October 30, 2020
Sony Corp. is reportedly finalizing a $957 million acquisition of AT&T’s Crunchyroll anime subscription streaming VOD service and IP content. AT&T is looking to sell non-core assets since it acquired Time Warner, including Warner Bros., HBO and Turner, accumulating more than $180 billion in debt in the process.
The deal’s status was first reported by Nikkei Asian Review, which cited sources familiar with the situation. AT&T, which gained Crunchyroll in its 2018 acquisition of Otter Media from The Chernin Group, had been asking $1.5 billion for the anime platform.
Sony, which acquired Funimation and its one million subs in 2017, is looking to solidify control of the anime market. The Crunchyroll deal would bring in-house streaming, 1,000 anime titles, and an existing subscriber base of 70 million free ad-supported viewers and three million paid users globally.