Roku Partners with Walmart for New Soundbar Distribution

Roku and Walmart Oct. 7 announced a partnership that enables the streaming media device pioneer to distribute its new soundbar and wireless subwoofer throughout the world’s largest retailer.

The onn Roku Smart Soundbar and wireless subwoofer will be exclusive to Walmart and for $129 each.

Walmart was one of the first retailers to offer Roku devices linking TVs to the Internet more than 10 years ago.

“We know our customers shop with us for quality products at an affordable price,” Ryan Peterson, VP of consumer electronics for Walmart, said in a statement. “We’re thrilled to be working with Roku to deliver a new category of audio and streaming products in time for the holiday season that are easy to use and come at an incredible value.”

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Featuring HD, 4K UHD, and HDR video, the onn Roku Smart Soundbar offers simple set up and an easy-to-use home screen, while providing access to 500,000+ movies and TV episodes and millions of songs via thousands of paid and free channels.

Advanced audio modes include automatic volume leveling, night mode and speech clarity. Automatic software updates are expected to deliver new capabilities over time.

The optional subwoofer expands the high-quality audio of the soundbar with deeper, richer sound for a claimed theater-like experience in the home.

“The Roku Smart Soundbar gives consumers an easy way to add better sound instantly to nearly any TV, plus with a 4K Roku streaming player built in, it provides easy access to tons of great movies, TV and music entertainment,” added Mark Ely, VP of players and whole home product management at Roku. “Roku and Walmart have worked together for years to enhance the entertainment experience for millions of people who have purchased Roku TV models and Roku streaming players. Now, we’re looking forward to getting these new audio products on shelves to provide consumers with better sound for their TV experience at a great price.”


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