Report: UHD TV Market Growing on Price Cuts

The global Ultra HD TV market is expected to expand at a combined annual growth rate of 28.23% from 2018 to 2022, according to a new report  “Global UHD TV Market 2018-2022” from Research and Markets.

According to the report, one driver in the market is the reduction in the average selling price of UHD TVs. The North American TV market witnessed a 90% reduction in UHD TV prices since its induction in 2012, and the average selling price of UHD TVs in China fell by about 85%.

One trend in the market is the rising popularity of curved UHD TVs. With TV manufacturers such as Samsung and Mitashi introducing curved TVs, the coming years will witness a growing preference for curved UHD TVs, according to the report.

Still, one challenge is a lack of UHD content, which is one of the key factors that could hinder the adoption of UHD TVs, according to the report.

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