News
Erik Gruenwedel
May 5, 2020
ViacomCBS’s ad-supported VOD service Pluto TV continues its aggressive distribution strategy with a reported deal with Verizon encompassing both mobile and pay-TV.
Verizon, which has struggled to create a proprietary over-the-top video strategy, would use Pluto TV as a entry point into the AVOD market, which includes Fox-owned Tubi, Crackle, Shout! Factory TV, The Roku Channel, Xumo and IMDb TV, among others.
Subscribe HERE to the FREE Media Play News Daily Newsletter!
Verizon, which has 116 million wireless customers and 10 million combined FiOS TV and FiOS Internet subscribers, failed spectacularly with the short-lived go90 mobile streaming video service that resulted in a $1 billion loss for the telecom.
For Pluto TV, which ViacomCBS acquired last year for $340 million, the Verizon deal mirrors other recent deals with TiVo and AMC Networks. Pluto claims more than 20 million monthly active users, 170 content partners for largely catalog programming and more than 30 distribution partners, including Roku, Apple TV, Amazon Fire TV, Comcast’s Xfinity and Xbox 360.
Follow us on Instagram
Related Posts
Pluto TV Inks Streaming Video Deal with Cox ContourViacom-owned Pluto TV June 4 announced a distribution deal on Cox Contour. The Pluto TV app will soon be available to Contour and Contour Stream Player, enabling the Atlanta-based pay-TV operator’s subscribers access to more than 100 channels of on-demand ad-supported…
TiVo Ups Google Deal to Include YouTube TVTiVo Jan. 18 announced an updated patent license agreement with Google that includes the search behemoth’s online television service, YouTube TV. The deal covers Google’s use of TiVo’s technologies worldwide and offers a license for Google’s products and services across Internet-based…
Verizon Melding Go90 Streaming Video Service Into Oath PlatformVerizon’s struggling mobile streaming video service, Go90, is being folded into the telecom’s Oath platform, which includes AOL, HuffPost, Engadget, TechCrunch, Tumblr and Yahoo, Tim Armstrong, CEO of Oath, told a technology group. Speaking Feb. 13 at Recode’s Code Media…
Vizio Rolls Out Free Streaming Service With Pluto TVVizio has announced the rollout of a new streaming service, WatchFree. Available now on nearly all Vizio SmartCast TVs, WatchFree, in partnership with streaming TV service Pluto TV, offers free, direct streaming access to more than 100 live and linear…
