AMC Theatres Stubs A-List subscription ticket service has topped 400,000 monthly members less than 100 days after launching service.
Adam Aron, CEO of the nation’s largest theatrical chain, disclosed the benchmark after the $19.95 monthly service achieved 80% of its first-year subscriber projections.
“While we do not plan to issue A-List enrollment statistics on a weekly basis, our hitting more than 400,000 enrolled members only three months and a week after launching the program is an enormous milestone,” Aron said in a statement.
Indeed, A-List was projected to reach 500,000 subs after 12 months; and 1 million in two years.
“This all bodes well for the future of increased moviegoing in America,” Aron said.
The success of A-List comes as MoviePass corporate parent Helios and Matheson Analytics remains defiant in the face mounting fiscal woes.
CEO Ted Farnsworth told an industry confab this week HMNY had secured an additional $65 million in funding – despite the company’s stock trading slightly above 1 cent per share.
HMNY is now planning a second reverse-stock split in an attempt to bring shares above the Nasdaq required minimum $1 per share price.