Ad-supported VOD service Crackle Plus Feb. 16 announced that production has begun on Season 2 of its original series “Going From Broke.” The series is executive produced by Ashton Kutcher and hosted by Chegg CEO Dan Rosensweig. Episodes will begin streaming on Crackle in March.
Going From Broke is an unscripted series that spotlights the financial epidemic of student loan debt. More than 44 million Americans are saddled with student debt totaling over $1.7 trillion dollars. The situation has been compounded the COVID-19 pandemic, record unemployment, and people on the emotional and financial brink. This series aims to empower people to overcome their crippling financial struggles and become CEO of their own lives.
The second season features an updated format that follows six new cast members from around the country. During the six-week production, Crackle will experiment by shooting and airing new episodes in real-time, while anchoring a larger conversation using social media platforms. The real-time episodes will document the casts’ emotional and financial makeovers. Meanwhile, Rosensweig, Kutcher and parent Crackle corporate parent Chicken Soup for the Soul Entertainment will engage in a multi-platform conversation about debt issues.
“Going From Broke is the first makeover show that invites the audience to engage with the cast, financial experts and each other across social media while watching the process unfold live,” Kutcher said in a statement. The actor “”Two and a Half Men”) executive produced both season one and two of the series.
The production culminates with finished episodes in May, ultimately revealing whether each cast member has succeeded in ‘going from broke.’
“We plan to incorporate the particular hardships introduced by the global pandemic and hope we will be offering helpful solutions to any of those struggling with financial burdens,” said William J. Rouhana Jr., CEO of Chicken Soup for the Soul Entertainment.
The first season of Going From Broke had a record-breaking launch on Crackle in October 2019, and won multiple awards, including the Webby People’s Voice winner for Reality Series and the OTT.X Impact Award for Most Impactful Series. Season one is available for free on Crackle.