Facebook reportedly confirmed it will not seek to license Britain’s Premier League soccer for the social media’s Watch over-the-top video platform.
Speaking recently at the Broadcasting Press Guild Lunch in London, Patrick Walker, director of media partnerships, EMEA at Facebook, said a Premier League license bid was “not on the cards” at the moment.
“We’re not going out with the intention of acquiring lots of football rights specifically,” said Walker. “It’s more testing different sorts of ideas and seeing how they work and collaborating with rightsholders.”
Specifically, Walker said Facebook’s strategy revolves around enhances and enticing online usage and consumption for sports leagues and then working with them or a third-party on distribution.
“Facebook, in a way is like the world’s biggest sports stadium,” he said. “There’s around half a billion people who follow a football club somewhere in the world on Facebook.”
Facebook, along with Google, Amazon and Netflix, had been rumored as parties possible seeking to secure exclusive access to the world’s most-popular professional soccer league.
While Netflix steadfastly refuses to consider live sports, Facebook, YouTube and Prime Video have embraced sports, including Major League Baseball, the National Football League and Champions League soccer.
Amazon, which streams NFL Thursday Night Football, reportedly is also considering licensing Fox Sports Regional Networks.