Univision Communications has signed a first-look deal with actor Eugenio Derbez, his 3Pas Studios, and producing partner Ben Odell. Under the agreement, Univision will have the first look at all Spanish-language television and theatrical motion picture projects controlled by 3Pas Studios, including movies and series for subscription video-on-demand or theatrical release.
Univision will launch a global branded streaming service, including a new SVOD and an expanded free advertising-supported (AVOD) tier in 2022. More details for the service will be announced following the close of the Televisa-Univision merger.
Derbez and 3Pas Studios will develop and produce Spanish-language content across different genres and age groups for the SVOD platform. In addition, Derbez will help develop and acquire family-friendly content for the new “Derbez Channel,” which will initially launch in Latin America, on Univision’s streaming platform’s AVOD tier.
“Eugenio is a globally celebrated content creator whose vision and passion for storytelling are unmatched,” Pierluigi Gazzolo, President and Chief Transformation Officer at Univision, said in a statement. “This partnership is a testament to how we are doubling down on our commitment to building the best and largest Spanish-language streaming service in the world, one that will be the home to top-level creative Spanish-Language talent.”
3Pas Studios services their Spanish language business from offices in Los Angeles, Miami and Mexico City. Javier Williams, SVP of Spanish Content, oversees 3Pas Studio’s Spanish-language development and also heads 3Pas Studios’ production arm in Mexico, Visceral.
Pablo Calasso is Director of Production in Mexico for Visceral. Prior to working with Visceral, Calasso developed and produced shows in the scripted and unscripted space throughout Latin America including Mexico, the Dominican Republic, Peru and his native Argentina. Williams and Calasso manage a team of production and development executives located in Mexico.
Univision also has rights to TV shows starring Derbez, including the sitcoms “Al Derecho y al Derbez” and “La Familia P. Luche,” one of the Spanish-language longest-running comedy series in the United States, and the movie Instructions Not Included, which became the highest-grossing Spanish-language film of all time in the United States.