August 8, 2022
Netflix’s supernatural thriller “Stranger Things” remained No. 1 on Parrot Analytics’ digital originals U.S. rankings the week ended Aug. 5, as well as Parrot’s list of overall TV shows. The series had a 10% drop in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity, giving it 153.5 times the demand of an average series.
The Amazon Prime Video superhero series “The Boys” remained No. 2 on the digital originals chart. It had a 2.9% drop in demand expressions to give it 41.6 times average demand. “The Boys” was No. 9 on Parrot’s list of overall TV series.
Seth MacFarlane’s sci-fi series “The Orville,” which made the transition from the Fox network to Hulu for its third season, rose to No. 3 on the digital originals chart. It had a 5.3% rise in demand expressions to give it 34.4 times average demand. Though the third season began June 2, Parrot’s database continued to list it as a Fox series, and just now updated their system to place it among the digital originals. In the lead-up to the Aug. 4 finale, the third season became a top 20 performer on the overall TV series chart, and would have been the No. 4 digital original a week ago. Having a top five performance should be a positive factor as Disney considers whether to renew the show for a fourth season.
The Disney+ “Star Wars” series “The Mandalorian” slipped to No. 4 on the digital originals chart with 34.4 times average demand after a 1.6% rise in demand expressions.
Dropping to No. 5 was Hulu’s “Only Murders in the Building.” It had 32 times average demand after a 2.9% rise in demand expressions.
No. 6 was HBO Max’s “Our Flag Means Death,” which had a 3.3% rise in demand expressions to give it 28.3 times average demand.
A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.
The top non-streaming overall TV series in terms of online demand was “SpongeBob SquarePants,” at No. 2 with 75.9 times average demand.
Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.