Fox Releases New ‘Die Hard’ Christmas Trailer

Is Die Hard a Christmas movie?

While the debate over that question continues to rage online, 20th Century Fox is certainly marketing the heck out of the premise that it is.

Using a banner labeling the film “The Greatest Christmas Story Ever Told,” Fox is touting its Die Hard Blu-ray re-releases with a new holiday-themed trailer for the film.

While the action film is set during Christmas and the holiday season is a key element of the film’s plot, its lack of a cheery family atmosphere and ‘R’ rating have left many viewers hesitant to rank it with the likes of It’s a Wonderful Life, Miracle on 34th Street, Elf and A Christmas Story.

On the other hand, the film’s screenwriter, Steven E. de Souza, has said it should be considered a Christmas movie.

For his part, star Bruce Willis weighed in by saying it was a “Bruce Willis movie” during his recent Comedy Central roast.

Fox, in announcing the new trailer, also released a “Die Hard” Christmas poem:

‘Twas the night before Christmas, at Nakatomi Plaza,
The office party was festive, but soon interrupted by drama.
Hans Gruber and his men, had forced their way in,
And taken everyone hostage, trapping them within.
But how could they know, there was a cop up above,
John McClane had arrived, to win back his wife’s love.
He would take them all out, winning everyone’s praise,
Welcoming Christmas Day, with his favorite catchphrase.
YIPPEE KI YAY!

The trailer ends with the tagline “Christmas Movie? Yippee Ki Yes!”

Fox recently released a Die Hard: Christmas Edition Blu-ray for the film’s 30th anniversary that comes with Christmas sweater box art and four exclusive holiday cards.

In addition, all five “Die Hard” films are now available on 4K digital.

Universal Building ‘Skyscraper’ on Digital Sept. 25, on Disc Oct. 9

Universal Pictures Home Entertainment will release the action movie Skyscraper through digital retailers and Movies Anywhere Sept. 25, followed by Blu-ray, DVD, 4K Ultra HD Blu-ray, 3D Blu-ray and on demand Oct. 9.

The film stars Dwayne Johnson as a security expert trying to rescue his family from a fire in the world’s tallest building and clear his name after being framed for setting the blaze in the first place.

The cast also includes Neve Campbell, Chin Han, Roland Møller, Pablo Schreiber and Hannah Quinlivan. Directed by Rawson Marshall Thurber. the film has earned $66.8 million at the domestic box office.

Bonus materials include feature commentary from Thurber; deleted scenes and extended scenes with optional commentary; the featurette “Dwayne Johnson: Embodying a Hero”; the featurette “Inspiration,” focusing on the real-life inspiration for Johnson’s character; “Opposing Forces,” a focus on the film’s female stars; “Friends No More,” an in-depth look at a key fight scene; “Kids in Action,” a look at some of the stunts involving the children in the cast; and “Pineapple Pitch,” a recollection from Johnson about how Thurber pitched the film to him.

Fox Holds 30th Anniversary ‘Die Hard’ Screening at Nakatomi Plaza

In celebration of the 30th anniversary of Die Hard, 20th Century Fox Home Entertainment hosted a screening July 28 in Los Angeles at Fox Plaza, the building that served as the Nakatomi Plaza setting of the film. The Die Hard: 30th Anniversary Edition is available now on 4K Ultra HD Blu-ray, Blu-ray and digitally.

‘Die Hard’ 30th Anniversary Edition Disc Coming in May

A 30th anniversary edition of the classic action film Die Hard is on the way from 20th Century Fox Home Entertainment.

The studio on May 15 will release an all-new 4K Ultra HD remaster as well as a regular Blu-ray Disc.

The 1988 film, which launched a five-film franchise, stars Bruce Willis as a New York City police officer who flies to Los Angeles on Christmas Eve to visit his wife at a party in her company’s elegant high-rise (the same Century City building that is now headquarters for 20th Century Fox Home Entertainment). A group of terrorists seize the building and take everyone hostage except for Willis, who must single-handedly save the day.

Fox also has partnered with Walmart to issue the Die Hard 5-Film Box Set, a steelbook-encased collection of all five “Die Hard” movies: the 1988 original, Die Hard 2 (1990), Die Hard with a Vengeance (1995), Live Free or Die Hard (2007) and A Good Day to Die Hard (2013). The five-film set is also due May 15 and will be available only at Walmart stores.

The Blu-ray Disc reissue features no new bonus content, just the same extras as on a previous release:

  • Commentary by director John McTiernan and production designer Jackson DeGovia
  • Scene-specific commentary by special effects supervisor Richard Edlund
  • Subtitle commentary by various cast and crew members
  • “The News Casts” featurette
  • Interactive style gallery
  • Interactive articles from Cinefex and American Cinematographer
  • Full-length screenplay
  • Trailers and TV spots