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Sling TV Launches First Branded FAST Platform ‘Sling Freestream’

Online TV service Sling TV Feb. 9 launched its first free advertising-supported streaming television (FAST) service — Sling Freestream. Launched on the platform’s eighth birthday, Freestream is available with a subscription on the Sling app on all Roku devices, and is rolling out across Comcast, LG, Samsung, Vizio and Xbox devices. Freestream will roll out across all Sling-compatible devices throughout the coming months.

“[FAST] is a great new service that helps meet consumers’ evolving needs,” Gary Schanman, group president of Sling TV, said in a statement.

Sling Freestream delivers more than 210 channels and 41,000 on-demand titles. Genres include everything from news, sports, game shows and crime dramas to sitcoms, animal antics, nature, home improvement, cooking and more.

Sling Freestream users also have the ability to subscribe to more than 50 standalone streaming services such as AMC+, Discovery+, MGM+, Showtime Anytime and/or add a Sling Orange or Sling Blue base service priced from $40 monthly.

Future Sling Freestream features include universal search functionality, enhanced channel surfing, updated guide filters, autoplay capabilities and more.

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“Built on the same advertising tech that powers Sling, Freestream is yet another opportunity for us to lead, innovate and deliver a greater impact for our advertisers,” Schanman said.

Sling TV, which launched in February 2015 as the first online TV service and first platform to offer standalone access to ESPN, ended the most-recent fiscal period with 2.4 million subscribers.

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