The Roku Channel, Vevo Partner for ‘Doja Cat’ Live Performance Series

Music video network Vevo Feb. 4 announced it would exclusively release Doja Cat’s Official Live Performance series on The Roku Channel. The longform video, Planet Her, featuring Cat’s longform version of her performances “Ain’t Shit,” “Need to Know” and “Love to Dream” will stream live on The Roku Channel Feb. 5-6.

Official Live Performances are the flagship original content for Vevo, and the result of creative collaboration with artists and their teams, resulting in a series of exclusive performances.

Vevo first launched its app on the Roku platform in 2013. More recently, Roku users have the ability to tune into various genre-specific or decades-dedicated music video channels on ad-supported The Roku Channel. The full Vevo lineup in the U.S. currently includes: Vevo Pop, Vevo R&B, Vevo Hip Hop, Vevo Reggaeton & Trap, Vevo Country, Vevo Latino, Vevo ’70s, Vevo ’80s, Vevo ’90s and Vevo 2K.

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Cat previously worked with Vevo when she was named a Vevo LIFT artist in 2020, releasing exclusive performances of “Say So” and “Streets,” as well as a short film, “The Tale of Becoming Doja Cat.” For Cat’s Official Live Performances, the artist focuses on “futurism, femininity and surrealism,” all while showcasing her power and strength as a performer.

The longform version of Cat’s Official Live Performances will be widely available across the rest of the Vevo network, beginning Feb. 7.