Sony Interactive Entertainment appears to be taking a page from Sony Pictures, focusing internal efforts on proven content and wow-factor graphics, among other features.
The Wall Street Journal reports that Sony’s unnamed fifth-generation video game console — reportedly set to launch in late 2020 — will cater to established game publishers featuring graphics-heavy features.
The strategy is not dissimilar to Sony Pictures focusing on proven franchises such as “Spider-Man,” “Ghostbusters” and “Jumanji.”
“Details when making games have become more important than ever,” Kenichiro Yoshida, CEO of Sony Corp., reportedly said at a recent company briefing.
Expectations are high for PlayStation, whose PS4 console continues to generate significant sales, including projected 17+ million units in 2019 — five years after launching.
The PlayStation brand, including hardware, software and subscriptions, generated more than $21 billion in revenue — and $3 billion operating profit — in Sony’s most-recent fiscal year.
By comparison, Sony Pictures generated about $9.2 billion in revenue, which trailed televisions and speakers ($10.1 billion) and topped smartphones at $4.6 billion.
The new PlayStation comes as the gaming industry grapples with changing technology and distribution to consumers — notably cloud-based online gaming.
Google plans to launch its Stadia platform in November while Apple readies Apple Arcade — both services circumventing traditional game consoles such as PS4, Xbox One and Nintendo Switch.
According to WSJ, Sony contends online gaming doesn’t allow hardcore gamers the ability to engage in graphics-heavy content, audio and 8K resolution, among other features, due to spotty broadband connections and other tech challenges.
“[This] clearly demonstrates why it makes sense to have a next-generation console,” Yoshida said.