Sanyo Adopting Roku TV Technology

Roku April 4 announced that the Sanyo consumer electronics brand has joined its licensing program. Funai Corp., which is the exclusive licensee for Sanyo televisions and home video products in North America, expects to ship the first Sanyo Roku TVs in Canada this quarter.

“The Roku operating system makes our smart TVs an attractive option for consumers, Peter Swinkels, GM, product planning at Funai Electric, said in a statement.

Launched four years ago, the Roku TV licensing program offers OEM partners a cost-effective way to build smart TVs. The Roku operating system provides consumers with access to a regularly updated library of content, in addition to automatic tech updates.

“We’re thrilled to expand the Roku TV program with our 10th brand – Sanyo – through our work with Funai,” said Chas Smith, GM of Roku TV & Players.

Other CE brands on the Roku TV program include: TCL, Best Buy house brand, Insignia; Sharp, Hisense, Hitachi, RCA, Philips and Element.

 

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