Roku Expands TV Presence in Brazil

Roku has partnered with Chinese/Brazilian joint venture SEMP TCL to bring TCL Roku TV models to the Latin American country.

The SEMP Roku TV models will come integrated with Roku’s operating system and intuitive user interface, with access to more than 100,000 movies and TV series from third-party platforms such as Netflix, Globoplay, Disney+, Spotify and HBO Max. In addition, AVOD channels Pluto TV, Red Bull TV and Vix are also available. The new SEMP Roku TV models, varying in size from 32 to 50 inches, and priced from R1,949 ($358).

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Roku arrived in Brazil in 2020 and the SEMP Roku TV models are the third brand of Roku TV models to launch in the country.

“Our goal with these launches is to bring intelligent solutions to everyday life and make it even more practical for consumers to stream content on their televisions,” João Rezende, product and GTM manager for the TV, audio and video category at SEMP TCL.

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