August 4, 2020
ViacomCBS’s AVOD service Pluto TV will add Nuestra Vision, a Spanish-language network featuring Mexican programming for Hispanic audiences living in the United States.
The channel will be featured within the Pluto TV Latino category — a dedicated lineup of more than 20 channels on the platform for U.S. Hispanic audiences.
“Through the exciting addition of Nuestra Vision to the Pluto TV platform, we continue expanding our distribution as part of our mission to reach our target audiences, with premium content directly from Mexico,” Victor Herrera da Silva, CEO of Nuestra Vision, said in a statement. “As audiences continue looking for new and affordable ways to consume their favorite content, there is a great demand to deliver entertaining premium content that is also easy to access, and free.”
“As Pluto TV continues working towards our mission to entertain the planet, increasing our global reach and weaving cultural resonance into our programming is very important to us,” Amy Kuessner, SVP, Pluto TV content strategy and global partnerships, said in a statement. “This partnership will allow us to keep moving forward in increasing our appeal and availability to audiences abroad.”
Nuestra Vision provides a family-friendly offering, featuring a large Mexican movie library composed of more than 2,300 movies spanning from the Golden Mexican Movie Era to recent productions. Nuestra Vision also features sports programming, including live games such as men and women soccer tournaments, football games, boxing, lucha libre, baseball, and MMA, together with sports news and content. It also offers news produced live, as well as shows and interviews with Mexican and international talent and celebrities.