August 27, 2019
Netflix’s “Stranger Things” remained No. 1 on not only Parrot Analytics’ digital originals rankings the week ended Aug. 24, but also the data firm’s overall list of TV series from any platform, including broadcast and cable, for the ninth straight week.
A “digital original” is a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video or Hulu.
For the week, “Stranger Things” registered 144.1 million average daily Demand Expressions, the proprietary metric used by Parrot Analytics to measure global demand for TV content. That was down 5.5% in expressions compared with the previous week.
Holding the No. 2 spot was Amazon Prime Video’s dark superhero adaptation “The Boys,” which registered 58.3 million expressions, up 4% from the previous week.
Netflix’s “Orange Is the New Black” remained at No. 3. Its demand expressions rose 2.8% to 50.2 million.
Netflix’s “Mindhunter” rose to No. 4 from No. 27 the previous week, up 167.7% in demand expressions to 36.9 million. The second season of the FBI-centered crime drama was released on Aug. 17.
Another Netflix series, “13 Reasons Why,” rose a spot to No. 5, with expressions up 15% to 36.1 million.
The Demand Expressions metric draws from a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.
Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures global demand for TV content through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites.