August 6, 2019
Netflix’s “Stranger Things” remained No. 1 on not only Parrot Analytics’ digital originals rankings the week ended Aug. 3, but also the data firm’s overall list of TV series from any platform, including broadcast and cable, for the sixth straight week.
A “digital original” is a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video or Hulu.
For the week, “Stranger Things” registered 198.7 million average daily Demand Expressions, the proprietary metric used by Parrot Analytics to measure global demand for TV content. That was down 14.5% in expressions compared with the previous week.
Netflix’s “Orange Is the New Black” remained at No. 2 in the week after the premiere of all 13 episodes of its seventh and final season July 26. Its demand expressions jumped 87.7% to 82.3 million.
Jumping up to No. 3, from No. 13 the previous week, was Amazon Prime Video’s dark superhero adaptation “The Boys,” which also premiered a full season July 26. It registered 54.4 million expressions, up 148.5% from the previous week.
Netflix’s Spanish-language crime drama “Money Heist (La Casa De Papel)” dropped one spot to No. 4, down 4.4% in expressions to 39.8 million.
Hulu’s “The Handmaid’s Tale” stayed at No. 5 on the digital originals chart, its demand expressions up 8.7% to 35.8 million.
Netflix’s “13 Reasons Why” jumped to No. 9 from No. 30 the previous week with a 120% rise in expressions to 27.3 million. A fourth and final season of the series was announced Aug. 1.
The Demand Expressions metric draws from a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.
Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures global demand for TV content through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.