May 24, 2021
Netflix’s perennially popular “Stranger Things” remained in the No. 1 spot on Parrot Analytics’ digital originals U.S. chart the week ended May 22. It had 43.5 times the demand of an average series after a 7.5% drop in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity. It was No. 6 on Parrot’s list of all TV shows after a trailer for the fourth season was released.
It’s the fourth week in a row the 1980s-set supernatural drama has claimed the top spot on a digital originals that it many ways seems stuck on autopilot, as the top five shows repeated in the same spots from the previous week.
The Disney+ live-action “Star Wars” series “The Mandalorian” remained No. 2, garnering 36.4 times the demand of the average show after a 0.4% drop in demand expressions. It was No. 9 on the list of overall TV shows.
Another Disney+ “Star Wars” series, the animated “The Clone Wars,” had a 0.7% drop in demand expressions but remained No. 3 with 35.9 times average demand. It was No. 10 on the list of overall TV shows. Strangely, while “Clone Wars” is no longer presenting new episodes, a spinoff series called “The Bad Batch” is in the midst of its first season but apparently has yet to make a dent in Parrot’s metric measurements since it bowed May 4, though that hasn’t stopped Parrot from crediting the spinoff for keeping up fan interest in “Clone Wars.”
Hulu’s “The Handmaid’s Tale” stayed No. 4, registering 32.4 times average demand after a 1.2% drop in demand expressions.
The Disney+ original Marvel Cinematic Universe series “WandaVision” remained No. 5, registering a 0.2% rise in demand expressions, giving it 31.8 times average demand.
Another Disney+ MCU series, “The Falcon and the Winter Soldier,” dropped a spot to No. 7 with a 3.7% dip in demand expressions, giving it 30 times the demand of an average series.
Two of Netflix’s animated originals joined the top 10, with “Castlevania,” based on the video game of the same name, rising six spots to No. 6, earning 30.3 times average demand after a 46.4% growth in demand expressions. The anthology “Love, Death, and Robots” reached No. 10, up from No. 28 the previous week, growing 70.2% in demand expressions to reach 25.3 times average demand.
A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.
The No. 1 overall TV series in terms of online demand was “SpongeBob SquarePants,” with 63.4 times average demand.
Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.