HBO Max to Be Available Across Google Platforms and Devices at Launch

WarnerMedia’s pending SVOD platform HBO Max will be available across Google platforms and devices and on Google Play when it launches May 27, the company announced.

It will be available to U.S. customers across Android phones and tablets, Android TV devices and Chromebooks. HBO Max subscribers will also be able to stream their favorite shows and movies via Google Chromecast and Chromecast built-in devices. At launch, current HBO Now subscribers on Google Play will be able to log in and access the HBO Max app at no additional charge. New HBO Max customers will be able to subscribe directly in the app.

“The availability of HBO Max across Android, Android TV, Chromebook and Google Chromecast devices and on Google Play adds to our growing list of distribution options that will be offered to customers at launch,” said Rich Warren, president of WarnerMedia Distribution. “We’re pleased to make HBO Max available to the significant base of customers who access content across Google’s platforms and devices.”

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WarnerMedia April 27 announced that HBO Max would be available on Apple devices, including Apple TV, at launch.

The HBO Max service is priced at $14.99 a month.

Report: Long-Form Mobile Video Viewership Surges as iOS Use Declines

Consumption of short-form video on mobile and connected devices in the home is being challenged by long-form video, according to new data from the Q2 Brightcove Global Video Index, analyzing how viewers are watching video content, which devices they are using, and what types of content they are consuming across these various devices.

Long-form video (21-40 minutes) and ultra-long-form video (41+ minutes) saw faster growth in the share of “time watched” on every device, from connected TVs to smartphones.

Ultra-long-form content took the highest total share of “time watched” across all devices, despite short-form video (0-5 minutes) having the highest number of assets published.

The report found that 53% of global video views begin on mobile devices, smartphones, and tablets, taking away share from traditional desktop computers. Smartphones saw the highest growth, to 45% from 38% only one year ago.

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In emerging markets, especially Asia Pacific, mobile is king, where 84% of all video consumption is on mobile phones, and with Japan/Korea at 58%.

In the Middle East and Africa, smartphone use tops 57%. In every region but U.S. and Canada, mobile devices took share away from desktop computers.

The report found that the increasing quality of delivery to mobile devices, cheaper data plans, and more affordable Android smartphones from China has had a significant impact on how content is consumed.

“Leveraging mobile video continues to be crucial for OTT providers, as they look to not only reach younger viewers — who traditionally have been mobile first — but also older viewers who have discovered that mobile video is a convenient way to consume content outside the home,” Jim O’Neill, principal analyst, Brightcove, said in a statement.

O’Neill said the amount of content being consumed on mobile devices has more than doubled over the past year. He cites the fact content owners and distributors are making premium content available to consumers on any device.

“This growth will continue as more content — especially high-value sports content — becomes more prevalent and easily accessible on mobile devices,” O’Neill said.

“Mobile is no longer dominated by snackable content — instead, it provides a multi-course meal to consumers,” O’Neill said, “At the International Broadcasting Conference (IBC) earlier this month, the discussion has changed from what’s included broadly in the content mix to delivering content direct-to-consumers with more personalization and fewer limitations.”

Separately, Brightcove said the dominance of iOS on mobile devices has eroded in the past year with video viewed on Android devices now more prevalent.

Globally, Android smartphone share has increased to 68% from 59% one year ago, with Apple iOS remaining dominant for tablet plays.

Android use is highest in Asia Pacific, where 92% of video plays are on Android phones and tablets. Europe is the next highest with 70% of video plays on Android devices. Only Japan/Korea continues to see growth in iOS.

 

FandangoNow Bows 4K UHD Titles for Android TV for Arrival of Top Pre-order of All Time ‘Black Panther’

In time for the May 8 home entertainment debut of Black Panther, Fandango’s video on-demand streaming service, FandangoNow, has launched 4K Ultra HD titles for all Android TVs, bringing the service’s catalog to Sony Bravia-connected TVs, NVIDIA Shield 4K HDR streaming media players and Hisense brand connected TVs.

The new product rollout adds to FandangoNow’s support of 4K devices, including Roku, LG and VIZIO.

Marvel’s Black Panther, released by Walt Disney Studios Home Entertainment, ranks as the top pre-order of all time on FandangoNow and is available in 4K Ultra HD with HDR. FandangoNow is the only digital streaming service to offer 4K Ultra HD content from all of the major studios, as well as dozens of other content providers, according to the company.

“We’re excited to bring our 4K Ultra HD content from all the major studios and content providers, including Marvel’s Black Panther, to Android TV,” said Fandango VP Cameron Douglas in a statement. “We want to offer customers easy access to the best entertainment choices available for streaming and our latest product rollout on Android TV greatly expands our footprint for fans searching for 4K content.”

Fans ordering Black Panther on FandangoNow will receive an exclusive complimentary fan art poster of General Okoye (Danai Gurira) with every purchase or rental of Black Panther on FandangoNow, while supplies last (shipping and handling not included). The new artwork by illustrator Jon Moody marks the first time FandangoNow will offer an exclusive poster, in partnership with movie merchandise marketplace Fandango FanShop.

Dish Anywhere Available on Android TV Devices

The Dish Anywhere app is now available on Android TV devices, Dish announced.

While Dish Anywhere has been available on Android mobile devices since 2013, customers can now use Android TV media players and smart TVs for the first time to access their Dish programming, either at home or on the go, according to Dish.

Dish Anywhere gives Hopper customers the ability to watch 100 percent of their live and recorded content, plus thousands of on-demand titles, from any location on internet-connected mobile devices, including smart phones, tablets and computers, and televisions via Amazon Fire TV and now Android TV.

“Media players provide easy access to video content, so it’s no wonder one-third of U.S. broadband households own these devices,” said Niraj Desai, Dish VP of product management. “By expanding the Dish Anywhere app to Android TV, we’re giving our customers more ways to view their content on devices they already own, at no additional cost.”

Dish Anywhere can be accessed on Android TV devices, including media players such as the AirTV Player, Mi Box and NVIDIA Shield TV, and Sharp Aquos and Sony Bravia smart TVs. Dish set-top boxes that give customers access to live, recorded and on-demand content on Dish Anywhere include Hopper 3, Hopper with Sling, and first-generation Hopper or compatible ViP receivers connected to a Sling Adapter. All Dish customers may use Dish Anywhere to watch on-demand titles.

To watch Dish Anywhere on Android TV, consumer can download the free app from the Google Play Store.