offer the first 12 episodes of “Family” for free with ads, with the remaining episodes available on Peacock Premium ($4.99/month with ads) and Peacock Premium Plus ($9.99/month without ads).

“Peacock is home to a massive catalog of iconic movies and shows, so a groundbreaking comedy like ‘Modern Family’ is a perfect addition and representative of the quality entertainment our free and premium customers enjoy on the service,” Val Boreland, EVP of content acquisitions for the NBCUniversal Entertainment, television and streaming group, said in a statement.

Brian Henderson, VP of content partnerships at Hulu, said the platform with 26.8 million subs is “excited to offer every episode so new fans can meet the Pritchetts, Dunphys and Tuckers and old friends can visit them again.”