Atom Tickets along with Amazon Pay is looking to jumpstart “contactless” movie ticket purchases as exhibitors emerge from the coronavirus pandemic shutdown. As theaters re-open across the country, Atom found that 87% from more than 16,000 U.S. digital moviegoer survey respondents said purchasing digital tickets from their own device (i.e. cell phone or iPad) is an important safety measure.
After selecting tickets to a movie on the app, Atom users can choose Amazon Pay as their payment option to complete the transaction using the information already stored in their Amazon account. At the theater, users skip the box office lines and go directly to the ticket attendants where they scan a QR code on their phone (or Apple Watch) to redeem their order.
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Amazon Pay is now available for streamlined checkout on the Atom Tickets app and at atomtickets.com. The Atom Tickets skill for Amazon Alexa is another way that Amazon Pay is making it easier to go to the movies by letting fans buy reserved seats and checkout entirely by voice without ever having to remember a card number. Thanks to a separate integration with ‘Login with Amazon,’ movie fans who are also Amazon users can easily sign into Atom Tickets across web and app.
“With safety measures in place, movie fans are more confident to return to their local theaters,” Matthew Bakal, co-founder/chairman of Atom Tickets, said in a statement. “We understand that offering a critical feature like contactless payment is important to our users, so we’re thrilled to work with a long-time partner and trusted platform like Amazon Pay to deliver the convenience, familiarity and security they want.”