May 31, 2021
Netflix’s perennially popular “Stranger Things” remained in the No. 1 spot on Parrot Analytics’ digital originals U.S. chart the week ended May 29. It’s the fifth week in a row the 1980s-set supernatural drama has claimed the top spot. It had 41.8 times the demand of an average series after a 4.2% drop in demand expressions, the proprietary metric Parrot uses to gauge a show’s popularity. It was No. 6 on Parrot’s list of all TV shows after a trailer for the fourth season was released.
The Disney+ live-action “Star Wars” series “The Mandalorian” remained No. 2 on the digital originals chart, garnering 36.6 times the demand of the average show after a 0.2% rise in demand expressions. It was No. 9 on the list of overall TV shows.
Another Disney+ “Star Wars” series, the animated “The Clone Wars,” had a 2.6% drop in demand expressions but remained No. 3 on the digital originals chart with 35 times average demand.
Hulu’s “The Handmaid’s Tale” stayed No. 4 on the digital originals chart, registering 34.1 times average demand after a 4.9% rise in demand expressions.
Netflix’s “Cobra Kai” climbed three spots to No. 5, registering 30.1 times average demand and a 12.4% rise in demand expressions thanks to a teaser for the upcoming fourth seasons that includes the return of a villain from the third “Karate Kid” movie.
Another Netflix series, “Lucifer,” rose five spots to No. 6 after the second half of the fifth season became available May 28.
A “digital original” is Parrot’s term for a multi-episode series in which the most recent season was first made available on a streaming platform such as Netflix, Amazon Prime Video, Hulu or Disney+.
The No. 1 overall TV series in terms of online demand was “Saturday Night Live,” with 65 times average demand.
Media Play News has teamed with Parrot Analytics to provide readers with a weekly top 10 of the most popular digital original TV series in the United States, based on the firm’s proprietary metric called Demand Expressions, which measures demand for TV content in a given market through a wide variety of data sources, including video streaming, social media activity, photo sharing, blogging, commenting on fan and critic rating platforms, and downloading and streaming via peer-to-peer protocols and file sharing sites. Results are expressed as a comparison with the average demand for a TV show of any kind in the market.