Haystack News Streaming Platform Adds German Broadcaster Deutsche Welle

News-themed streaming video platform Haystack News June 10 announced an updated content distribution agreement with Deutsche Welle (DW), Germany’s international broadcaster.

With the new agreement, Haystack News launched DW’s world news content as the latest addition to its curated and personalized AVOD service, and also added DW to its growing portfolio of live 24/7 streaming news channels.

In addition to DW, Haystack News offers on-demand news from a wide array of global news providers, including Al-Jazeera English, CBC, Euronews, France24, and i24News.

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“International news providers, including DW, are a valuable addition to the diversity of voices and quality news coverage offered on our premier platform,” Daniel Barreto, co-founder/CEO at Haystack TV, said in a statement. 

Benjamin Schnabel, head of digital partnerships and new business, said the German broadcaster is long renowned for its award-winning journalism, and thus makes for an innovative content partner to help Haystack reach new audiences. 

“With the addition of both our live DW streaming channel and on-demand news content, Haystack News users now have multiple ways to enjoy DW content,” Schnabel said. 

Haystack News Launches Dedicated Streaming Channels on Race, Prejudice and Social Equality

Haystack News, an ad-supported streaming news platform, June 1 announced the launch the first of several dedicated news streaming channels for the month focusing on the Tulsa (Okla.) race massacre 100th anniversary; gay pride; Juneteenth, which celebrates emancipation and the end of slavery in the U.S.; and former Minneapolis police officer Derick Chauvin’s sentencing for the murder of George Floyd.

Haystack News offers a collection of curated and personalized on-demand streaming news and live 24/7 channels. Dedicated news streaming channels, including ongoing coverage of the pandemic, offering a deep-dive on trending and timely topics.

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“Dedicated Haystack News streaming channels are a popular way our users consume news and get multiple perspectives on the Haystack platform,” Daniel Barreto, co-founder/CEO of Haystack TV, said in a statement. “Our curated channels on trending topics surface high-quality journalism to more of our viewers and allow them a deep-dive experience bringing together news from hundreds of partners.”

The Haystack News on-demand channels draw upon coverage from hundreds of local broadcast channels, in addition to ABC News, the AP, Bloomberg, CBS News, Cheddar, Euronews and Newsy.

 

Haystack News Adds Bloomberg Media

Haystack News, the ad-supported streaming news service offering viewers access to content from 350 local, national and world TV news channels, Feb. 10 expanded its content offerings with an agreement with Bloomberg Media to add Bloomberg TV and Bloomberg Quicktake to its recently launched portfolio of live viewing options.

Haystack News now features 18 live streaming channels with the additions of Bloomberg TV, the 24-hour global finance news network delivering market-moving analysis, as well as Bloomberg Quicktake, a news network providing a global view on the biggest stories.

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Haystack News launched live news as a complement to its curated and personalized streaming news platform in November 2019 with ABC News Live and CBSN, in addition to Al Jazeera, Euronews, Newsmax, Yahoo Finance and a portfolio of live local news broadcast stations across the U.S.

“Demand for news in the United States remains high and Haystack News leads by offering innovation, flexibility and choice,” Daniel Barreto, co-founder/CEO of Haystack TV, said in a statement. “Our audience and watch-time growth continues to break records and the addition of Bloomberg’s  high-quality, award-winning live business and global news further fortifies our content offerings.”

Haystack News showcases the largest streaming portfolio of local, national and global news, offering curated and personalized stories from nearly 350 news providers, including more than 300 local broadcast channels and 100% of the top 30 designated market areas (DMA).

“New platforms such as Haystack News extend our reach and help Bloomberg be everywhere viewers look for the news they need,” said M. Scott Havens, Global Head of Digital and Media Distribution at Bloomberg Media.

Haystack News Bows Georgia U.S. Senate Runoffs Streaming Channel

With the nation’s political attention focused on today’s U.S. Senate seat elections in Georgia, Haystack News, the ad-supported news streaming aggregator, has launched separate channels focused on the special election and the Jan. 20 inauguration of president-elect Joe Biden.

Haystack News seeks to differentiate itself within the AVOD and online TV markets by focusing on news-themed content. The platform features programming from ABC News, The AP, Bloomberg, CBS News, Cheddar, Euronews, Newsy and more than 300 local broadcast stations.

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“Haystack News viewing  remains at record-high levels as we enter the new year, with politics driving engagement and news content consumption,” co-founder/CEO Daniel Barreto said in a statement. “Haystack’s dedicated channels…give viewers a better understanding of all angles of an issue; micro to macro, local to global. Look for more new streaming channels every month as we continue on our journey to build televisions best platform for watching news.”

Haystack News Adds ABC News Live, CBSN to AVOD Platform

Heading into the presidential election, Haystack News Nov. 2 announced it added 16 channels to its ad-supported streaming news platform. Joining the platform are ABC News Live and CBSN, in addition to Al Jazeera, Euronews, Newsmax, Yahoo Finance and select live local news broadcast stations across the U.S.

“Adding 24/7 live news is the culmination of an incredible 2020 for Haystack News,” CEO Daniel Barreto said in a statement. “We [are] approaching 350 total partners and have extended our lead in providing streaming’s largest portfolio of local, national and world news.”

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Haystack claims to offer more news content from local TV news stations than any other AVOD service, with nearly 350 on-demand news providers, including more than 300 local TV broadcast stations from ABC owned television stations, CBS affiliates, Cox Media Group, Fox TV, Gray Television, Hearst Television, Hubbard Broadcasting, Meredith Corporation, and Scripps, among others. National and international programming providers include the Associated Press.

 

Streaming Video News Service ‘Haystack TV’ Rebrands Name

Upstart ad-supported local news streaming service Haystack TV is rebranding to Haystack News. As part of the rebrand, Haystack News unveiled a new logo and onscreen look aimed at enhancing the service’s visual appeal and showcasing the recent rollout of Newsline, the first-ever personalized TV news ticker.

Troika Media Group assisted Haystack with the rebrand. The company will continue to operate under the Haystack TV moniker.

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The San Francisco-based platform said it has achieved 145% new user growth the past 12 months. With nearly 300 U.S. TV broadcasters supplying Haystack News with local news content, Haystack said it streams local news coverage for more than 90 percent of all U.S. markets.

“The importance of free access to news could not be more apparent as we battle a global pandemic, economic dislocation and social unrest,” Daniel Barreto, co-founder/CEO, said in a statement. “We are shifting our consumer brand to better reflect our position as … [a] destination for AVOD news. The new logo and on-screen design embrace the value proposition we offer consumers streaming hyper-relevant news that connects them.”

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Building upon a strong 2019, which was the fourth consecutive year of more than doubled time spent streaming, Haystack News is on pace in 2020 to more than double usage yet again, exceeding millions of hours monthly.

Dating back to its seed round investment in 2015, Haystack TV has raised $6.5 million to-date, including a round that closed in mid-2019. Investors in Haystack TV include AltaIR Capital, the National Association of Broadcasters (NAB), Stanford University’s StartX Fund, SVLinks, Uhuru Capital, and Zorlu Ventures.