Discovery and StarzPlay March 16 announced a partnership that will see the former’s Dplay streaming video service available across the Middle East and Asia (MENA) on StarzPlay, Starz’s international SVOD based in Dubai with more than 1 million subscribers.
The agreement affords StarzPlay subs access to thousands of hours of content, segregated into playlists dedicated to specially curated interest verticals — including crime, lifestyle, food, wildlife and more. New content will be added to the platform each month.
Discovery TV franchises include “Shark Week,” “MythBusters,” “Gold Rush,” “Expedition Unknown,” “House Hunters International” and “Say Yes to the Dress,” among others.
“This is the first time Discovery is taking its content beyond the pay-TV universe in the region and opening it up to a whole new customer base,” Amanda Turnbull, GM, Discovery Middle East & Africa, said in a statement. “As we commence our pivot toward digital, this milestone sets the benchmark for Discovery’s continued growth in the digital space.”
Following a free trial period of up to one-month (varies across the region), monthly subscription to the content costs AED/SAR15 ($4) per month as an add-on package.
“With this partnership we are starting a new chapter in company’s growth to become the one-stop shop for premium content,” said Danny Bates, chief commercial officer of StarzPlay.”
Dplay will be available in Q2 2020, through existing StarzPlay apps, including Apple TV. StarzPlay is available to download online and via respective iOS and Android app stores.