Roku Offering Free Premium Video Access

Add Roku to the expanding list of media companies giving away access to content to consumers increasingly being asked to stay home by local government due to the spread of the coronavirus.

Many streamers are turning to live news and local news, kids and family entertainment, at home fitness, educational and faith-based channels. In the coming weeks, Roku said its streaming media devices would highlight free content on The Roku Channel, via email newsletters and social media through a “Home Together” campaign.

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The co-creator (with Netflix) of the SVOD market says it has deals with more than 20 premium partners offering 30 days of free viewing through extended trials within The Roku Channel, including Showtime, Epix, FitFusion and Smithsonian.

Additionally, many other partners across the Roku platform are unlocking their channels or providing extended free trials to make entertainment even more accessible at this time.

To access 30-day free viewing (visit the Home Together — Special Offers row in The Roku Channel on a Roku device or on the web to redeem extended free trials.

“We hope ‘Home Together’ makes things a little bit easier for you. Take care and stay safe,” Roku said in a statement.

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Participating content providers include: Noggin (60-day trial available starting 4/1/20), Lifetime Movie Club, History Vault, Hallmark, A&E Crime Central, AcornTV, The Great Courses, UMC, UP Faith & Family, FitFusion, GaiamTV, Screambox, Hopster, Shout! Factory TV, Baeble Music, MHz Choice, ZooMoo, Grokker, Hi-Yah!, Fandor and BFI.

CBS All-Access is offering an 30-day extended free trial, Fox Now has unlocked all past seasons of “The Masked Singer,” Fox News is unlocking its live feed for all Roku subs; WWE Network has unlocked a large portion of its on-demand library, including recent episodes of “Monday Night Raw,” “Friday Night Smackdown,” and more.

NBA League Pass is free through April 22; simply create an account on the Roku device to gain access to catalog fare (no games being played currently).

Similar to other digital platforms, Roku is offering access to 15 early-release movies.

Kids & Family on The Roku Channel features free options such as “Ryan’s World,” “Sesame Street,” “LeapFrog” and much more.

PBS Kids (free) includes “Curious George,” “Daniel Tiger’s Neighborhood,” and “Arthur”; HappyKids.tv (free) — Everything from nursery rhymes to shows for kids up to 10 years old, including Thomas & Friends, Pokémon, My Little Pony, Barbie and more.

GoNoodle (free) — Make screen time active by keeping kids moving with yoga, mindfulness activities, and dance videos to favorites like “Baby Shark” and more.

The Roku Channel offers hundreds of free movies, TV shows, documentaries, live news and much more. It features a “Home Together” row, with free entertainment curated into categories like Essential Movies & TV, Kids Family & Fun, Couch Concerts, Comfort TV, and more.

Also offered is a Featured Free option on the Roku home screen and viewers can do a voice search for “free movies” or “free TV shows.”

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