Paramount+ Launches in Germany, Austria and Switzerland

Paramount Global Dec. 8 announced the launch of its branded Paramount+ subscription streaming video service in Germany, Austria and Switzerland. The launches follow the French debut on Dec. 1, and bring the Paramount brand’s global footprint to 45 markets.

Paramount rolled out the service at a celebrity event at the UCI Luxe in Berlin featuring a first look at some of the studio’s premium content, including “Star Trek: Strange New Worlds,” “Yellowstone” prequel “1883,” German originals “The Sheik,” “Germany Shore,” “Spotlight,” and “Simon Beckett’s Chemistry of Death,” based upon the best-selling crime novels. Paramount also announced that the second season of “Yellowjackets” would debut in March. Paramount+ launches Top Gun: Maverick on Dec. 22.

“There is no doubt 2022 has been the year of global expansion for Paramount+,” Marco Nobili, EVP and International GM of Paramount+, said in a statement. “We are now streaming in key markets in North America, Latin America, Europe, Asia, Australia and soon in India.”

Paramount+ ended the most-recent fiscal period with 67 million paid subscribers.

Pluto TV Adds 24 Channels in German-Speaking Countries

ViacomCBS’s ad-supported VOD platform, Pluto TV, has added 24 content channels for distribution in Germany, Austria and Switzerland. Acquired last year for $340 million, Pluto TV with 75 channels represents ViacomCBS’s aggressively global drive for AVOD distribution competing against Netflix, Amazon Prime Video and Disney+.

Channel additions include “Pop-Up” channels featuring iconic brands such as “SpongeBob SquarePants,” “iCarly,” “Blue’s Clues,” “Victorious,” “Bubble Guppies” and “Sam & Cat,” among others. In addition, MTV channels “Dating,” “The Hills” and “Totally Turtles” are now available in English language for German viewers.

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“Within the last four months alone, we have been able to increase our channel offering by a third of the entire portfolio,” Olivier Jollet, managing director of Europe, said in a statement. “This a major step in pushing Pluto TV to the next level.”

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ViacomCBS, Sky Ink Content Distribution Deal for Germany, Switzerland, Austria

ViacomCBS Networks International and Comcast-owned Sky have signed a distribution deal for select content offered in Germany, Switzerland and Austria.

Under terms of the deal, Sky’s satellite customers in the countries now have access to Nickelodeon, Nick Jr. and Nick Toons.

“With robust collaborations already in place in the UK and Italy, we truly value our partnership with Sky and are excited to be able to deliver premium kids’ content, both linear and on-demand, to more families in these regions,” Raffaele Annecchino, president, ViacomCBS Networks EMEA and Asia, said in a statement.

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Manuel Kindervater, VP Partner Channels/Strategy at Sky Germany, said the Nickelodeon brand, “perfectly expand” the Sky family portfolio.

“We are pleased that families will be able to enjoy the diverse programs of Nick Jr and Nick Toons with Sky and Sky Ticket from April; anytime linear or on-demand,” Kindervater said.

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Netflix Spain Raises Prices

Netflix is continuing to roll out price hikes across Western Europe with Spain reportedly the latest country to see a €2 monthly increase to €12.99 ($14.80) from €10.99 ($12.52).

Netflix previously raised prices in Germany, Austria and Switzerland.

Netflix Spain also upped the fee for Ultra-HD on up to four devices to €15.99 ($18.22) from €13.99 ($15.94). The basic plan remains unchanged at €7.99 ($9.11) per month.

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Netflix in January raised by $2 its most-popular plan in the U.S. to $12.99 from $10.99. The basic $7.99 non-HD plan increased to $8.99, while the premium plan allowing four simultaneous 4K streams increase to $15.99 per month from $13.99.