Netflix Renews ‘Cobra Kai’ for Fifth Season

With the fourth season of “Cobra Kai” slated to debut in December, Netflix Aug. 27 announced it has renewed the series for a fifth season.

The Emmy-nominated series, a spinoff of 1984’s The Karate Kid and its sequels, stars William Zabka as Johnny and Ralph Macchio as Daniel, reprising their roles as the rival karate students from the original film. The series picks up more than 30 years later, as they form competing dojos whose students find themselves in constant conflict with each other.

The first two seasons debuted on YouTube’s premium SVOD channel in 2018 and 2019 before the show moved to Netflix for the third season, which was released Jan. 1, 2021. The first two seasons also are available on Netflix.

The third season is nominated for four Emmy Awards, including Outstanding Comedy Series.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Parrot Analytics: Netflix Share of Streaming Business Sinks to Record Lows

As Netflix prepares to announce its latest earnings, Parrot Analytics data released early on July 20 suggests the streaming giant’s share of digital original audience demand during the second quarter of this year sunk to record lows, dropping to 48.3% globally and just 46% in the United States.

This is the first quarter Parrot has ever measured in which Netflix’s digital original demand share slipped below 50% globally, the research company reported. The 48.3% share is down from 50.1% in Q1 2021, and down from 54.9% Q2 2020.

Meanwhile, Disney+ grew its share from 6.0% to 7.3% globally on the back of its original Marvel content.

Netflix’s 46% U.S. share is also a record low for a quarter, representing a 2.1% drop from Q1 2021 and a 5.3% drop from Q2 2020.

Disney+ grew its audience share from 7.0% to 8.1% in the U.S. thanks to the success of Marvel hits “The Falcon and the Winter Soldier” and “Loki.”

“These latest numbers follow a steady trend of shrinking dominance for Netflix in the industry, that was spurred on by the launches of Disney+ and Apple TV+ in November 2019,” Parrot stated. “These platforms, along with HBO Max, Paramount+ and more, continue to establish themselves with consumers and grow their subscriptions numbers by releasing highly in-demand original content. Netflix has struggled to push out breakthrough original content in the last few quarters — with the exception of season three of ‘Cobra Kai’ — and likely won’t have another massive original hit until Q4 with season two of ‘The Witcher.'”

The Parrot report concludes, “Netflix is still the global leader in the streaming space, but its lack of new hit original programming and the increased competition from other streamers is going to ultimately have a negative impact on subscriber growth and retention.”

‘WandaVision,’ ‘The Falcon and the Winter Soldier’ Give Marvel Top Two Spots on Parrot’s Digital Originals Demand List

“WandaVision,” the first Disney+ series set in the Marvel Cinematic Universe, remained No. 1 for a sixth consecutive week on Parrot Analytics’ digital originals U.S. chart the week ended April 3. It had 40.8 times the demand of an average series after a 3.9% drop in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity. It was No. 7 on Parrot’s list of all TV shows.

Meanwhile, the second Disney+ Marvel original series, “The Falcon and the Winter Soldier,” jumped two spots to No. 2 on the digital originals chart after a 13.9% spike in demand expressions to give it 39.1 times average demand. It was No. 10 on the list of overall TV show demand.

Disney+ had a third show in the top five digital originals with the live-action “Star Wars” series “The Mandalorian,” though it dropped a spot from the week before, to No. 4, garnering 36.5 times the demand of the average show after another 0.35% dip in demand expressions.

Netflix’s perennially popular “Stranger Things” slipped to No. 3 on the digital originals chart with 37.5 times average demand and a 5% drop in demand expressions.

Rounding out the top five for the second week was Netflix’s “Cobra Kai” with 31.4 times average demand and a 0.2% drop in demand expressions.

With the animated “Star Wars: The Clone Wars” at No. 6, Disney+ had four shows in the top 10 digital originals, while Netflix had five, including “Lucifer” at No. 7, “The Witcher” at No. 9 and “The Crown” at No. 10.

The top 10 original not from one of those two streamers was HBO Max’s “Titans” at No. 8.

Follow us on Instagram

A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

The No. 1 overall TV series in terms of online demand was “SpongeBob SquarePants,” with 66.3 times average demand.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.

‘The Falcon and the Winter Soldier’ Jumps Up Parrot’s Digital Originals Chart, but ‘WandaVision’ Leads for Fifth Week

“WandaVision,” the first Disney+ series set in the Marvel Cinematic Universe, remained No. 1 for a fifth consecutive week on Parrot Analytics’ digital originals U.S. chart the week ended March 27. It had 42.3 times the demand of an average series after a 5.8% drop in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity. It was No. 8 on Parrot’s list of all TV shows.

Meanwhile, the second Disney+ Marvel original series, “The Falcon and the Winter Soldier,” jumped up to No. 4 on the digital originals chart after an 80% spike in demand expressions to give it 34.2 times average demand. The show, an extension of the “Captain America” side of the Marvel Cinematic Universe, bowed its first of six weekly episodes March 19, just two weeks following the conclusion of “WandaVision.” It had been No. 13 the previous week.

Disney+ had a third show in the top five digital originals with the live-action “Star Wars” series “The Mandalorian,” though it dropped a spot from the week before, to No. 3, garnering 36.6 times the demand of the average show after another 1.3% dip in demand expressions.

Netflix’s perennially popular “Stranger Things” moved up to No. 2 on the digital originals chart with 39.3 times average demand and a 9.5% rise in demand expressions. It was No. 9 on the list of overall TV show demand.

Netflix’s “Cobra Kai” dropped a spot to No. 5 on the digital originals chart with 31.3 times average demand and a 2% drop in demand expressions.

With the animated “Star Wars: The Clone Wars” at No. 6, Disney+ had four shows in the top 10 digital originals, while Netflix had five, including “The Crown” at No. 8, “Lucifer” at No. 9, and “The Witcher” at No. 10.

The top 10 original not from one of those two streamers was HBO Max’s “Titans” at No. 7.

Follow us on Instagram

A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

The No. 1 overall TV series in terms of online demand was “SpongeBob SquarePants,” with 66.2 times average demand.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.

Nielsen: Netflix’s ‘Bridgerton,’ ‘Cobra-Kai’ Again Swap Spots Atop Weekly Original Content Streaming Chart

Netflix’s original series “Bridgerton” and “Cobra-Kai” continued their musical chairs atop Nielsen’s delayed weekly (Jan. 11-17) Top 10 Chart of original episodic streaming content viewed in the United States.

“Bridgerton,” from Shonda Rhymes’ production company, tracked 1.38 billion minutes viewed across eight episodes, followed by “Cobra Kai” with 1 billion across 30 episodes. The latter tracked 2.1 billion minutes to “Bridgerton” totaling 1.67 billion minutes the previous week. And the period drama topped “Cobra Kai” the week before that with 2.64 billion minutes.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

“We’ve had ‘Cobra-Kai’ and ‘Bridgerton’ swapping the lead more than a NASCAR race over the past couple of weeks,” Brian Fuhrer, SVP of product strategy, said in a video post. Fuhrer said the week marked the debut of Disney Plus’ “WandaVision” on the chart, tracking 434 million minutes across two episodes — besting “The Mandalorian” with 339 million across 16 episodes.

Damson Idris and Anthony Mackie in Netflix movie ‘Outside the Wire’

The week the saw the arrival Netflix original movie, Outside the Wire, which lead all feature films with 556 million minutes streamed.

“It was by far the most-streamed movie of the week,” Fuhrer said.

Source: Nielsen SVOD Content Ratings (Amazon Prime, Disney+, Hulu, and Netflix), Nielsen National TV Panel, U.S. Viewing through Television.

‘Cobra Kai’ Tops Parrot’s Digital Originals Chart for Fifth Week; ‘WandaVision’ Climbs to No. 3

Netflix’s “Cobra Kai” remained No. 1 on Parrot Analytics’ digital originals chart for a fifth consecutive week the week ended Feb. 6. It slipped two spots to No. 5 on Parrot’s ranking of all TV shows with 65.3 times the demand of an average show, after a 9.6% decline in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity.

The Disney+ live-action “Star Wars” series “The Mandalorian” remained No. 2 on the digital originals chart and fell to No. 6 on the overall TV chart, with demand expressions up 0.4% and the show having 63.1 times average demand.

“WandaVision,” the first Disney+ series set in the Marvel Cinematic Universe, climbed a spot to No. 3. It saw expressions climb 21.9% to give it 60 times the demand of the average show.

Netflix’s perennially popular “Stranger Things” dropped to No. 4, with 48.5 times average demand and expressions down 5.7%. It was No. 9 on the overall TV show list.

Amazon Prime’s “The Boys” jumped up six spots to rejoin the top 10 at No. 10, with news production on the third season has begun. It had a 10.6% rise in expressions to bring it to 25.9 times average demand.

Follow us on Instagram

A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

The No. 1 overall TV series was “Attack on Titan,” with 110.5 times average demand.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.

Nielsen: Netflix’s ‘Cobra Kai,’ ‘Criminal Minds’ Top Weekly Streamed TV Content

The Netflix original series “Cobra Kai” and “Bridgerton” reversed positions on Nielsen’s weekly Top 10 chart digital originals chart with 2.1 billion and 1.67 billion minutes, respectively, streamed on televisions Jan. 4-10.

The Shonda Rhymes’ period drama topped “Kai” the previous week with 2.64 billion minutes.

“It’s not really a fair fight because ‘Cobra Kai’ has 30 episodes and “Bridgerton” only has eight, but still neck and neck, ‘Bridgerton’ getting a lot of airplay out of those eight episodes,” Brian Fuhrer, SVP of product strategy at Nielsen, said in a video statement.

Netflix’s acquisition of Telemundo original series “Mariposa de Bario” ranked No. 5 on the acquired content chart, the highest-ever Spanish-language series on the Nielsen chart, tracking 548 million minutes across 91 episodes.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Fuhrer attributed the ranking to Netflix debuting “Selena: The Series” in early December and attracting Spanish-language viewers.

“If you watched “Selena: The Series,” you may have “Mariposa” in your recommendation list [by Netflix],” Fuhrer said. “Speculation, but I think it’s pretty reasonable to [suggest].”

He said the sheer volume of “Mariposa” episodes coupled with the series’ ranking in Netflix’s Top 10, drove viewership. Fuhrer said 34% of viewers of the “Selena” series watched “Mariposa.”

“About 93% of the audience was Hispanic,” he said.

Noticeably missing from the chart: NBCUniversal Peacock’s “The Office,” a perennial Top 10 when it streamed exclusively on Netflix in 2020. NBCUniversal acquired exclusive streaming rights to the old NBC sitcom for a reported $500 million.

Source: Nielsen SVOD Content Ratings (Amazon Prime, Disney+, Hulu, and Netflix), Nielsen National TV Panel, U.S. Viewing through Television.

 

 

‘Cobra Kai’ Tops Parrot’s Digital Originals Chart for Fourth Week

Netflix’s “Cobra Kai” remained No. 1 on Parrot Analytics’ digital originals chart for a fourth consecutive week the week ended Jan. 30. It also remained No. 3 on Parrot’s ranking of all TV shows with 72.6 times the demand of an average show, after a 14.1% decline in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity.

The Disney+ live-action “Star Wars” series “The Mandalorian” remained No. 2 on the digital originals chart and No. 5 on the overall TV chart, with demand expressions down 6.9% and the show having 63 times average demand.

Netflix’s perennially popular “Stranger Things” remained at No. 3, with 51.6 times average demand and expressions down 3.4%. It was No. 9 on the overall TV show list.

“WandaVision,” the first Disney+ series set in the Marvel Cinematic Universe, climbed two spots to No. 4, with its fourth episode debuting Jan. 29. It saw expressions climb 47.5% to give it 49.4 times the demand of the average show.

Follow us on Instagram

A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

The No. 1 overall TV series was “Attack on Titan,” with 99.9 times average demand.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.

‘Cobra Kai’ Tops Parrot’s Digital Originals Chart for Third Week; ‘WandaVision’ Joins Top 10

Netflix’s “Cobra Kai” remained No. 1 on Parrot Analytics’ digital originals chart for a third consecutive week the week ended Jan. 23. However, the show dropped to No. 3 on Parrot’s ranking of all TV shows after a 29.8% decline in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity. That also dropped it to having 84 times the demand of an average TV series for the week.

The Disney+ live-action “Star Wars” series “The Mandalorian” remained No. 2 on the digital originals chart and slipped to No. 5 on the overall TV chart, with demand expressions down 9.8% and the show having 67.4 times average demand.

Netflix’s perennially popular “Stranger Things” remained at No. 3, with 53.2 times average demand and expressions up 1.2%. It was No. 8 on the overall TV show list.

“WandaVision,” the first Disney+ series set in the Marvel Cinematic Universe, made its first appearance in the digital originals top 10, climbing six spots to No. 6. The show premiered two episodes Jan. 15 and its third episode Jan. 22. It saw expressions climb 20.3% to give it 33.3 times the demand of the average show. While pre-premiere fan interest in “WandaVision” had been tracking higher than that for “The Mandalorian,” according to Parrot, response to the actual episodes, while mostly positive, was not as well received, likely owing to the niche structure of the early episodes as a parody of classic sitcoms from the 1950s, ’60s and ’70s, a format that might not jibe with younger viewers. Interest should tick up as questions regarding the show’s central mystery are answered.

Follow us on Instagram

A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

The No. 1 overall TV series was “Attack on Titan,” with 105.3 times average demand.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.

‘Cobra Kai’ Remains No. 1 on Parrot’s TV Charts for Second Week

Netflix’s “Cobra Kai” remained No. 1 on both Parrot Analytics’ digital originals rankings and the data firm’s list of all TV shows for a second consecutive week the week ended Jan. 16.

With more viewers having had a chance to binge the third season since its Jan. 1 debut, “Cobra Kai” saw a 15% drop in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity, giving it 118.7 times the demand of an average TV series for the week.

The Disney+ live-action “Star Wars” series “The Mandalorian” remained No. 2 on the digital originals chart and slipped to No. 4 on the overall TV chart, with demand expressions down 24.7% and the show having 74.1 times average demand.

Netflix’s perennially popular “Stranger Things” remained at No. 3, with 52.2 times average demand and expressions up 2.8%. It was No. 8 on the overall TV show list.

Follow us on Instagram

A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.

After “Cobra Kai,” the No. 2 overall TV series was “Attack on Titan,” with 93.2 times average demand.

Subscribe HERE to the FREE Media Play News Daily Newsletter!

Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.