Merchandising: Half-Off Universal Titles at Barnes & Noble

Retailers didn’t have any title-specific exclusives for the June 11 new releases, but there were a few opportunities to get half off certain discs.

Barnes & Noble was offering 50% off Universal Pictures Home Entertainment Blu-rays and DVDs. Brands under the discount included Universal, Briarcliff Entertainment, DreamWorks, Focus Features, Illumination and Pinnacle Peak.

Meanwhile, Target ran a buy-one-get-one sale on books, movies, video games, board games, puzzles and activities for shoppers using the Target circle app.

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Merchandising: Target Promoting Gift-Giving Deals for Father’s Day

There wasn’t much in the way of new home entertainment titles released June 4 for retailers to promote, so the focus instead seems to be offering discounts on catalog titles and some recent releases that might make good gifts for Father’s Day (which is June 16).

Target’s weekly ad circular had a page touting Father’s Day movies for $20 and under, among them the Oppenheimer 4K Ultra HD Blu-ray combo pack, the Madame Web Blu-ray and a $5 Raiders of the Lost Ark DVD.

Another promotion at Target involved 10% off select boxed sets, including The Sopranos: The Complete Series on DVD, and the James Bond 24-Film Collection Blu-ray.

Merchandising: ‘Kung Fu Panda 4’ Disc Exclusives Available

The May 28 disc release of Universal’s Kung Fu Panda 4 saw exclusive editions of the film’s Blu-ray arrive at both Target and Walmart.

Walmart has the Blu-ray/DVD/Digital combo pack as a limited-edition gift set with a pack-in pair of kid-sized training chopsticks for $29.96.

Target is offering the Blu-ray combo pack with a 40-page filmmaker gallery book. The shelf tag lists the price as $30.99, but the chain’s website has it for as low as $26.59.

Merchandising: Target Touts Preorders for Several Titles, Including ‘Ghostbusters’

With May 21 being relatively light in terms of major new home video releases, Target used its weekly ad circular to tout preorders for several upcoming titles.

Among them is Sony Pictures’ Ghostbusters: Frozen Empire on Blu-ray, which Target is listing for $26.99 with a June 25 street date.

Other preorder titles in the circular include the May 28 releases of Paramount’s Bob Marley: One Love Blu-ray for $24.96, and Universal’s Kung Fu Panda 4, offered in a Target-exclusive Blu-ray/DVD combo pack with filmmaker gallery booklet for $27.99.

Also listed is the BBC Studios DVD of Bluey: Season 3 arriving May 28 for $13.99. This is the DVD set Walmart has had available for more than a month early.

Merchandising: ‘Gate,’ ‘Lair’ Steelbooks at Walmart

May 14 saw Lionsgate release the horror films The Gate and The Lair of the White Worm in new Blu-ray Steelbook editions exclusively at Walmart.

Sporting the Vestron Video logo and offered at $19.96 each, the Steelbooks include the films on “Digitally Restored Blu-ray” and include a digital copy. Walmart’s website lists them as readily available both online and for in-store pickup.

In 1987’s The Gate, a pair of teenagers searching for precious stones in the backyard accidentally unearth a portal to an underground chamber of terrifying demonic evil.

In 1988’s The Lair of the White Worm, Hugh Grant stars as James, a young lord who returns to his family’s castle in England, where it is said his ancestor once slayed the local dragon — a monstrous white worm with a fondness for the sweet flesh of virgins. James dismisses the legend as folklore, until archaeology student Angus Flint discovers a massive reptilian skull and a pagan snake god’s ancient site of worship. When James’s virtuous girlfriend, Eve Trent (Catherine Oxenberg), suddenly disappears, James and Angus set out to investigate the foreboding cavern said to be the worm’s lair, where a centuries-old mystery begins to uncoil.

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Merchandising: May the 4th Be With Target

The big retailers didn’t build any special promotions around the new releases of April 30, but Target did tout 20% off “Star Wars” merchandise in relation to the franchise’s “May the 4th Be With You” day.

The savings applied to select “Star Wars” toys, movies and clothes. In addition, Target offered a free bonus bundle in the Star Wars: Galaxy of Heroes mobile game with the purchase of a $25 Apple gift card.

Target also offered 20% off DVD and Blu-ray boxed sets.

Meanwhile, the Disney Movie Club is now shipping its final monthly featured title — a promotion in which the site’s members are automatically sold a bundle of a new title unless they decline it. The selection was the new Obi-Wan Kenobi: The Complete Series 4K Ultra HD Steelbook with a bonus lithograph for $44.95, or a double-feature of the Obi-Wan Kenobi bundle with a 4K disc of Star Wars: The Phantom Menace for a total of $58.95.


Merchandising: Walmart Stores Selling ‘Bluey’ DVD Early

The DVD of the third season of the popular animated series “Bluey” isn’t slated for a wide release until May 28. However, Walmart appears to have copies of the BBC Studios release available on shelves early.

The two-disc set carries an in-store price of $14.96. Walmart’s website still lists the title as a preorder, with a $13.99 price, but indicates it as available for pickup at brick-and-mortar stores.

Otherwise it was a light week for retail exclusives or promotions. Target didn’t have any of the week’s notable releases such as The Beekeeper on shelves yet, and its weekly ad circular didn’t list them either, instead touting preorders for the upcoming disc releases of Madame Web, Ordinary Angels and Dune: Part Two.

Target also promoted kids and family movies being available for under $20.


Merchandising: ‘Kung Fu Panda 4’ Preorders Available

With Universal’s Kung Fu Panda 4 becoming available for premium digital purchase and rental April 9, both Target and Walmart are already taking preorders for their exclusive editions of the film’s eventual Blu-ray release.

Walmart will have the Blu-ray/DVD/Digital combo pack as a limited-edition gift set with a pack-in pair of kid-sized training chopsticks for $29.96.

Target is offering the Blu-ray combo pack with a 40-page filmmaker gallery book for $30.99.

In addition, Target was also offering a buy-two-get-one-free sale on games, books and movies when using the Target Circle feature of the chain’s app.

Merchandising: Walmart Unleashes Slew of Steelbooks

Walmart April 2 released exclusive 4K Steelbook combo packs for several titles, however most of them were available online only or listed as out of stock completely within a day of their official street date.
A number of them were from Lionsgate, including the Red 2-Film Collection for $34.96. The set includes the spy comedies Red (2010) and Red 2 (2013) on both Blu-ray and 4K Ultra HD disc, plus digital copy codes.

Another Lionsgate title is a 4K Ultra HD Blu-ray combo pack Steelbook for the 1995 pirate movie Cutthroat Island, also for $34.96.

Walmart’s ‘Cutthroat Island’ 4K Steelbook

Rounding out the Lionsgate selections are the first and last “Rambo” movies starring Sylvester Stallone. The 4K/Blu-ray combo pack for 1982’s First Blood is listed as $29.96, while 2019’s Rambo: Last Blood is listed at $34.99 online.

Walmart’s ‘First Blood’ 4K Steelbook
Walmart’s ‘Rambo: Last Blood’ 4K Steelbook

Also available at Walmart are exclusive 4K/Blu-ray combo packs for several Marvel Studios movies featuring box art from Mondo. These are listed at $34.96 apiece and include The Avengers, Guardians of the Galaxy, Doctor Strange and Black Panther.

Walmart’s ‘The Avengers’ Mondo 4K Steelbook
Walmart’s ‘Guardians of the Galaxy’ Mondo 4K Steelbook
Walmart’s ‘Doctor Strange’ Mondo 4K Steelbook
Walmart’s ‘Black Panther’ Mondo 4K Steelbook

Walmart has become the primary place to find new Steelbooks after Best Buy withdrew from the physical media business at the beginning of the year.

Merchandising: Clarity About ‘Clarence’

Sony Pictures Home Entertainment March 28 clarified that Blu-ray Disc and DVD copies of The Book of Clarence do not include a digital copy of the film.

The film was released on physical media March 26, and several retailer websites, including Target, Barnes & Noble, Amazon and Walmart, list the title as coming with a digital copy. However, the UPC codes for these listings indicate these are the wide-release versions, not retailer exclusives, and thus would not include a digital copy.

As it is, most of the sites list the title as not available at brick-and-mortar locations (Target has been a week behind in stocking new releases the past few months).