Regal Parent, Disney Reportedly Agree to Theatrical Window Deal

On the heels of its theatrical distribution deal with Universal Pictures, Cineworld, corporate parent of No. 2 exhibitor Regal, reportedly has ironed out an agreement with the Walt Disney Co. That would be Cineworld’s third distribution deal in the COVID-19 era when including a previous agreement with Warner Bros. Pictures.

The Disney deal is expected to mirror Universal’s, which affords the studio expedited access to direct-to-consumer distribution, i.e. premium VOD, depending on a film’s box office. If a movie generates $50 million or less in ticket sales, the studio has the right to release it digitally within 17 days of theatrical debut. If the box office exceeds $50 million, the exhibitor’s window expands to 31 days — 45 days in the United Kingdom.

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While Disney’s upcoming movies Cruella, Luca, Black Widow and Jungle Cruise all have either hybrid Premier Access/theatrical or Disney+ distribution, the media giant is debuting 20th Century Studios’ Free Guy and Marvel Studios’ action-adventure Shang-Chi and the Legend of the Ten Rings with 45-day exclusive windows on Aug. 13 and Sept. 3, respectively.

One thought on “Regal Parent, Disney Reportedly Agree to Theatrical Window Deal”

  1. Does the 45 day window mean that after a Disney film plays in theaters for 45 days, that it’ll be released on Disneyplus and Blu-ray?🤔

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