August 9, 2021
Roku Aug. 9 announced a new slate of Roku Originals will be available to stream on The Roku Channel beginning Aug. 13. The lineup features 23 titles, including four all-new premieres, available exclusively on the free ad-supported platform in the U.S., Canada and the U.K.
The series come from shuttered streaming service Quibi, whose 75-program portfolio Roku reportedly acquired for around $100 million earlier this year. Among programs launching are the Emmy-nominated show “Mapleworth Murders“ from writers Paula Pell, John Lutz and J.B. Smoove.
“While it’s only been a few months since the launch of Roku Originals, the response has been overwhelming,” Brian Tannenbaum, head of alternative programming at Roku, said in a statement.
Pell said making “Mapleworth Murders” was a “glorious crime procedural romp through a field of pure nutbaggery.”
“We are so incredibly excited that … millions of viewers can watch a lesbian spinster and dipstick sheriff and deputy try to solve some of the most ridiculous daily murders in an otherwise charming town,” Pell said. “Full disclosure, we wrote almost all of it in a melatonin twilight.”
Roku Originals continue to help drive strong viewer engagement for The Roku Channel since its launch in May. The top five streamed TV programs by unique view on The Roku Channel this summer (from May 20 to July 18) were all originals. The Roku Channel saw strong growth with streaming hours more than doubling year-over-year in Q2 2021. According to Nielsen streaming reach ratings for the month of June, The Roku Channel was the No. 6 streaming channel by household reach in America, coming in after Disney+, Hulu, Amazon, YouTube and Netflix.
The complete lineup: “&Music,” “The Andy Cohen Diaries,” “Benedict Men,” “Elba vs. Block,” “Eye Candy,” “Fierce Queens,” “Floored,” “Gone Mental with Lior,” “Mapleworth Murders,” “Memory Hole,” “Nice One!,” “Nikki Fre$h,” “Run This City,” “The Sauce,” “Sex Next Door,” “Singled Out,” “Skrrt with Offset,” “Squeaky Clean,” “The Stranger,” “Survive,” “Thanks a Million” (Season 2), “What Happens in Hollywood” and “Wireless.”