Sling TV March 18 announced a new promotion to provide consumers without a subscription free access to select news and entertainment content as the nation confronts the coronavirus (COVID-19) crisis.
Launched in 2015 by Dish Network, Sling TV was the first standalone online TV platform featuring premium channel ESPN and marketed as an alternative to the traditional pay-TV bundle and SVOD.
“To stay informed in these uncertain times, Americans need access to news from reputable sources,” Warren Schlichting, group president, Sling TV, said in a statement. “With many Americans finding themselves staying at home, we have an opportunity to use our platform to help them deal with this rapidly evolving situation.”
Free access includes ad-supported movies and shows suitable for kids and families, in addition to ABC News Live, a 24/7 streaming video news channel for breaking news and live events. Access is available through an app download on a Roku, Amazon or Android device, or by visiting sling.com on a Chrome, Safari or Edge browser and following the instructions on the welcome screen.
Current Sling TV subscribers can access free content within the user interface on any supported device, without changing their service plan.
Dish is also offering the Sling Blue service plan for $20 the first month (a $10 discount). In addition to free content, Sling streams channels, including CNN, Fox News and MSNBC, through its base services, Sling Orange and Sling Blue, starting at $30 per month.