Hulu Oct. 30 announced the hiring of former YouTube TV executive Heather Moosnick as SVP, content partnerships.
Moosnick assumes the vacant content partnerships position following the departure of Chief Content Officer Joel Stillerman last summer. She begins Nov. 12 reporting to CEO Randy Freer.
Craig Erwich, SVP, content, remains head of original content, alos reporting to Freer.
“Heather is a highly strategic, creative and relationship-oriented executive who has spent her entire career driving change and innovation,” Freer said in a statement. “As Hulu looks to transition television from a gatekeeper-driven experience to one that’s led by the consumer, Heather’s leadership and fearless approach to evolving antiquated business rules make her a perfect fit for our team.”
At Google/YouTube, Moosnick spearheaded global business development for the launch of online TV service YouTube TV, including affiliate and network agreements. Previously, she worked with record label relationships for the launches of YouTube Music and YouTube Premium.